/strong></a></p>\n\n\n\n<hr class=\"wp-block-separator is-style-wide\" />\n\n\n\n<p><strong><a href=\"https://twitter.com/rob_stino\">Rob Stinson</a></strong> posted about <strong><a href=\"https://studiopress.blog/wordpress-5-8-widgets-changes-and-how-they-impact-the-genesis-framework/\">WordPress 5.8 Widgets Changes and How they Impact the Genesis Framework</a>.</strong> He wrote: &#8220;To help navigate this for the 100,000’s of sites that run on the Genesis Framework we have implemented an&nbsp;<em>opt-in</em>&nbsp;experience in version 3.3.4 for whenever anyone updates to WordPress 5.8.&#8221;</p>\n\n\n\n\n<p><strong><a href=\"https://gutenbergtimes.com/need-a-zip-from-master/\">Need a plugin .zip from Gutenberg&#8217;s main (trunk) branch?</a></strong><br />Gutenberg Times provides daily build for testing and review. <br />Have you been using it? Hit reply and let me know.</p>\n\n\n\n<p><img alt=\"GitHub all releases\" src=\"https://img.shields.io/github/downloads/bph/gutenberg/total?style=for-the-badge\" /></p>\n\n\n\n<p></p>\n\n\n\n\n\n<hr class=\"wp-block-separator is-style-wide\" />\n\n\n\n<p class=\"has-text-align-center\"><strong>Don&#8217;t want to miss the next Weekend Edition? </strong></p>\n\n\n\n<form class=\"wp-block-newsletterglue-form ngl-form ngl-portrait\" action=\"https://gutenbergtimes.com/feed/\" method=\"post\"><div class=\"ngl-form-container\"><div class=\"ngl-form-field\"><label class=\"ngl-form-label\" for=\"ngl_email\">Type in your Email address to subscribe.</label><div class=\"ngl-form-input\"><input type=\"email\" class=\"ngl-form-input-text\" name=\"ngl_email\" id=\"ngl_email\" /></div></div><button class=\"ngl-form-button\">Subscribe</button><p class=\"ngl-form-text\">We hate spam, too and won&#8217;t give your email address to anyone except Mailchimp to send out our Weekend Edition</p></div><div class=\"ngl-message-overlay\"><div class=\"ngl-message-svg-wrap\"></div><div class=\"ngl-message-overlay-text\">Thanks for subscribing.</div></div><input type=\"hidden\" name=\"ngl_list_id\" id=\"ngl_list_id\" value=\"26f81bd8ae\" /><input type=\"hidden\" name=\"ngl_double_optin\" id=\"ngl_double_optin\" value=\"yes\" /></form>\n\n\n\n<hr class=\"wp-block-separator is-style-wide\" />\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Sat, 17 Jul 2021 23:19:47 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:18:\"Birgit Pauli-Haack\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:20;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:71:\"WPTavern: Identify and Select Blocks via the Wayfinder WordPress Plugin\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:30:\"https://wptavern.com/?p=120070\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:187:\"https://wptavern.com/identify-and-select-blocks-via-the-wayfinder-wordpress-plugin?utm_source=rss&utm_medium=rss&utm_campaign=identify-and-select-blocks-via-the-wayfinder-wordpress-plugin\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:6962:\"<p class=\"has-drop-cap\">Christopher John, a Seattle-based designer and UX engineer, released his first project to the plugin directory yesterday. <a href=\"https://twitter.com/theMOLITOR/status/1415744294414000128\">Announced via Twitter</a> to high praise, <a href=\"https://wordpress.org/plugins/wayfinder/\">Wayfinder</a> is a block outline solution for the WordPress editor.</p>\n\n\n\n<p>Like similar plugins, the goal is to make it easier for end-users to select nested blocks, which can sometimes be tough to pin down. Wayfinder outlines each block in the editor on hover. It then displays the block name at the upper left of the box.</p>\n\n\n\n<p>My favorite feature that you will not find elsewhere is the addition of each block&rsquo;s classes at the bottom right of the box. This makes it easy for designers or users who want to quickly find a class for styling.</p>\n\n\n\n<img />Outline of a Heading block.\n\n\n\n<p>Users can also enable or disable the pieces of the UI they want to appear via the plugin&rsquo;s setting screen. However, any changes affect all of the site&rsquo;s user experiences. Currently, there are no per-user settings.</p>\n\n\n\n<p>At first glance, the plugin seemed to work great. The hover outline experience felt smooth, and I did not need to change the default options. Wayfinder almost seemed to be everything one might look for in a block-outline solution. It was besting existing plugins in nearly every way.</p>\n\n\n\n<p>However, things soon began rolling downhill when writing a typical blog post with nothing other than Heading, Paragraph, and Image blocks. I first noticed that I could not type the same number of words as usual on one line. My perfectly-tuned typography was breaking sooner than it should have. Spacing between paragraphs seemed a bit too large. My wide-aligned images were just a little smaller than usual.</p>\n\n\n\n<p>The user experience still felt good until this point, but the little oddities were stacking up. Something was not right. The plugin had been showered with praise on Twitter and already received three five-star reviews in its first 24 hours. Maybe my custom theme was the issue. However, similar problems arose when testing several others, such as Twenty Twenty-One, Nutmeg, and Eksell &mdash; each a well-rounded theme catered to the block editor.</p>\n\n\n\n<p>As clean as the plugin&rsquo;s UI is, it more often than not wrecks the theme&rsquo;s default block spacing. This becomes more noticeable as users begin adding nested layers of blocks.</p>\n\n\n\n<p>The problem is the plugin adds 18 pixels of padding around every block via its stylesheet.</p>\n\n\n\n<pre class=\"wp-block-code\"><code>.wp-block:not(.block-list-appender) {\n    position: relative;\n    outline: 1px dashed transparent;\n    <strong>padding: 18px;</strong>\n    overflow: visible !important;\n}</code></pre>\n\n\n\n<p>To the untrained eye, this may not be a visible issue in many cases. It will affect each site differently, but 18 pixels of extra padding on every block will undoubtedly mess things up to some degree unless the theme itself uses that exact same spacing in its design.</p>\n\n\n\n<p>The more noticeable issues are seen with blocks like Social Icons:</p>\n\n\n\n<img />Holy moly! Those are some gigantic social icons!\n\n\n\n<p>But, even something as basic as a List block can be misaligned:</p>\n\n\n\n<img />List block shifted out of alignment.\n\n\n\n<p>Theme authors can write custom CSS to overrule the plugin&rsquo;s padding. However, the last thing the WordPress community needs is a specificity war between themes and plugins. Themers already have to do this enough to wrangle blocks now.</p>\n\n\n\n<p>Removing that one <code>padding</code> rule from the plugin&rsquo;s <code>editor-style.css</code> killed 99% of its issues. Afterward, things were running like a well-oiled machine.</p>\n\n\n\n<p>As a developer, I would explore <code><a href=\"https://developer.mozilla.org/en-US/docs/Web/CSS/outline-offset\">outline-offset</a></code> for spacing between the block and its outline, maybe cutting that <code>18px</code> down a bit. Because outlines are not a part of the CSS box model, it would not affect spacing. Adjustments may be necessary on a per-block basis, especially when those blocks are nested or small (e.g., Social Icons, Navigation). It would carry its own challenges but should be a less destructive course.</p>\n\n\n\n<p>To a lesser extent, the plugin&rsquo;s <code>overflow</code> rule breaks the theme design from time to time. Its <code>position</code> and <code>outline</code> rules could overrule some edge-case block styles too, but they are necessary for the plugin to actually do its job. In particular, I could see positioning being problematic with sticky headers as we get into site editing.</p>\n\n\n\n<p>The only other issue might be themes that use <code>::before</code> and <code>::after</code> pseudo-elements on blocks, but the plugin also needs to overwrite those to display the block name and classes list. This is likely another edge case.</p>\n\n\n\n<p>Despite the issues, the plugin is ahead of the pack at this point.</p>\n\n\n\n<p><a href=\"https://wordpress.org/plugins/editor-blocks-border/\">Gutenberg Editor Full Width Blocks Border</a> (<em>a bit of a mouthful</em>), another recent plugin to offer similar functionality, breaks custom theme design across the board. It does accomplish the job of making blocks easier to select, but the sacrifice of a WYSIWYG is not worth it.</p>\n\n\n\n<p>The <a href=\"https://wordpress.org/plugins/editor-block-outline/\">Editor Block Outline</a> plugin has been my <a href=\"https://wptavern.com/navigate-the-content-canvas-with-the-block-editor-outline-wordpress-plugin\">go-to recommendation</a> for a while. It has a few design issues of its own, but some of those are adjustable on a per-user basis. However, as of late, it has made the editor feel sluggish. Plus, its misuse of the WordPress admin notice system for Twitter followers makes it something I&rsquo;d prefer to steer clear of.</p>\n\n\n\n<p><a href=\"https://wordpress.org/plugins/block-options/\">EditorsKit</a> has a similar &ldquo;block guidelines&rdquo; feature that uses a box-shadow instead of padding and an outline. It does not muck up most theme layouts with that technique. However, I have hit other style conflicts with the plugin. Plus, EditorsKit is overkill for users who simply want just one feature.</p>\n\n\n\n<p>That leaves us with Wayfinder. Warts and all, it is the best standalone option right now. Maybe that&rsquo;s not saying much, but it is saying something. This is a feature that is hard to nail down.  I do not envy the developers who are trying to make miracles happen.</p>\n\n\n\n<p>It is sure to please many who have been on the lookout for a block outline solution. It is in a position to pull farther ahead of the competition with its relatively solid first outing. With more thorough theme testing and a bit of adjustment to its approach, it could be even better. I am eager to test future iterations.</p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Sat, 17 Jul 2021 01:56:53 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:14:\"Justin Tadlock\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:21;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:56:\"WordPress.org blog: People of WordPress: Tijana Andrejic\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:35:\"https://wordpress.org/news/?p=10427\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:71:\"https://wordpress.org/news/2021/06/people-of-wordpress-tijana-andrejic/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:13617:\"<p><strong>WordPress is open source software, maintained by a global network of contributors. There are many examples of how WordPress has changed people’s lives for the better. In this monthly series, we share some of the amazing stories.</strong></p>\n\n\n\n<p>This month to coincide with WordCamp Europe, we feature Tijana Andrejic from Belgrade, Serbia, about her journey from fitness trainer to the WordPress world, with the freelance and corporate opportunities it introduced. </p>\n\n\n\n<img width=\"632\" height=\"387\" src=\"https://i0.wp.com/wordpress.org/news/files/2021/06/2021-07-Tijana-Andrejic_Featured-Img_1.jpg?resize=632%2C387&ssl=1\" alt=\"Tijana - portrait picture\" class=\"wp-image-10713\" />\n\n\n\n<p>As a professional manager with a college degree in Organizational Science and a certified fitness instructor, Tijana is nothing if not driven and goal-oriented.&nbsp;</p>\n\n\n\n<p>Following her time as a fitness trainer, Tijana moved to work in IT around 2016. She first explored content creation and design before focusing on SEO and becoming an independent specialist.&nbsp;&nbsp;</p>\n\n\n\n<p>Tijana was hired as a Customer Happiness Engineer for a hosting company, where she discovered the benefits of having a team. She realized that having close working relationships with colleagues is helpful for business success and accelerates personal growth.</p>\n\n\n\n<p>Tijana hopes that by sharing her story, she can help others who are either starting their career or are moving roles. She describes the opportunities she discovered in the WordPress community as ‘a huge epiphany’, especially in the world of freelancing.</p>\n\n\n\n<p>She highlights <strong>5 things that helped her to start a new freelancing career</strong>. Let’s dive into them.</p>\n\n\n\n<h2>What motivates me?</h2>\n\n\n\n<p>“Why am I doing this?” is the first question that Tijana asks herself before starting anything new. This self-review and honesty, she feels, allows her to determine her priorities. She also benchmarks options around her motivations of wanting a flexible schedule and to grow professionally.&nbsp;</p>\n\n\n\n<p>She lists the reasons to make a particular choice, like being a freelancer, to help her choose the right job, pathway, or identify alternatives.&nbsp;</p>\n\n\n\n<p>She recommends that others can take a similar approach. If freelancing is still the best solution after examining all their goals and motivations, Tijana believes a good next step would be to learn WordPress-related skills.</p>\n\n\n\n<img src=\"https://lh6.googleusercontent.com/cdHeIL-H_mE6QFCUxUT-gfKS2GzizRHtn4iCENoaWOimC82BfModRJh44QbhvHPW0GNVP5eUPhgxQteDRbA_9EUzpssTXMGWje1hUuKyrfXUgGhCnvXQdraaUQiaGBjFr73dNYxr\" alt=\"WordCamp Europe 2019 group picture\" />\n\n\n\n<h2>Develop WordPress related skills</h2>\n\n\n\n<p>The next question you may ask: “Why WordPress?”</p>\n\n\n\n<p>WordPress is used by more than 40% of websites in some form and offers various roles, many of which are not developer-specific. Tijana highlights a few:&nbsp;</p>\n\n\n\n<ul><li>web developer (coding websites, themes, and plugins)</li><li>web implementor (creating websites from existing themes without coding)</li><li>web designer (designing website mock-ups, editing images, or creating online infographics)</li><li>client support professional (helping people with their websites)</li><li>website maintenance (WordPress, themes, and plugins are maintained and backed up regularly)</li><li>WordPress trainer (helping clients with how to use the platform or teaching other web professionals)</li><li>content writer</li><li>accessibility specialist (making sure standards are met and suggesting solutions for accessibility barriers)</li><li>SEO consultant (improving search outcomes and understanding)</li><li>statistics consultant, especially for web shops</li><li>WordPress assistant (adding new content and editing existing posts)</li><li>website migration specialist (moving websites from one server to another)</li><li>web security specialist</li></ul>\n\n\n\n<img src=\"https://lh4.googleusercontent.com/16XExYT_P4R4PX3orOaWbueDfkBIA6PFQ-CuYEXdeN9AvUIuIF33aIjT1DpdnFCqhrijWv1f68OR2Qh14xGT9REHGJ-MqK-OxJ9XcrhZ3IkcW8DBI7nVAtvFcCnCHL0woka_FV6t\" alt=\"WCBGD group picture\" />\n\n\n\n<p>Tijana emphasized: “Another reason why WordPress is great for freelancers is the strong community that exists around this content management system (CMS).&#8221; WordCamps and Meetups are a way to get useful information and meet people from a large and very diverse community and get answers to many questions straight away.&nbsp;</p>\n\n\n\n<p>In the past year, these events have been primarily online. However, the contributors who run them continue to make an effort to provide an experience as close to in-person events as possible. The biggest advantage to online events is that we can attend events from across the world, even if sometimes during these difficult times, it is difficult to get enough time to deeply into this new experience. Since Tijana’s first Meetup, she has attended many WordPress community events and volunteered as a speaker.</p>\n\n\n\n<h2>Plan in advance</h2>\n\n\n\n<p>Becoming a freelancer takes time. For Tijana, success came with proper planning and following her plan to ‘acquire or improve relevant skills that will make you stand out in the freelance market.’ She strongly believes that learning and growing as a professional opens more business opportunities.&nbsp;</p>\n\n\n\n<p>If you are considering a freelance career, she advises improving relevant skills or developing new skills related to your hobbies as ‘there is nothing better than doing what you love.’ In cases where no previous experience and knowledge can be used, she suggests choosing ‘a job that has a shorter learning curve and builds your knowledge around that.’</p>\n\n\n\n<p>Tijana started as a content creator and learned to become an SEO expert. However, she highlights many alternative paths, including starting as a web implementer and moving to train as a developer.&nbsp;</p>\n\n\n\n<p>She suggests to others: “It would be a good idea to analyze the market before you jump into the learning process.” She also recommends people check the latest trends and consider the future of the skills they are developing.</p>\n\n\n\n<p>Visit the new <a href=\"https://learn.wordpress.org/\">Learn WordPress.org</a> to see what topics are of interest to you. In this newly established resource, the WordPress community aggregates workshops to support those who want to start and improve their skills, provides lesson plans for professional WordPress trainers and helps you create personal learning to develop key skills. There is also material on helping you be part of and organize events for your local community.</p>\n\n\n\n<p>Tijana highlights that there are many places for freelancers to find clients. For example, the WordPress Community has a place where companies and individual site owners publish their job advertisements&nbsp; &#8211; <a href=\"https://jobs.wordpress.net/\">Jobs.WordPress.net</a>.</p>\n\n\n\n<h2>Hurray, it’s time to get a first freelancing job</h2>\n\n\n\n<p>As a pragmatic person, Tijana recommends: “Save money before quitting your job to become a full-time freelancer. Alternatively, try freelancing for a few hours per week to see if you like it. Although some people do benefit when taking a risk, think twice before you take any irreversible actions.”&nbsp;</p>\n\n\n\n<p>She shared some possible next steps:&nbsp;</p>\n\n\n\n<ul><li>use a freelancing platform</li><li>triple-check your resume</li><li>professionally present yourself</li><li>fill up your portfolio with examples</li><li>use video material</li></ul>\n\n\n\n<p>“By using video material, your clients will not see you like a list of skills and previous experiences, but as a real person that has these skills and experiences and that provides a certain service for them.”</p>\n\n\n\n<p>She adds: “Have a detailed strategy when choosing your first employer. Choose your first employer wisely, very wisely. I can’t emphasize enough how important this is”.</p>\n\n\n\n<p>When Tijana took her first freelancing job, she considered the following:</p>\n\n\n\n<ul><li>how was the employer rated by other freelancers who worked for him previously</li><li>how does the employer rate other freelancers</li><li>how much money had they already spent on the platform</li><li>the number of open positions for a specific job and the number of freelancers that have already applied&nbsp;</li></ul>\n\n\n\n<p>“The first job is not all about the money. Don’t get greedy on your first job. If you get good recommendations, your second job can pay two to three times more. And your third job can go up to five times more. That was my experience.”</p>\n\n\n\n<h2>Take responsibility as a freelancer</h2>\n\n\n\n<p>Tijana reminds us: “Freedom often comes with responsibility; individual responsibility is key when it comes to freelancing.”</p>\n\n\n\n<p>She advises others not to take a job if you can not make a deadline and have someone reliable who can help you.&nbsp;</p>\n\n\n\n<p>Missing deadlines will cost your client money and affect the review the client will be willing to leave about your job, and this can have a big impact on your future opportunities or freelance jobs.</p>\n\n\n\n<p>She adds: “This can start a downward spiral for your career. However, we are all humans, and unpredictable things can happen. If for some reason you are not able to complete your work in a timely manner, let your client know immediately so they can have enough time to hire someone else”.</p>\n\n\n\n<p>Tijana emphasizes the importance of making expectations clear before accepting a job, both what the client is expecting and what you can expect from the client.&nbsp;</p>\n\n\n\n<p>Lastly, she points out that if you are working from home, your friends and family should treat you the way they would if you were in an office. She advises: “Let them know about your working schedule.”</p>\n\n\n\n<p>She hopes that these basic guidelines will be useful in launching freelance careers, as they did her, even though there is no universal recipe for all.</p>\n\n\n\n<p>Tijana highlights: “It’s just important to stay focused on your goals and to be open to new opportunities.” Freelancing wasn’t the only way she could have fulfilled her goals, but it was an important part of her path, and it helped her be confident in her abilities to make the next big step in her life.</p>\n\n\n\n<p>As a freelancer, she was missing close relationships with colleagues and teamwork, which she has now found in her current firm. Her colleagues describe her as a: “walking-talking bundle of superpowers: sports medicine and fitness professional, SEO expert, blogger, designer and a kitty foster mum”.</p>\n\n\n\n<img src=\"https://lh4.googleusercontent.com/PIGT9R6FmtEHsNBvWzyViW5htRAm156asTOsohOGOUwfsWjW1TuDhUI9yuZnjIe-1eFHfFUWPULPtw82P3YYXHa0bsY_jA5keelmDHfSkTdd3xUsVZTmG9KvdE8XTojvU3LxYCsi\" alt=\"Conference reception\" />\n\n\n\n<p>If you are considering starting your career as a freelancer, take the courses offered at <a href=\"https://learn.wordpress.org/\">learn.wordpress.org,</a> reach out to companies that you would be interested in working with, and remember that there are a whole host of opportunities in the WordPress project.</p>\n\n\n\n<p><a href=\"https://make.wordpress.org/\">The WordPress.org Teams</a> &#8211; what they do, when and where they meet</p>\n\n\n\n<p><a href=\"https://learn.wordpress.org/\">Learn WordPress resource</a> &#8211; free to use to expand your knowledge and skills of using the platform and learning about the community around it.</p>\n\n\n\n<p>The 3-day <a href=\"https://europe.wordcamp.org/2021/\">WordCamp Europe 2021</a> online event begins on 7 June 2021. You can discover more about being a contributor in its live sessions and <a href=\"https://europe.wordcamp.org/2021/contribute-to-wordpress/\">section on ways to contribute to WordPress</a>.</p>\n\n\n\n<h2>Contributors</h2>\n\n\n\n<p>Thanks to Olga Gleckler (<a href=\"https://profiles.wordpress.org/oglekler/\" class=\"mention\"><span class=\"mentions-prefix\">@</span>oglekler</a>), Abha Thakor (<a href=\"https://profiles.wordpress.org/webcommsat/\">@webcommsat</a>), Chloé Bringmann (<a href=\"https://profiles.wordpress.org/cbringmann/\" class=\"mention\"><span class=\"mentions-prefix\">@</span>cbringmann</a>), Surendra Thakor (<a href=\"https://profiles.wordpress.org/sthakor/\" class=\"mention\"><span class=\"mentions-prefix\">@</span>sthakor</a>), and Meher Bala (<a href=\"https://profiles.wordpress.org/meher/\" class=\"mention\"><span class=\"mentions-prefix\">@</span>meher</a>) for working on this story. Josepha Haden (<a href=\"https://profiles.wordpress.org/chanthaboune/\">@chanthaboune</a>) and also to Topher DeRosia (<a href=\"https://profiles.wordpress.org/topher1kenobe/\">@topher1kenobe</a>) who created HeroPress. Thank you to Tijana Andrejic (<a href=\"https://profiles.wordpress.org/andtijana/\" class=\"mention\"><span class=\"mentions-prefix\">@</span>andtijana</a>) for sharing her #ContributorStory</p>\n\n\n\n<img src=\"https://lh4.googleusercontent.com/FEZ2FQJ0vQ311YoPfh6ny15NXh8saTLH_RjyDO4pUOuEGBTa-Czk63PGoWL04FawKviRfNx0QXePx-goK04X12ry1BR_WXh-kVPIfsEeItPAX6reN5fHS96q6-8dUI506ZO38Z0G\" alt=\"HeroPress logo\" />\n\n\n\n<p><em>This post is based on an article originally published on HeroPress.com. It highlights people in the WordPress community who have overcome barriers and whose stories would otherwise go unheard.</em></p>\n\n\n\n<p><em>Meet more WordPress community members in our <a href=\"https://wordpress.org/news/category/heropress/\">People of WordPress series</a>.</em></p>\n\n\n\n<p><em>#ContributorStory #HeroPress</em></p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Fri, 16 Jul 2021 22:45:03 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:28:\"webcommsat AbhaNonStopNewsUK\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:22;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:42:\"WPTavern: Automattic Acquires Pocket Casts\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:30:\"https://wptavern.com/?p=120114\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:129:\"https://wptavern.com/automattic-acquires-pocket-casts?utm_source=rss&utm_medium=rss&utm_campaign=automattic-acquires-pocket-casts\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:3288:\"<p>Automattic has <a href=\"https://wordpress.com/blog/2021/07/16/popular-podcast-app-pocket-casts-joins-automattic/\">acquired Pocket Casts</a>, a popular podcast listening, search, and discovery app for Android and iOS. Australian co-founders Russell Ivanovic and Philip Simpson are staying on to continue leading Pocket Casts as a part of the acquisition. </p>\n\n\n\n<p>The app allows users to keep all of their podcast subscriptions together in one place and sync between platforms. Previously a commercial-only app, Pocket Casts has been free since it switched to the freemium model in September 2019. Its creators have been monetizing the app through its Pocket Cast Plus tier, which gives users access to desktop apps, cloud storage, watch playback, and themes and icons for $9.99/year.</p>\n\n\n\n<p>In May 2018, Pocket Casts was acquired by public media organizations NPR, WNYC Studios, WBEZ Chicago, and This American Life. BBC Studios also held a small ownership stake in the platform prior to Automattic&rsquo;s acquisition. </p>\n\n\n\n<p>Despite being widely regarded as one of the best podcasting apps available, NPR&rsquo;s <a href=\"https://media.npr.org/documents/about/statements/fy2020/National%20Public%20Radio%20-%20Consolidated%20Financial%20Statements%202020.pdf\">financial statements and auditor&rsquo;s report from 2020</a> shows a net loss of more than $800K. The board governing the company met in December 2020 and agreed to sell Pocket Casts.</p>\n\n\n\n<p>No financial details of the acquisition were disclosed but Automattic may have gotten a bargain on Pocket Casts if its other owners were also losing money. After acquiring <a href=\"https://wptavern.com/automattic-acquires-tumblr-plans-to-rebuild-the-backend-powered-by-wordpress\">Tumblr</a> and <a href=\"https://wptavern.com/automattic-acquires-day-one-journaling-app\">Day One</a>, Automattic is starting to gain a reputation for buying up apps that people love to use and giving them a fighting chance at financial stability and longevity. The company has also demonstrated a growing interest in podcasting-related technologies with its  recent <a href=\"https://wptavern.com/castos-picks-up-756k-in-funding-from-automattic-and-joost-de-valk-to-expand-services-in-the-private-podcasting-market\">investment in Castos</a> and <a href=\"https://wordpress.com/blog/2021/02/22/turn-your-wordpress-com-blog-into-a-podcast-with-anchor/\">partnership with Spotify&rsquo;s Anchor</a> podcast creation platform.</p>\n\n\n\n<p>Acquisition announcements often include assurances of no changes for current customers but Automattic&rsquo;s post made no promises and did not share many details regarding its plans for Pocket Casts. Integration with WordPress.com may be on the horizon but it&rsquo;s currently in the exploration stage. </p>\n\n\n\n<p>&ldquo;As part of Automattic, Pocket Casts will continue to provide you with the features needed to enjoy your favorite podcasts (or find something new),&rdquo; Automattic&rsquo;s Head of Apps Eli Budelli said.&nbsp;&ldquo;We will explore building deep integrations with WordPress.com and Pocket Casts, making it easier to distribute and listen to podcasts. We&rsquo;re thrilled that we can continue to give our users a multitude of ways to tell and engage with stories that matter.&rdquo;</p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Fri, 16 Jul 2021 22:39:02 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:13:\"Sarah Gooding\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:23;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:97:\"WPTavern: Google Concludes FLoC Origin Trial, Does Not Intend to Share Feedback from Participants\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:30:\"https://wptavern.com/?p=119872\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:237:\"https://wptavern.com/google-concludes-floc-origin-trial-does-not-intend-to-share-feedback-from-participants?utm_source=rss&utm_medium=rss&utm_campaign=google-concludes-floc-origin-trial-does-not-intend-to-share-feedback-from-participants\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:6127:\"<p>Google quietly concluded its <a href=\"https://github.com/WICG/floc\">FLoC</a> (Federated Learning of Cohorts) origin trial this week. The trial was part of Google&rsquo;s <a href=\"https://privacysandbox.com/\">Privacy Sandbox</a> initiative, a suite of new technologies designed to replace third-party cookies, fingerprinting, and other commonly-used tracking mechanisms. This particular experiment groups people together based on browsing habits and labels them using machine learning. </p>\n\n\n\n<p>FLoC&rsquo;s trial was scheduled to end Jul 13, 2021, and Google has decided to remove the project from the testing phase while analyzing feedback.</p>\n\n\n\n<p>&ldquo;We&rsquo;ve decided not to extend this initial Origin Trial,&rdquo; Google senior software engineer Josh Karlin said in <a href=\"https://groups.google.com/a/chromium.org/g/blink-dev/c/MmijXrmwrJs/m/f0Nc6h-KAQAJ\">thread</a> on Chromium&rsquo;s Blink Developers group forum. &ldquo;Instead, we&rsquo;re hard at work on improving FLoC to incorporate the feedback we&rsquo;ve heard from the community before advancing to further ecosystem testing.&rdquo;</p>\n\n\n\n<p>The controversial experiment has been met with opposition from privacy advocates like makers of the <a href=\"https://brave.com/why-brave-disables-floc/\">Brave</a> browser and <a href=\"https://www.eff.org/deeplinks/2021/03/googles-floc-terrible-idea\">EFF</a> who do not perceive FLoC to be a compelling alternative to the surveillance business model currently used by the advertising industry. Amazon, GitHub, Firefox, Vivaldi, Drupal, Joomla, DuckDuckGo, and other major tech companies and open source projects have already opted to block FLoC by default. </p>\n\n\n\n<p>So far, Twitter has been the first major online platform that <a href=\"https://9to5google.com/2021/07/05/twitter-appears-to-be-on-board-with-googles-floc-initiative/\">appears to be on board with FLoC</a> after references to it were recently discovered in the app&rsquo;s source code. </p>\n\n\n\n<p>Google&rsquo;s initial efforts in presenting FLoC failed to gain broad support, which may have contributed to the company putting the brakes on its plan to phase out third-party cookies in Chrome by 2022. As the advertising industry yields to pressure from the last few years of privacy legislation, third-party cookies will be on their way out in what is colloquially known as the &ldquo;Cookie Apocalypse.&rdquo; Google has <a href=\"https://blog.google/products/chrome/updated-timeline-privacy-sandbox-milestones/\">postponed</a> this milestone for Chrome to begin in mid-2023 and end in late 2023.&nbsp;</p>\n\n\n\n<p>&ldquo;We need to move at a responsible pace,&rdquo; Chrome Privacy Engineering Director Vinay Goel said. &ldquo;This will allow sufficient time for public discussion on the right solutions, continued engagement with regulators, and for publishers and the advertising industry to migrate their services. This is important to avoid jeopardizing the business models of many web publishers which support freely available content.&rdquo;</p>\n\n\n\n<p>Discussion on a <a href=\"https://core.trac.wordpress.org/ticket/53069\">proposal for WordPress to block FLoC</a> has stalled in Trac but may have been premature in the first place if FLoC doesn&rsquo;t end making it to further testing. Proponents of blocking FLoC saw WordPress&rsquo; support or opposition as critical to the success or failure of FLoC adoption on the web.</p>\n\n\n\n<p>A recent article on the WordPress.com VIP blog titled &ldquo;<a href=\"https://wpvip.com/2021/06/23/goodbye-third-party-cookies-hello-googles-floc/\">Goodbye, Third-Party Cookies, Hello Google&rsquo;s FloC,</a>&rdquo; indicates that Automattic may be straddling the fence on the controversial new technology:</p>\n\n\n\n<blockquote class=\"wp-block-quote\"><p>FLoC has its plus points. But it isn&rsquo;t as privacy-focused as we would like, and can lead to discriminatory practices, as described above. Then there&rsquo;s the concern of letting Google dominate yet another aspect of tech. Google also plans to charge any third-party tracking company for use of any of the data it has collected.</p></blockquote>\n\n\n\n<p>For the time being, it looks like major tech platforms are off the hook for taking an active position on FLoC since it has been sent back for major modifications. In the most recently <a href=\"https://blog.google/products/chrome/updated-timeline-privacy-sandbox-milestones/\">updated timeline</a> for Privacy Sandbox milestones, Vinay Goel said Google received &ldquo;substantial feedback from the web community during the origin trial for the&nbsp;<a href=\"https://blog.google/products/chrome/privacy-sustainability-and-the-importance-of-and/\">first version</a>&nbsp;of FLoC.&rdquo; </p>\n\n\n\n<p>At the conclusion of its origin trial, FLoC seems far from ready for adoption, having failed to gain a foothold in the industry. The concern is that Google may ram FLoC through anyway using the weight of Chrome&rsquo;s market share, despite the web community&rsquo;s chilly reception. Although these proposed changes to ad tech will impact the entire industry, as well as regular internet users, <a href=\"https://www.theregister.com/2021/07/08/google_floc_changes/\">Google does not intend to disclose any of the private feedback</a> the company received during FLoC&rsquo;s origin trial.</p>\n\n\n\n<p>&ldquo;The main summary of that feedback will be the next version, and you can surmise based on what features (and the reasoning for these changes) are available in the next version,&rdquo; Google mathematician Michael Kleber said during a recent&nbsp;<a href=\"https://twitter.com/lukOlejnik/status/1413096551359123457\">Web Commerce Interest Group (WCIG) meeting</a>.&nbsp;</p>\n\n\n\n<p>Privacy advocates want to see more transparency incorporated into this process so that major concerns are not left unaddressed, instead of leaving it to stakeholders across the web to try to deduce what Google has solved in the next version of FLoC. Overhauling the advertising industry with new technologies should be done in the open if these changes are truly intended to protect people&rsquo;s privacy.</p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Fri, 16 Jul 2021 03:26:21 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:13:\"Sarah Gooding\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:24;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:88:\"WPTavern: Edupack Is Tackling Higher Ed With WordPress, Looking for Development Partners\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:30:\"https://wptavern.com/?p=119928\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:219:\"https://wptavern.com/edupack-is-tackling-higher-ed-with-wordpress-looking-for-development-partners?utm_source=rss&utm_medium=rss&utm_campaign=edupack-is-tackling-higher-ed-with-wordpress-looking-for-development-partners\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:6721:\"<p>&ldquo;We&rsquo;re basically building the Jetpack for Higher Ed,&rdquo; said Blake Bertuccelli as he pitched me on the idea of <a href=\"https://edupack.dev/\">Edupack</a>, a project still in its early stages.</p>\n\n\n\n<p>He and his team are looking for more advisors to <a href=\"https://www.eventbrite.com/e/braintrust-008-wordpress-blocks-for-higher-ed-pros-tickets-163114043495\">join the eighth round</a> of their once-monthly braintrust events. It is a project they began in November 2020, now coming to fruition. Feedback is crucial to pushing such undertakings out of the gate, and the team needs more of it.</p>\n\n\n\n<p>Bertuccelli listed several focal points for the Edupack project:</p>\n\n\n\n<ul><li><strong>Onboarding:</strong> New campus users can set up a beautiful campus WordPress site with a few clicks.</li><li><strong>Archiving:</strong> Stale sites are automatically archived to save campus resources.</li><li><strong>Reporting:</strong> Accessibility, plagiarism, and resource usage can be accessed from the Edupack dashboard.</li><li><strong>Brand and Content Management:</strong> Approved Higher Ed content patterns and universal brand controls keep sites beautiful and consistent.</li><li><strong>Configuration Management:</strong> Cloud-controlled configuration settings means admins can control millions of sites from one place.</li></ul>\n\n\n\n<img />Onboarding form with Tulane-branded elements.\n\n\n\n<p>&ldquo;Our onboarding form offers pre-built sites for users to start from,&rdquo; said Bertuccelli. &ldquo;So, if a scientist needs a new site for their lab, the scientist can select a pre-built lab site from our onboarding form then add in their unique content.&rdquo;</p>\n\n\n\n<p>Bertuccelli is Edupack&rsquo;s CEO. He called himself a &ldquo;forever learner&rdquo; and is currently reading <em>A History of Western Philosophy</em> by Bertrand Russell.</p>\n\n\n\n<p>&ldquo;I paid for my Tulane education by coding WordPress themes,&rdquo; said Bertuccelli. &ldquo;After college, I founded one of New Orleans&rsquo; first WordPress dev shops (<a href=\"https://decubing.com/\">Decubing</a>). A year ago, I presented on building a self-publishing platform with Multisite at WP Campus. The feedback was phenomenal, and two blokes from Birmingham offered to work on a plugin with me. A few months later, we launched Edupack&rsquo;s MVP. Since then, folks from Harvard, Dartmouth, and about 17 other universities have been working with us to make WordPress an even better CMS for Higher Ed pros.&rdquo;</p>\n\n\n\n<p>The &ldquo;two blokes&rdquo; he is referring to are his co-founders, Nathan Monk and Matt Lees. They run a WordPress shop called <a href=\"http://wearesmile.com/\">SMILE</a>. Monk is serving as Edupack&rsquo;s CTO. Lees is the Chief Creative Officer &mdash; Bertuccelli called him &ldquo;Lord of the UX.&rdquo; Altogether, the three co-founders have over 30 years of experience working with Higher Ed and WordPress.</p>\n\n\n\n<p>The Edupack team is making accessible content a priority, which is a primary issue for Higher Ed. The goal is to offer A11Y reports inside of the WordPress dashboard and tie them into publishing workflows. This would notify users of errors as they publish content.</p>\n\n\n\n<p>&ldquo;Our accessibility reports tie into another feature we are launching this month: site archiving,&rdquo; said Bertuccelli. &ldquo;Campus users graduate and often forget about their sites. Edupack sends a notification to a user if the site hasn&rsquo;t been accessed, then adds an &ldquo;archived&rdquo; meta value to the site that super administrators can take action from.</p>\n\n\n\n<img />Setting up automated archiving.\n\n\n\n<p>&ldquo;Devs often recode thousands of sites to add new Campus branding,&rdquo; said Bertuccelli on the reasons behind Edupack. &ldquo;Department budgets are drained on resources for stale sites. Institutions are sued over inaccessible content or misused branding.</p>\n\n\n\n<p>&ldquo;Edupack intends to automate website management so that Higher Ed pros can focus on supporting education.&rdquo;</p>\n\n\n\n<p>The following video is an introduction to Edupack:</p>\n\n\n\n<div class=\"wp-block-embed__wrapper\">\n\n</div>\n\n\n\n<h2>Join the Braintrust Session</h2>\n\n\n\n<p class=\"has-drop-cap\">Every third Wednesday of each month, Edupack holds a &ldquo;Braintrust&rdquo; event. Bertuccelli says it is the best way to get involved. The session lasts for an hour over a Zoom video chat. The <a href=\"https://www.eventbrite.com/e/braintrust-008-wordpress-blocks-for-higher-ed-pros-tickets-163114043495\">next event is scheduled</a> for July 21, 10 am &ndash; 11 am (CDT).</p>\n\n\n\n<p>Each session focuses on a single question. Next week&rsquo;s question: &ldquo;How can we enhance WordPress blocks for Higher Ed?&rdquo;</p>\n\n\n\n<p>&ldquo;We&rsquo;ll demo Edupack updates, brainstorm solutions for block enhancements, then wrap up with action steps for us to do by next month,&rdquo; said Bertuccelli. &ldquo;Folks who manage WordPress sites for global institutions and companies have attended our last seven braintrusts. Any Higher Ed pro is welcome!&rdquo;</p>\n\n\n\n<p>Those interested can also keep track of progress via the <a href=\"https://joinedupack.wordpress.com/\">Edupack blog</a>.</p>\n\n\n\n<h2>Pricing and the Future</h2>\n\n\n\n<p class=\"has-drop-cap\">There is currently no publicly available pricing list. The project&rsquo;s <a href=\"https://edupack.dev/frequently-asked-questions/\">FAQs page</a> says the team is still tuning the costs, and Bertuccelli remained quiet on any hard numbers.</p>\n\n\n\n<p>&ldquo;Community colleges can&rsquo;t afford tech used by bigger schools,&rdquo; he said. &ldquo;That&rsquo;s not fair. Edupack will be priced so that every institution can afford the service. We haven&rsquo;t thought about pricing beyond that.&rdquo;</p>\n\n\n\n<p>Universities that wish to get check out the project should schedule a demo from the site&rsquo;s homepage.</p>\n\n\n\n<p>Edupack has around 20 institutions serving as development partners and guiding <a href=\"https://github.com/orgs/joinedupack/projects/2\">the roadmap</a>. The team invites new schools to join every few months. Currently, Tulane and the University of Gloucestershire are using Edupack. Harvard and Dartmouth should be next.</p>\n\n\n\n<p>The service is limited to universities and colleges at the moment. However, the team would eventually like to expand across the education sector. After that, we will have to see.</p>\n\n\n\n<p>&ldquo;Edupack&rsquo;s features can be applied to any industry where users run lots of sites,&rdquo; said Bertuccelli. &ldquo;I could see ad agencies using Edupack, hosting companies integrating our tools, and School Districts running their site network via Edupack and WordPress.&rdquo;</p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Fri, 16 Jul 2021 02:07:52 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:14:\"Justin Tadlock\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:25;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:46:\"BuddyPress: BuddyPress 9.0.0 Release Candidate\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:32:\"https://buddypress.org/?p=319979\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:66:\"https://buddypress.org/2021/07/buddypress-9-0-0-release-candidate/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:4379:\"<p><strong>Important note</strong>: this BuddyPress release was built in a short time frame (<em>we even skipped the beta release</em>) to be ready for the release of WordPress 5.8. Our team&#8217;s primary goal for 9.0.0 was to migrate the BP Legacy Widgets to new BP Widget Blocks. You don&#8217;t necessarily need <a href=\"https://wordpress.org/news/2021/07/wordpress-5-8-release-candidate-3/\">the latest WordPress 5.8 pre-release</a> to test the <a href=\"https://downloads.wordpress.org/plugin/buddypress.9.0.0-RC1.zip\">BuddyPress 9.0.0 Release Candidate</a>, but we&#8217;d be happy if you could use both pre-release versions to have your feedback about your experience with managing the BP Widget Blocks within the Widget Block Editor.</p>\n\n\n\n<div class=\"wp-block-spacer\"></div>\n\n\n\n<div class=\"wp-block-buttons is-content-justification-center\">\n<div class=\"wp-block-button has-custom-font-size has-medium-font-size\"><a class=\"wp-block-button__link has-background\" href=\"https://downloads.wordpress.org/plugin/buddypress.9.0.0-RC1.zip\"><strong>Contribute to BuddyPress: test 9.0.0-RC1</strong></a></div>\n</div>\n\n\n\n<div class=\"wp-block-spacer\"></div>\n\n\n\n<p>&#8220;Release Candidate&#8221; means that we believe the new version is ready for release, but with more than 200,000 active installs, hundreds of BuddyPress plugins and Thousands of WordPress themes, it’s possible something was missed. BuddyPress 9.0.0 is slated for release&nbsp;on&nbsp;<strong>July 19, 2021</strong>, but&nbsp;<em>your</em>&nbsp;help is needed to get there <img src=\"https://s.w.org/images/core/emoji/13.1.0/72x72/1f64f.png\" alt=\"?\" class=\"wp-smiley\" />.</p>\n\n\n\n<p>You can test the <a href=\"https://downloads.wordpress.org/plugin/buddypress.9.0.0-RC1.zip\">9.0.0-RC1</a> pre-release in 4 ways :</p>\n\n\n\n<ul><li>Try the <a href=\"https://wordpress.org/plugins/bp-beta-tester/\">BP Beta Tester</a> plugin.</li><li><a href=\"https://downloads.wordpress.org/plugin/buddypress.9.0.0-RC1.zip\">Download the release candidate here (zip file)</a>.</li><li>Check out our SVN repository: <code>svn co https://buddypress.svn.wordpress.org/trunk/</code></li><li>Clone our read-only Git repository: <code>git clone git://buddypress.git.wordpress.org/</code></li></ul>\n\n\n\n<p>A detailed changelog will be part of our official release note. In the meantime,&nbsp;you can check the <a href=\"https://buddypress.trac.wordpress.org/query?group=status&milestone=9.0.0\">9.0.0 milestone changes list from our Trac environment</a>.</p>\n\n\n\n<div class=\"wp-block-spacer\"></div>\n\n\n\n<h2>In one picture, here&#8217;s what to expect in 9.0.0</h2>\n\n\n\n<div class=\"wp-block-image\"><a href=\"https://buddypress.org/wp-content/uploads/1/2021/07/bp-widget-blocks.jpg\"><img width=\"1024\" height=\"689\" src=\"https://buddypress.org/wp-content/uploads/1/2021/07/bp-widget-blocks-1024x689.jpg\" alt=\"\" class=\"wp-image-319980\" /></a></div>\n\n\n\n<p>The 10 BuddyPress legacy widgets will have their corresponding BP Blocks so that you can fully enjoy them within the next Widget Block editor and of course inside your Post/Page Block Editor.</p>\n\n\n\n<p class=\"has-text-align-center\"><strong>The BP Block collection is going to be tripled from 5 to 15 Blocks <img src=\"https://s.w.org/images/core/emoji/13.1.0/72x72/1f64c.png\" alt=\"?\" class=\"wp-smiley\" /></strong></p>\n\n\n\n<div class=\"wp-block-spacer\"></div>\n\n\n\n<h2>How you can help</h2>\n\n\n\n<p class=\"has-drop-cap has-normal-font-size\"><strong><span class=\"has-inline-color\"><sup>T</sup>his is really important</span></strong>: this release also marks the&nbsp;<a href=\"https://make.wordpress.org/polyglots/handbook/glossary/#string-freeze\">string freeze</a>&nbsp;point of the 9.0.0 release schedule. And we have less than <strong>4 days</strong> to update BuddyPress translation.</p>\n\n\n\n<p class=\"has-normal-font-size\">So if you speak a language other than English, please&nbsp;<a href=\"https://translate.wordpress.org/projects/wp-plugins/buddypress/\">help us translate BuddyPress into as many languages as possible!</a></p>\n\n\n\n<p>PS: <strong>If you think you’ve found a bug</strong>, you can share it with us replying to this&nbsp;<a href=\"https://buddypress.org/support/topic/buddypress-9-0-0-release-candidate/\">support topic</a>&nbsp;or if you’re comfortable writing a reproducible bug report,&nbsp;<a href=\"https://buddypress.trac.wordpress.org/\">file one on BuddyPress Trac</a>.</p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Thu, 15 Jul 2021 20:45:05 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:12:\"Mathieu Viet\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:26;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:67:\"WPTavern: WordPress 5.8 Media Library Changes You Should Know About\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:30:\"https://wptavern.com/?p=120010\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:179:\"https://wptavern.com/wordpress-5-8-media-library-changes-you-should-know-about?utm_source=rss&utm_medium=rss&utm_campaign=wordpress-5-8-media-library-changes-you-should-know-about\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:5914:\"<p class=\"has-drop-cap\">It is hard not to look through a list of upcoming WordPress 5.8 changes and not find at least a little something to whet your appetite. With so many enhancements headed our way, even we have not been able to keep up with them all here at WP Tavern. The next release will bring a few much-needed media-related upgrades.</p>\n\n\n\n<p>Users should enjoy WebP image format support and a copy-to-clipboard button on the media upload screen. Developers have a new hook for filtering the image output format, and the platform is dropping infinite scrolling.</p>\n\n\n\n<p>WordPress 5.8 is scheduled to ship on July 20, so these changes will be landing in less than a week. If you have not already done so, give <a href=\"https://wordpress.org/news/2021/07/wordpress-5-8-release-candidate-3/\">WordPress 5.8 Release Candidate 3</a> a test run and report any issues.</p>\n\n\n\n<h2>Infinite Scroll Replaced With Ajax Button</h2>\n\n\n\n<ul><li class=\"blocks-gallery-item\"><img /></li><li class=\"blocks-gallery-item\"><img /></li></ul>Media Library screen (first) and overlay (second) with &ldquo;load more&rdquo; buttons. \n\n\n\n<p class=\"has-drop-cap\">The upcoming core release will <a href=\"https://core.trac.wordpress.org/ticket/50105\">drop infinite scrolling</a> for media in favor of an Ajax-powered &ldquo;Load more&rdquo; button. The admin screen and editor&rsquo;s media overlay will cap the initial and subsequent &ldquo;pages&rdquo; to 40 media items each.</p>\n\n\n\n<p>This change is a part of an effort from the WordPress accessibility team to improve the experience for end-users. Team member and core contributor Andrea Fercia noted <a href=\"https://core.trac.wordpress.org/ticket/40330\">two a11y problems with infinite scrolling</a>. The first is that it is impossible or nearly for keyboard users to reach content appended to the screen. Second, there is no audible feedback or instructions about how infinite scrolling works for screen readers.</p>\n\n\n\n<p>He also noted usability and performance issues. Infinite scroll can break the browser&rsquo;s history, and there is no JavaScript fallback. And loading hundreds or more large-sized images increases the memory footprint.</p>\n\n\n\n<p>While the media library is getting the Ajax treatment in WordPress 5.8, we should expect similar updates for other areas in the future, including:</p>\n\n\n\n<ul><li>Add Themes Screen</li><li>Customizer &gt; Add Menu Items</li><li>Editor &gt; Link &gt; Search</li></ul>\n\n\n\n<h2>Copy URL From Add New Media Screen</h2>\n\n\n\n<img />Copy URL to clipboard button on the Add New Media screen.\n\n\n\n<p class=\"has-drop-cap\">This change is an enhancement that rids the platform of a small but noticeable nuisance that has plagued it for years. When uploading an image from the Media &gt; Add New screen in the WordPress admin, there was no way to grab its URL without clicking over to the edit screen.</p>\n\n\n\n<p>WordPress 5.8 introduces a &ldquo;Copy URL to clipboard&rdquo; button that appears after the image has been uploaded. No need to leave the page and track down the URL. The change also makes the user experience consistent with the Media Library screen and overlay in the post editor.</p>\n\n\n\n<p>More often than not, browsing Trac means seeing many of the same names. This time around, it seems that a regular user wanted a feature. They created an account &mdash; perhaps for this purpose alone &ndash;, <a href=\"https://wordpress.org/support/topic/add-a-copy-link-button-at-the-media-upload-page/\">wrote a support forum post</a>, was directed to Trac, and <a href=\"https://core.trac.wordpress.org/ticket/51754\">created their first ticket</a>. It took eight months to work its way into WordPress, but it is one of those success stories of an average user making things happen by just providing feedback. Thanks for the contribution, <a href=\"https://wordpress.org/support/users/anotia/\">@anotia</a>.</p>\n\n\n\n<h2>WebP Image Format Support</h2>\n\n\n\n<p class=\"has-drop-cap\">WordPress is allowing a new image format. And, no, it is <a href=\"https://core.trac.wordpress.org/ticket/24251\">not SVG</a> (technically not an image). There are still security hurdles to jump for that to ever happen. However, it now supports WebP, which carries with it the promise of better performance for those who use it.</p>\n\n\n\n<p>As Sarah Gooding <a href=\"https://wptavern.com/wordpress-5-8-introduces-support-for-webp-images\">reported for WP Tavern</a> last month:</p>\n\n\n\n<blockquote class=\"wp-block-quote\"><p>This modern image file format was created by Google in September 2010, and is now supported by 95% of the web browsers in use worldwide. It has distinct advantages over more commonly used formats, providing both lossless and lossy compression that is 26% smaller in size compared to PNGs and 25-34% smaller than comparable JPEG images.</p></blockquote>\n\n\n\n<p>In the report, she noted that only 1.6% (<a href=\"https://w3techs.com/technologies/details/im-webp\">currently at 1.8%</a>) of the top 10 million websites used the WebP format. With WordPress now adding support, that percentage is likely to rise in the coming years.</p>\n\n\n\n<h2>Developers: Image Editor Output Format Hook</h2>\n\n\n\n<p class=\"has-drop-cap\">For developers who want to transform images with one mime type to another, 5.8 introduces the <code>image_editor_output_format</code> <a href=\"https://core.trac.wordpress.org/ticket/52867\">filter hook</a>. Plugin authors can convert all newly uploaded images or only overwrite specific formats.</p>\n\n\n\n<p>The following example converts JPG images to the new WebP format:</p>\n\n\n\n<pre class=\"wp-block-code\"><code>add_filter( \'image_editor_output_format\', function( $formats ) {\n        $formats[\'image/jpeg\'] = \'image/webp\';\n\n        return $formats;\n} );</code></pre>\n\n\n\n<p>The output format will be applied to all image sub-sizes as they are created. However, this will only work for WebP images if the webserver supports it.</p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Thu, 15 Jul 2021 03:09:34 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:14:\"Justin Tadlock\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:27;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:103:\"WPTavern: WooCommerce Patches Critical Vulnerability, Sending Forced Security Update from WordPress.org\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:30:\"https://wptavern.com/?p=120008\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:249:\"https://wptavern.com/woocommerce-patches-critical-vulnerability-sending-forced-security-update-from-wordpress-org?utm_source=rss&utm_medium=rss&utm_campaign=woocommerce-patches-critical-vulnerability-sending-forced-security-update-from-wordpress-org\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:3619:\"<p>WooCommerce has <a href=\"https://plugins.trac.wordpress.org/changeset/2564657/\">patched</a> an unspecified, critical vulnerability identified on July 13, 2021, by a security researcher through Automattic&rsquo;s HackerOne security program. The vulnerability impacts versions 3.3 to 5.5 of the <a rel=\"noreferrer noopener\" href=\"https://woocommerce.us8.list-manage.com/track/click?u=2c1434dc56f9506bf3c3ecd21&id=8ff0a5345f&e=0110b26bc5\" target=\"_blank\">WooCommerce</a> plugin, as well as version 2.5 to 5.5 of the <a href=\"https://wordpress.org/plugins/woo-gutenberg-products-block/\">WooCommerce Blocks</a> feature plugin.</p>\n\n\n\n<p>&ldquo;Upon learning about the issue, our team immediately conducted a thorough investigation, audited all related codebases, and created a patch fix for every impacted version (90+ releases) which was deployed automatically to vulnerable stores,&rdquo; WooCommerce Head of Engineering Beau Lebens said in the <a href=\"https://woocommerce.com/posts/critical-vulnerability-detected-july-2021/\">security announcement</a>.</p>\n\n\n\n<p>WordPress.org is currently pushing out forced automatic updates to vulnerable stores, a practice that is rarely employed to mitigate potentially severe security issues impacting a large number of sites. Even with the automatic update, WooCommerce merchants are encouraged to check that their stores are running the latest version (5.5.1).</p>\n\n\n\n<p>Since WooCommerce backported this security fix to every release branch back to 3.3, store owners using older versions of WooCommerce can safely update to the highest number in their current release branch even if not running the very latest 5.5.1 version.</p>\n\n\n\n<p>At the time of publishing, only 7.2% of WooCommerce installations are using version 5.5+. More than half of stores (51.7%) are running on a version older than 5.1. WordPress.org doesn&rsquo;t offer a more specific breakdown of the older versions, but it&rsquo;s safe to say without these backported security fixes, the majority of WooCommerce installs might be left vulnerable.</p>\n\n\n\n<div class=\"wp-block-image\"><img /></div>\n\n\n\n<p>The security announcement indicates that WooCommerce cannot yet confirm that this vulnerability has not been exploited:</p>\n\n\n\n<blockquote class=\"wp-block-quote\"><p>Our investigation into this vulnerability and whether data has been compromised is ongoing. We will be sharing more information with site owners on how to investigate this security vulnerability on their site, which we will publish on our blog when it is ready. If a store was affected, the exposed information will be specific to what that site is storing but could include order, customer, and administrative information.</p></blockquote>\n\n\n\n<p>For those who are concerned about possible exploitation, the WooCommerce team is <a href=\"https://woocommerce.com/posts/critical-vulnerability-detected-july-2021/#comment-19937832\">recommending merchants update their passwords</a> after installing the patched version as a cautionary measure.</p>\n\n\n\n<p>The good news for WooCommerce store owners is that this particular critical vulnerability was responsibly disclosed and patched within one day after it was identified. The plugin&rsquo;s team has committed to being transparent about the security issue. In addition to publishing an announcement on the plugin&rsquo;s blog, WooCommerce also emailed everyone who has opted into their mailing list. Concerned store owners should keep an eye on the <a href=\"https://woocommerce.com/blog/\">WooCommerce blog</a> for a follow-up post on how to investigate if their stores have been compromised.</p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Thu, 15 Jul 2021 01:51:24 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:13:\"Sarah Gooding\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:28;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:68:\"WPTavern: #5 – Robert Jacobi on Why He’s Putting Gutenberg First\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:48:\"https://wptavern.com/?post_type=podcast&p=119987\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:173:\"https://wptavern.com/podcast/5-robert-jacobi-on-why-hes-putting-gutenberg-first?utm_source=rss&utm_medium=rss&utm_campaign=5-robert-jacobi-on-why-hes-putting-gutenberg-first\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:56963:\"<h2>About this episode.</h2>\n\n\n\n<p>On the podcast today we have Robert Jacobi.</p>\n\n\n\n<p>Robert is Director of WordPress at Cloudways. He&rsquo;s been working with open source software for almost twenty years, and has been the president of Joomla, a member of Make WordPress Hosting and contributor to ICANN At-Large. He is well known for his public speaking about open source and so the discussion today is broad and thought provoking.</p>\n\n\n\n<p>We talk about Robert&rsquo;s &lsquo;Gutenberg First&rsquo; approach in which he places the WordPress Block Editor at the heart of all that he does. He sees Gutenberg as a critical component for WordPress&rsquo; future; a future in which as yet unimagined technologies will be built on top of Gutenberg and leverage the &lsquo;atomic&rsquo; way data is stored.</p>\n\n\n\n<p>This leads to a discussion on how 3rd party developers will be able to use Gutenberg as an application platform, with unique pathways to create, store and display content.</p>\n\n\n\n<p>The heritage of Gutenberg&rsquo;s development is also discussed. Right from the start we knew that the intention of the project was ambitious; it&rsquo;s aim to become a full site editor was explained at the outset. This has led to comparisons with other editing tools and Robert takes on why he thinks that the incremental steps that the Gutenberg project has taken are making it a vital part of WordPress.</p>\n\n\n\n<p>We also look forward and get into the subject of how technology never stands still. The underpinnings of WordPress are shifting. New skills and tools will need to be learned, but that does not mean that existing ones are obsolete.<br />Shifting gears, we move into community events and how we&rsquo;ve managed events during the last year. Robert is a huge proponent of in-person events, and is hoping for their return. He loves the accidental situations which arise when you&rsquo;re in the same space as so many other like-minded people. Perhaps though, there&rsquo;s a place for hybrid events; events in which there&rsquo;s in-person and online happening at the same time?</p>\n\n\n\n<p>Towards the end we chat about the plethora of mergers and acquisitions which are happening right now, as well as a discussion of Openverse, a search engine for openly licensed media, which was launched with little fanfare recently.</p>\n\n\n\n<h2>Useful links.</h2>\n\n\n\n<p><a href=\"https://make.wordpress.org/openverse/\">Openverse</a></p>\n\n\n\n<p><a href=\"https://robertjacobi.com/\">Robert&rsquo;s website</a></p>\n\n\nTranscript<div><div class=\"chat-transcript\"><div class=\"chat-stanza chat-row chat-speaker-1\"><div class=\"chat-author chat-author-nathanwrigley vcard\"><cite class=\"fn\">Nathan Wrigley</cite> [00:00:00]</div> <div class=\"chat-text\"><p>Welcome to the fifth edition of the Jukebox podcast from WP Tavern. My name is Nathan Wrigley. Jukebox is a podcast all about WordPress and the community surrounding it. Every month, we&rsquo;re bringing you someone from that community to discuss a topic of current importance. If you like the podcast, why not subscribe on your podcast player?</p>\n</div></div><div class=\"chat-stanza chat-row chat-speaker-1\"> <div class=\"chat-text\"><p>You can do that by going to WP Tavern dot com forward slash feed forward slash podcast. If you have any thoughts about the podcast, perhaps a suggestion of a potential guest or subject, then head over to WP Tavern dot com forward slash contact forward slash jukebox. There&rsquo;s a contact form there, and we&rsquo;d certainly welcome your input.</p>\n</div></div><div class=\"chat-stanza chat-row chat-speaker-1\"> <div class=\"chat-text\"><p>Okay, so on the podcast today, we have Robert Jacobi. Robert is director of WordPress at Cloudways. He&rsquo;s been working with open source software for almost 20 years and has been president of Joomla, a member of Make WordPress Hosting and contributor to ICANN At-Large. He&rsquo;s well known for his public speaking about open source, and so the discussion today is broad and thought provoking. We talk about Robert&rsquo;s Gutenberg first approach in which he places the WordPress block editor at the heart of all that he does. He sees Gutenberg as a critical component for WordPress&rsquo; future, a future in which as yet unimagined technologies will be built on top of Gutenberg and leverage the atomic way that data is stored.</p>\n</div></div><div class=\"chat-stanza chat-row chat-speaker-1\"> <div class=\"chat-text\"><p>This leads to a discussion of how third party developers will be able to use Gutenberg as an application platform with unique pathways to create, store and display content. The heritage of Gutenberg&rsquo;s development is also discussed. Right from the start we knew that the intention of the project was ambitious. It&rsquo;s aim to become a full site editor was explained at the outset. This has led to comparisons with other editing tools and Robert takes on why he thinks that the incremental steps that the Gutenberg project has taken are making it a vital part of WordPress.</p>\n</div></div><div class=\"chat-stanza chat-row chat-speaker-1\"> <div class=\"chat-text\"><p>We also look forward and get into the subject of how technology never stands still. The underpinnings of WordPress are shifting. New skills and tools will need to be learned, but that does not mean that existing ones are obsolete.</p>\n</div></div><div class=\"chat-stanza chat-row chat-speaker-1\"> <div class=\"chat-text\"><p>Shifting gears, we move into the community events and how we&rsquo;ve managed events during the last year. Robert is a huge proponent of in-person events and is hoping for their return. He loves the accidental situations which arrive when you&rsquo;re in the same space as so many other like-minded people. Perhaps though there&rsquo;s a place for hybrid event. Events in which there&rsquo;s in-person and online happening at the same time. Towards the end, we chat about the plethora of mergers and acquisitions, which are happening right now, as well as a discussion of Openverse, a search engine for openly licensed media, which launched with little fanfare recently.</p>\n</div></div><div class=\"chat-stanza chat-row chat-speaker-1\"> <div class=\"chat-text\"><p>If any of the points raised in this podcast resonate with you, be sure to head over and find the post at WP Tavern dot com forward slash podcast, and leave a comment there.</p>\n</div></div><div class=\"chat-stanza chat-row chat-speaker-1\"> <div class=\"chat-text\"><p>And so without further delay, I bring you Robert Jacobi.</p>\n</div></div><div class=\"chat-stanza chat-row chat-speaker-1\"> <div class=\"chat-text\"><p>I am joined by Robert Jacobi on the podcast today. How are you Robert?</p>\n</div></div><div class=\"chat-stanza chat-row chat-speaker-2\"><div class=\"chat-author chat-author-robertjacobi vcard\"><cite class=\"fn\">Robert Jacobi</cite> [00:04:06]</div> <div class=\"chat-text\"><p>Doing well. Fantastic to be here. Thank you Nathan.</p>\n</div></div><div class=\"chat-stanza chat-row chat-speaker-1\"><div class=\"chat-author chat-author-nathanwrigley vcard\"><cite class=\"fn\">Nathan Wrigley</cite> [00:04:09]</div> <div class=\"chat-text\"><p>Would you mind introducing yourself? Tell us who you are and what&rsquo;s your relationship with technology and work?</p>\n</div></div><div class=\"chat-stanza chat-row chat-speaker-2\"><div class=\"chat-author chat-author-robertjacobi vcard\"><cite class=\"fn\">Robert Jacobi</cite> [00:04:15]</div> <div class=\"chat-text\"><p>I&rsquo;m Robert Jacobi director of WordPress at Cloudways. I&rsquo;ve been in the open source space, wow, for almost 20 years, I&rsquo;m feeling old and actually got my raising on open source with the Joomla project, which is a hundred percent volunteer, open source content management system as well, and picked up WordPress slowly got into there. And boy, that&rsquo;s a lot of ands.</p>\n</div></div><div class=\"chat-stanza chat-row chat-speaker-2\"> <div class=\"chat-text\"><p>I love the community. I love the greater goal. That open source, espouses and tries to reach. And we&rsquo;re never, always successful. But having code and information more freely accessible is something I really believe in. And I think empowers people globally and provides opportunities that wouldn&rsquo;t happen if these ones and zeros were siloed away in golden towers. I&rsquo;m always just so tickled to talk about open source and all the interesting things we can do with it. It powers communities, it powers, politics, powers, freedoms, it powers companies. It&rsquo;s really amazing. And we talk about WordPress all the time as one of the defining tools in this space. You look at something like Linux, which pretty much literally everything uses these days. It&rsquo;s crazy how, to use Matt Mullenweg&rsquo;s, favorite phrase, these things democratize all of us in so many different ways.</p>\n</div></div><div class=\"chat-stanza chat-row chat-speaker-1\"><div class=\"chat-author chat-author-nathanwrigley vcard\"><cite class=\"fn\">Nathan Wrigley</cite> [00:05:39]</div> <div class=\"chat-text\"><p>We&rsquo;ve got a really broad pallet of things that we&rsquo;re going to discuss today, ranging from Gutenberg, right through to WordCamps and all sorts. So we&rsquo;ll crack on with the smorgasbord of what we&rsquo;ve got to discuss. The first of our little laundry list is Gutenberg. You wanted to talk to us a bit today about Gutenberg, what you think of it, and so on. There was an event that I attended recently, which you were also in attendance at, and you were on a panel there, and you mentioned that in the face of proprietary page builders, you always had the approach that Gutenberg should be the first relation. It should come first. And I&rsquo;m curious to know, what did you mean by that? What is Gutenberg first? What is this approach?</p>\n</div></div><div class=\"chat-stanza chat-row chat-speaker-2\"><div class=\"chat-author chat-author-robertjacobi vcard\"><cite class=\"fn\">Robert Jacobi</cite> [00:06:17]</div> <div class=\"chat-text\"><p>So Gutenberg first to me is that we recognize the benefits of Gutenberg, and don&rsquo;t try to subvert them or sneak around them. I think Gutenberg is one of the most critical backend, frontend changes that has happened to WordPress in its last umpteen years and the potential for all the interesting future forward things that Gutenberg can do should be taken into account. So page builders are wonderful. They offer all this functionality, ease of use, but I think that, they should also take and utilize Gutenberg concurrently.</p>\n</div></div><div class=\"chat-stanza chat-row chat-speaker-2\"> <div class=\"chat-text\"><p>The advantages are, one, that Gutenberg&rsquo;s not going anywhere. So God bless all the classic editor folk who loved that experience. More than just being deprecated, it&rsquo;s just, that is not going to be the way of the future.</p>\n</div></div><div class=\"chat-stanza chat-row chat-speaker-2\"> <div class=\"chat-text\"><p>And secondly, the potential, what can happen when you start making all that content a bit more atomic. I come from a lot of database work. So you think of atomic data points and Gutenberg does that sort of automagically for you? So there are opportunities in the future with Gutenberg to start parcing that data more finely.</p>\n</div></div><div class=\"chat-stanza chat-row chat-speaker-2\"> <div class=\"chat-text\"><p>That&rsquo;s why I think it&rsquo;s very exciting and why everything should be Gutenberg first. Again, that doesn&rsquo;t mean get rid of page builders or different types of themes and theming systems. It&rsquo;s just that at the base, Gutenberg should be a core building block of what you&rsquo;re working with going forward.</p>\n</div></div><div class=\"chat-stanza chat-row chat-speaker-1\"><div class=\"chat-author chat-author-nathanwrigley vcard\"><cite class=\"fn\">Nathan Wrigley</cite> [00:07:51]</div> <div class=\"chat-text\"><p>The way that I think many people are using Gutenberg at the moment, I should probably say the block editor, but if you&rsquo;re using the Gutenberg plugin, you&rsquo;ll obviously have an enhanced experience. But if you&rsquo;re using the block editor at the moment, it feels as if it&rsquo;s prime time for editing text, inserting images and some pretty basic stuff like that. But I can see on the horizon a whole plethora of interesting, curious, let&rsquo;s call them plug-ins for now, because that&rsquo;s what they are. Different block components, different plugins, which adapt and amend the capability of Gutenberg. And it feels to me as if that&rsquo;s where its strength might lie. I know we&rsquo;ve got the full site editing and all of that coming down the road, but it feels to me that, there&rsquo;s going to be a whole plethora of third-party tools, bringing all sorts of added benefits into the ecosystem, a block for this thing, and a block for that thing. And whilst that might create some kind of bloat, that to me is an exciting area, and I just wondered if that&rsquo;s something you&rsquo;re interested in, if there&rsquo;s any plugins or blocks that you&rsquo;ve been looking at and thinking, oh, that&rsquo;s curious. That seems to be stretching things a little bit.</p>\n</div></div><div class=\"chat-stanza chat-row chat-speaker-2\"><div class=\"chat-author chat-author-robertjacobi vcard\"><cite class=\"fn\">Robert Jacobi</cite> [00:08:55]</div> <div class=\"chat-text\"><p>So, you make a, first of all, great point that there&rsquo;s block editor and then Gutenberg platform as a whole, and what end users typically experience is the block editor, but the Gutenberg API, Gutenberg platform as a whole is going to allow for all sorts of crazy third party integrations. That&rsquo;s great. And it might even be a little, you said the perfect word, there might be a bit of bloat and craziness. I&rsquo;ll say that&rsquo;ll probably exist for the next 12 to 24 months. Sure, that&rsquo;s fine. As people figure out what works and doesn&rsquo;t. This is a dawn of a new age around taking WordPress to the next step. We&rsquo;ve talked about for many years, WordPress is just a blog, blah, blah, blah. Okay. We&rsquo;ve gotten past WordPress as a blog. Now WordPress as a CMS. That&rsquo;s great. I think what happens with Gutenberg is we look at it and say, WordPress is an application platform, and this is just another API that we can take advantage of in very different ways. So we can have forums that are much more catered to content creators, that get rid of all the WordPress backend and admin stuff. Okay, you&rsquo;re authenticated. You&rsquo;re logged in. Here&rsquo;s your daily news forum that you&rsquo;re going to add content to. And because we&rsquo;re using Gutenberg, that makes it a lot easier to publish that content and gets rid of the technical cruft, and allows developers and third-party plugin providers to have wholly unique and valuable experiences around that. And that&rsquo;s where the magic I think of Gutenberg really comes into play is where will all these third parties start finding those unique value propositions for specific content, whether it&rsquo;s an, a vertical, like travel or e-commerce, in a generic sense or news or publications or whatnot. It&rsquo;s really expanded the opportunities to create workflows and interfaces and make content production speedier and safer.</p>\n</div></div><div class=\"chat-stanza chat-row chat-speaker-1\"><div class=\"chat-author chat-author-nathanwrigley vcard\"><cite class=\"fn\">Nathan Wrigley</cite> [00:10:55]</div> <div class=\"chat-text\"><p>I think one of the curious things that I&rsquo;ve observed over the last couple of years about it is that perhaps if we had the magic rewind button, we could go back a couple of years and potentially not really get into a conversation where it was&hellip; okay, we&rsquo;ve got stage 1, 2, 3, and 4, and stages two, three, and four, start to add in functionality that things like page builders, can currently do, full site editing and all that. If it had just been touted as, we&rsquo;ve got a new editor for you, here it is, I think it would have taken people along for the ride much more easily, but we&rsquo;ve got this problem now, this impasse where, it got sold as it&rsquo;s going to become a page builder, but the pace of development and the fact that they&rsquo;ve got the legacy of 40 percent of the web, 40 plus percent of the web, to protect and so on it hasn&rsquo;t been able to move in that direction potentially at the speed that people thought&hellip; well, it&rsquo;s going to be a page builder. It hasn&rsquo;t been able to mature at the rate that they would have liked to have done. And so I&rsquo;m just curious in the next year, two years, whether it will do those things, but also I wish we could rewind and say look, slow down. Let&rsquo;s get the editor experience sussed out first, then we&rsquo;ll do the full site editing and don&rsquo;t expect it to be all these things. Beause at the minute I hear a lot of people saying it&rsquo;s not as good as the tool I&rsquo;ve got over here, and it&rsquo;s not as good as the tool I&rsquo;ve got over there. Speaking of which do you think there&rsquo;s a case where it isn&rsquo;t the best tool where you would say actually, do you know what, I&rsquo;m just going to relegate that and not use it first. Or is it literally, always the first thing in your toolkit for WordPress?</p>\n</div></div><div class=\"chat-stanza chat-row chat-speaker-2\"><div class=\"chat-author chat-author-robertjacobi vcard\"><cite class=\"fn\">Robert Jacobi</cite> [00:12:28]</div> <div class=\"chat-text\"><p>It is literally the first thing in my toolkit, because it will provide the greatest longevity in whatever&rsquo;s built. Gutenberg&rsquo;s not going anywhere. There was a massive commitment to it from the project side of the universe. And to answer one of your earlier questions about, has it done enough? I think it&rsquo;s exceeded all expectations and this is where I&rsquo;ll get to it. They&rsquo;re always going to be a voices like, okay, it doesn&rsquo;t make bacon and eggs for me in the morning. Okay, That&rsquo;s fine, it doesn&rsquo;t. I think, and I truly believe what the magic of Gutenberg is, is the paradigm shift in forcing people to look at other things. So it&rsquo;s hard to make a giant feature change in anything, whether it&rsquo;s proprietary project, open source project. There are going to be plenty of people who are like, no, this works for me. This is great. Please don&rsquo;t change. I get that. But technology moves forward. People&rsquo;s expectations increase. Ten years ago, we barely had iPhones. All of a sudden we do, and now we expect everything to be infinitely easier and simpler and more responsive. I guess it doesn&rsquo;t do everything that page builders do. That&rsquo;s great. That&rsquo;s fine. We&rsquo;re not trying to cut out the middle man here, and I say we, I&rsquo;m not actually involved directly in Gutenberg at any point, but it moves the technological user experience goal posts forward. All things being equal, the page builders of the world, Beaver Builder, Elementor, they&rsquo;re all going to go their own way. Having Gutenberg as a critical component, soon enough, it will be just a mandatory component, that&rsquo;s the end of the conversation. Says, listen, everyone, this is what we need as part of the ecosystem. This is how you&rsquo;re going to connect with tools. You can absolutely go around those, but why would you want to, because this will be supported by a worldwide community.</p>\n</div></div><div class=\"chat-stanza chat-row chat-speaker-2\"> <div class=\"chat-text\"><p>It&rsquo;s not just going to be supported by the Beaver Builder community or the Elementor community, yada yada, this is now the new core and that&rsquo;s very difficult to do, and it&rsquo;s not, jumping back to what I said earlier about it, I think just making that change in and of itself and committing to that change is more important than full site editor or anything else. There&rsquo;ll be incremental steps, but that was the big milestone step. Wow. Okay. This is the new tech, and we&rsquo;re going to have to take advantage of it.</p>\n</div></div><div class=\"chat-stanza chat-row chat-speaker-1\"><div class=\"chat-author chat-author-nathanwrigley vcard\"><cite class=\"fn\">Nathan Wrigley</cite> [00:14:45]</div> <div class=\"chat-text\"><p>You said two words in that last little bit, well you certainly said paradigm shift and you said atomic. And I think for me, the atomic bit is really interesting because what I think many people haven&rsquo;t had a chance to get to grips with is literally the atomic nature of it. This little section of your blog post or whatever it may be. You can just have this little interactive thing. It might be that you&rsquo;ve got a block which does, I don&rsquo;t know, lead generation, or you&rsquo;ve got a block, like the cover block, which will just take care of the top of your posts. And each one of those things will have a different array of settings and it doesn&rsquo;t have to be built inside a proprietary thing. It&rsquo;s being built inside of the default editor for WordPress. So it&rsquo;s going to bring a ton of functionality and a ton of interesting things. Some of it will be bloated. I&rsquo;m sure there&rsquo;ll be many people who fall into the trap of installing fifty times more than they need to, or five times more than they need to. But for those of us who were curious and check things out and look and see what the end result is, you&rsquo;re going to be able to create really unique experiences on this one surface, and that to me is really exciting, but have the feeling that the community got left behind in the conversation about this a little bit. So the confusion that it was going to be a page builder leads me to the whole community conversation. I know you&rsquo;re all about community. This is something that you thrive on. You love the WordPress community, as you have had loved many other communities in the past. Do you have any feelings around whether there&rsquo;s been enough involvement. Asking the questions, what should it look like? How should it behave? What do we want to leave on the floor and edit out that we just, it was a blind alley, we shouldn&rsquo;t have had that because there are some things that I think a really excellent, there are some things that I think I&rsquo;m not sure anybody&rsquo;s actually going to make use of that, but there it is. And just wondering what your thoughts were around, whether the community had been involved, whether it could have been involved more.</p>\n</div></div><div class=\"chat-stanza chat-row chat-speaker-2\"><div class=\"chat-author chat-author-robertjacobi vcard\"><cite class=\"fn\">Robert Jacobi</cite> [00:16:38]</div> <div class=\"chat-text\"><p>I&rsquo;m getting chuckles about a lot of these things. Could there have been more all the editing and whatnot. Since community is, especially in WordPress, a huge word, it&rsquo;s always difficult to get every stakeholder, give them the space, give them the time given the vote.</p>\n</div></div><div class=\"chat-stanza chat-row chat-speaker-2\"> <div class=\"chat-text\"><p>What I like about what happened with Gutenberg is that it did move, in my mind, relatively quickly, and expeditiously and said, this is what we&rsquo;re doing. And I think it&rsquo;s too easy to be bogged down in the politics of community to actually get stuff done. So if things fall to the wayside, if things were not edit out properly, that&rsquo;s where I think, the greater ecosystem can come into play and say, we&rsquo;re going to tweak this, with a plugin that makes this just a bit better. It takes this out and we have such a robust economy in WordPress. That yeah, go for it. I like to see a bit more activism from people as a whole on these projects, but it&rsquo;s hard. We all have day jobs. We all have stuff to do, and I&rsquo;m not going to blame the leaders of the project for trying to get stuff done. In fact, I&rsquo;m going to give them kudos to just doing it because it&rsquo;s very easy to get pulled back and say you didn&rsquo;t listen to so and so, at some point we have to fish or cut bait, we need to do something and we need to move the technology forward because everyone else is doing it. And open source projects have a tendency, especially at their, let&rsquo;s say late teens, early adult stages, getting sucked into managing the community more than managing the project and pushing it forward.</p>\n</div></div><div class=\"chat-stanza chat-row chat-speaker-2\"> <div class=\"chat-text\"><p>You have to do both. It&rsquo;s such a tricky balance. All kudos to everyone at Make dot WordPress, that they were able to do this. And it&rsquo;s a large scale change and get it done. Fine, if you want to complain, that&rsquo;s great. Guess what? No software lives, at that moment in time, it&rsquo;s always updated and tweaked and there are still opportunities to make changes, advocate or different functionality. Expand the API, shrink the API, all those kinds of things. I do love that WordPress was able to cut bait and just go with it.</p>\n</div></div><div class=\"chat-stanza chat-row chat-speaker-1\"><div class=\"chat-author chat-author-nathanwrigley vcard\"><cite class=\"fn\">Nathan Wrigley</cite> [00:18:43]</div> <div class=\"chat-text\"><p>One of the underpinnings of WordPress since the inception really was PHP. And obviously now we&rsquo;re moving into an era where these technologies are being inspected, and improvements have been created along the way. And so now we&rsquo;re moving into an era where other technologies, for example, React is coming along and that requires quite a bit of relearning, you&rsquo;ve really got to down tools, get the manuals out, start to read again. Do you have any concern that that kind of thing could be a bit of a roadblock? It will be a bit of have a roadblock for certain people, but the technology has to move forward. Just curious as to what your thoughts are about how that&rsquo;s being implemented and whether or not we&rsquo;re taking it at a slow enough pace or whether we should have just stuck with good old PHP?</p>\n</div></div><div class=\"chat-stanza chat-row chat-speaker-2\"><div class=\"chat-author chat-author-robertjacobi vcard\"><cite class=\"fn\">Robert Jacobi</cite> [00:19:29]</div> <div class=\"chat-text\"><p>I like to use the right tool for the right projects, And I&rsquo;ve been a coder, developer, engineer in multiple languages. I&rsquo;ve actually never done anything with React, that&rsquo;s one of the first ones. And that&rsquo;s okay. We evolve. If we hadn&rsquo;t evolved all these still using C from 1969 or whenever it came out. So this stuff has to move forward. And if React is the best solution to do that on the front end, that&rsquo;s great.</p>\n</div></div><div class=\"chat-stanza chat-row chat-speaker-2\"> <div class=\"chat-text\"><p>Some people will be excited by that. Okay. I can expand my personal knowledge and horizons by adding to React. Honestly, a lot of the headless stuff that we see these days is also React. So it&rsquo;s not a bad thing to learn if you want to learn that. If you don&rsquo;t want to learn it. Okay, that&rsquo;s fine. There are plenty of opportunities to still expand your WordPress activities solely with PHP. Okay. Those are more personal choices. Do I want to learn another language? Do I want to improve on what I already have? Yes. Those are choices you have to make, but none of this lives in isolation. So we have to understand that a WordPress, plain old PHP site, might still need to connect up to a bunch of different things and not all those things are going to be on PHP. You still might be connecting up to something with Perl or Python. No, one&rsquo;s forcing you to learn it. Granted Gutenberg injects this react universe into your face, but you can focus on the core things that you need to do without necessarily running into React. It&rsquo;s a tool that more people are&hellip; here&rsquo;s the trick, there are plenty of new people who are entering coding, development, open source communities, and they like React. So it makes sense to take advantage of all this new found wealth, and then also draw them back into the community. Great, you love running with all this JS stuff. Fantastic. Hey, by the way, did you know you could actually implement that as part and parcel with an old-school PHP content management system? Yeah, we can do that. That&rsquo;s great. And look how you can expand your horizon. Yeah, it stinks if you don&rsquo;t want to learn any kind of Node, React stuff. Okay. But, it&rsquo;s sort of the nature of code. If we really want to take the analogy to the extreme, why aren&rsquo;t we still coding on punch cards with ones and zeros. We&rsquo;re going to abstract it and find the best tool to implement the functionality we want to see.</p>\n</div></div><div class=\"chat-stanza chat-row chat-speaker-2\"> <div class=\"chat-text\"><p>And I get it me personally, I&rsquo;m not going to go out and learn React today. Me twenty years ago, though, I would have added it into my tool belt in a heartbeat, just because it was just one of those things that you needed at that time, that was the case. People are going to go through their own personal and professional sort of life cycles of what they think they need to have on their knee or in their tool belt to be successful. We can&rsquo;t stop for people who don&rsquo;t want to do anything outside of PHP.</p>\n</div></div><div class=\"chat-stanza chat-row chat-speaker-1\"><div class=\"chat-author chat-author-nathanwrigley vcard\"><cite class=\"fn\">Nathan Wrigley</cite> [00:22:04]</div> <div class=\"chat-text\"><p>We&rsquo;re going to shift gears now and talk about in-person events. Under the auspices of things like WordCamp Europe, which is depending on when you&rsquo;re listening to this podcast that may just have happened, or it may be it&rsquo;s coming around in a year&rsquo;s time or something like that.</p>\n</div></div><div class=\"chat-stanza chat-row chat-speaker-1\"> <div class=\"chat-text\"><p>Clearly we&rsquo;ve been through a period that has really shaken the community. I feel that as a community, we were probably as well-prepared as any community could be because we were already working via the internet. We all had our computers out and so on. And yet still there is a concern. And I know that for example, people like Josepha Haden Chomposy has mentioned things like this, that the community in the absence of in-person events, there&rsquo;s been a modest disengagement. And what I mean by that, this is the project, the WordPress project was propelled forward in a large part by those in-person events. So you&rsquo;ve got contrib day, you&rsquo;ve just got the handshaking, you can actually meet people for the first time. You can build relationships and so on. And none of that&rsquo;s happened. We&rsquo;ve had a year out. We don&rsquo;t know quite when that is coming back, hopefully at some point in the near future, but we don&rsquo;t know. And so just curious about your thoughts on that. What do you have to say about events coming back and how a project as big as WordPress, where there&rsquo;s no central office where there&rsquo;s no boss telling everybody what to do. So if you&rsquo;re on the payroll, you&rsquo;ve got to do this today and fix this thing, but that&rsquo;s not how it works. And so the open source model, there may be a chink in its armor here where in-person events don&rsquo;t happen, that camaraderie and those solutions don&rsquo;t present themselves. And so the project, I&rsquo;m going to use the word stalls, that&rsquo;s a complete over-exaggeration, but bits of the project stalled because nobody&rsquo;s meeting up.</p>\n</div></div><div class=\"chat-stanza chat-row chat-speaker-2\"><div class=\"chat-author chat-author-robertjacobi vcard\"><cite class=\"fn\">Robert Jacobi</cite> [00:23:49]</div> <div class=\"chat-text\"><p>I am a huge, huge advocate of in-person anything. Whether you&rsquo;re extrovert or introvert, there&rsquo;s always going to be someone that you really want to talk to sit down in a corner, or have a cup of coffee with and build that relationship. I&rsquo;m no anthropologist or anything, but feel that those kinds of human connections help us grow stronger in light of all the mundane things we do day to day. I don&rsquo;t think the project has suffered because of a lack of in-person events over the last year. I think it&rsquo;s suffered because everyone else has had a lot on their mind and there&rsquo;ll be a, certainly a renaissance of activity as soon as we get into in person but this is one of those things where I don&rsquo;t think correlation and causation match up. If you are worried about friends and family getting ill, did the economy, my personal economies take a downturn. That&rsquo;s going to weigh a lot more on someone than, oh, did I catch up on the latest WordPress dot org, Slack notification about Full Site Editing. So I don&rsquo;t think they&rsquo;re completely tied together, but I will certainly tell you that as those in-person meetups start ramping up, I think that&rsquo;ll be a flurry of excitement and activity. Part of that will be just because we&rsquo;re not still trapped in our tiny little Covid bubbles.</p>\n</div></div><div class=\"chat-stanza chat-row chat-speaker-1\"><div class=\"chat-author chat-author-nathanwrigley vcard\"><cite class=\"fn\">Nathan Wrigley</cite> [00:25:12]</div> <div class=\"chat-text\"><p>What personally do you miss from the in-person events? You mentioned about having a coffee and sitting in a corner with somebody and so on, but anything that you find you&rsquo;re missing, it could be something quite banal or it could be something a lot deeper.</p>\n</div></div><div class=\"chat-stanza chat-row chat-speaker-2\"><div class=\"chat-author chat-author-robertjacobi vcard\"><cite class=\"fn\">Robert Jacobi</cite> [00:25:24]</div> <div class=\"chat-text\"><p>It&rsquo;s really the accidents that happen at in person events. With a completely regimented online experience, I know I&rsquo;m going to be talking with Nathan at such and such time. I know I&rsquo;m going to be talking to whoever everything&rsquo;s organized, calendars. Okay, there&rsquo;s digital here, digital there. We may edit ourselves more on these platforms. When you&rsquo;re in-person accidents happen. We may be walking through the sponsor hall and accidentally bump shoulders. And it&rsquo;s oh my goodness, Nathan, great to see you. I haven&rsquo;t seen you in 14 months. This is amazing. And you just start a conversation and those kinds of conversations are organic and random and not necessarily so overly planned and well thought out. And at those moments, I think unique ideas, exciting things can happen that just don&rsquo;t happen in a much more shrunken space. I love the distributed world. And to your point, I think WordPress is not only just gone through well, it&rsquo;s actually succeeded because we&rsquo;ve already been in that position. We&rsquo;re already ready to be online and take care of the day to day.</p>\n</div></div><div class=\"chat-stanza chat-row chat-speaker-2\"> <div class=\"chat-text\"><p>We need those accidental bumpings of atoms to create new kinds of alloys. Oh my goodness. carbon and oxygen linked together. Oh, no, look what happened here. I don&rsquo;t know what they do, I&rsquo;m not a chemist! But my point being is when you&rsquo;re in person and I&rsquo;m going to keep calling them accidents, but not like in a pejorative kind of way, accidents happen, and it allows for very random, unique ideas, conversations, thoughts, whatever to happen, or just even a personal pick me up. Like you do remember me from being on slack for the last year. That&rsquo;s fantastic. There&rsquo;s an affirmation I think that happens for all of us when we&rsquo;re in that kind of proximity with other like-minded people.</p>\n</div></div><div class=\"chat-stanza chat-row chat-speaker-1\"><div class=\"chat-author chat-author-nathanwrigley vcard\"><cite class=\"fn\">Nathan Wrigley</cite> [00:27:21]</div> <div class=\"chat-text\"><p>I think one of the, there&rsquo;s two points about the online events that I seem to keep coming back to. And the first one is that I feel it&rsquo;s taught us that we ought to have hybrid going forward. What I mean by that is that WordCamp EU, I feel it&rsquo;s going to be difficult to put the genie back in the box of you have to go to the place where the event is. I feel that the future is going to be, sure enough, if you want to turn up and you want to benefit from the hallway and all of those things, go for it. But also if you&rsquo;re living halfway around the world, that now needs to be a door which is not closed to you, you need to have it open. There needs to be streaming of those talks that are happening each day so that everybody can take part. That&rsquo;s one of the things that I feel is going to happen.</p>\n</div></div><div class=\"chat-stanza chat-row chat-speaker-2\"><div class=\"chat-author chat-author-robertjacobi vcard\"><cite class=\"fn\">Robert Jacobi</cite> [00:28:03]</div> <div class=\"chat-text\"><p>I completely agree. There are events that I would have never been able to attend on a very regular basis without there being an online component. Someone will solve this puzzle, but I think it&rsquo;s going to be difficult to do a online and in-person event concurrently. I feel that you&rsquo;ll get the worst of both worlds in that case. What I&rsquo;d like to see, let&rsquo;s take WordCamp Europe 2022. There&rsquo;s going to be a three, four day in person spectacle. That&rsquo;s fantastic. What I would like to see is maybe two days before the in-person starts. There&rsquo;s a whole online portion of that. I&rsquo;d be concerned about trying to do them concurrently. Are we really going to have, we can do all the live video for example, but how interactive can we make those live portions? Oh, look from online, we have a question to the speakers. Okay. That works. But outside of those sessions, how are we going to integrate the sponsor hall, the hallway track as we talk about it? Those are those accidents that I like to refer back to just walking up and down and bumping into each other. I don&rsquo;t think that&rsquo;s an easy problem to solve, but I&rsquo;d love to see some kind of greater online kickoff onboarding experience, where you can meet the speakers, do some quick Q and A&rsquo;s, and conversely, have the speakers say, make sure you don&rsquo;t miss my session on such and such date and time, then that will, of course be also livestreamed.</p>\n</div></div><div class=\"chat-stanza chat-row chat-speaker-2\"> <div class=\"chat-text\"><p>It&rsquo;s going to be expensive. It&rsquo;s going to be complicated. And I think there&rsquo;s going to be multiple variations of attempts at making that succeed. I like to go with baby steps to see results. And I think just starting out with maybe a one or two day virtual camp tied to the in-person camp would be a good starter.</p>\n</div></div><div class=\"chat-stanza chat-row chat-speaker-1\"><div class=\"chat-author chat-author-nathanwrigley vcard\"><cite class=\"fn\">Nathan Wrigley</cite> [00:29:46]</div> <div class=\"chat-text\"><p>That&rsquo;s what I was meaning really is just basically a camera at the back of the room where there&rsquo;s a presentation going on with the possibility of questions coming, not just from the audience, sat in the auditorium, but from people in a different part of the world. And in fact, I feel it in a way, these kind of like skeuomorphic pieces of software, which tries to replicate the real world, you&rsquo;ve got these AI representations of the hall. It&rsquo;s nice. It&rsquo;s a bit of fun. I feel it&rsquo;s a dead end. Nobody ought to be under the illusion that&rsquo;s what they&rsquo;re going to do. But I do like the idea of just, here&rsquo;s the talk, you can watch it at the same time as everybody else. And then maybe you and your pals can hang out. You can do your bit online and we can do our bit in the real world, and so it goes. It&rsquo;s really just an opening up so that you don&rsquo;t have to attend because the problem there would be that nobody actually makes the attempt to attend, but I don&rsquo;t feel that&rsquo;s the case. And my second point is that I feel that we need this stuff back just because the online stuff, there&rsquo;s a fatigue associated with that, and I don&rsquo;t for a minute think that everybody&rsquo;s fatigued and I don&rsquo;t for a minute, think the online events don&rsquo;t have merit because they have enormous merit and they&rsquo;ve been an amazing bridge, but I feel that there&rsquo;s a proportion of the people who would love to be at live events who just can&rsquo;t make the transition to the virtual events. There&rsquo;s something about it. Something stifles them, perhaps they have the best will in the world, and then it&rsquo;s on the screen. But then something in the real world occurs to them. The cat decides to chew up the sofas, so off you go, you&rsquo;ve got to deal with the cat. You get distracted, you want to go and make a cup of tea, so you get distracted. Whereas if you&rsquo;re at the WordCamp, you&rsquo;re fully there. You&rsquo;ve engaged, you&rsquo;ve committed. You&rsquo;ve potentially got on a plane. You&rsquo;ve booked a hotel, all of that. And there&rsquo;s no substitute for that. So that really was my second point is that I want to get the people who&rsquo;ve been disengaged back in and ready to take on all of the challenges that we&rsquo;ve got.</p>\n</div></div><div class=\"chat-stanza chat-row chat-speaker-2\"><div class=\"chat-author chat-author-robertjacobi vcard\"><cite class=\"fn\">Robert Jacobi</cite> [00:31:42]</div> <div class=\"chat-text\"><p>Yeah. I think we&rsquo;re on the same page. I can do virtual events. I certainly prefer in person. And the best example of how we know that in-person is very valuable is when you go to a lot of these virtual events, the networking spaces are generally very empty. People aren&rsquo;t having those conversations, those random accidental conversations that they would add an in-person event because at an in-person event, you are physically, quote unquote, stuck in that space. If you don&rsquo;t want to talk to someone, you&rsquo;re just going to go your own way. That&rsquo;s great. But if you do, who knows who&rsquo;s next to you and you&rsquo;re going to overhear things and interrupt the conversation and be interrupted and that&rsquo;s that magic that occurs.</p>\n</div></div><div class=\"chat-stanza chat-row chat-speaker-1\"><div class=\"chat-author chat-author-nathanwrigley vcard\"><cite class=\"fn\">Nathan Wrigley</cite> [00:32:29]</div> <div class=\"chat-text\"><p>Okay. Let&rsquo;s talk about the third point that we wanted to discuss today. I&rsquo;m straying into an area where I don&rsquo;t have a great deal of experience because I watch these things happen from afar. There&rsquo;s nothing that really concerned me. That concerned me in the sense that I might be a consumer of some of the things that are being bought up. But you wanted to talk about, as you described it, the WordPress economy acquisition madness. Now, what did you mean by that? Just kick us off. Explain what you mean by that phrase.</p>\n</div></div><div class=\"chat-stanza chat-row chat-speaker-2\"><div class=\"chat-author chat-author-robertjacobi vcard\"><cite class=\"fn\">Robert Jacobi</cite> [00:32:56]</div> <div class=\"chat-text\"><p>Here&rsquo;s the beauty of being a successful project, people with money will find ways to make money from it. And that&rsquo;s okay, and that&rsquo;s a good thing. We&rsquo;re seeing the likes of Automattic, WP Engine, GoDaddy, Liquid Web, Cloudways, yada, yada, yada. All these companies, wink wink, they&rsquo;re all hosting companies because they&rsquo;ve been in the space for awhile under different platforms and have recurring streams of revenue and cash on hand, they&rsquo;re going to look to grow their businesses, and one of the easiest ways is to find valuable niche projects, that not only will bring cool bit of code into what they&rsquo;re trying to do, but also allow them to reach out to all the people who have installed that plugin.</p>\n</div></div><div class=\"chat-stanza chat-row chat-speaker-1\"><div class=\"chat-author chat-author-nathanwrigley vcard\"><cite class=\"fn\">Nathan Wrigley</cite> [00:33:45]</div> <div class=\"chat-text\"><p>Do you have concern then that certain parts of the WordPress, let&rsquo;s say plugin or theme space, are going to be consumed by these bigger entities as you described? In many cases, there will be hosting companies for reasons you&rsquo;ve just explained. Do you have a feeling that silos in the future are going to occur? Where if you really want a decent, let&rsquo;s go for, I dunno, membership experience, you really are better off going in the direction of that company, with the brands that it&rsquo;s acquired over time. Or if you want to go for a WooCommerce experience, your best bet is going to be over here, and everything else is a poor relation of that. So we get silos, which we haven&rsquo;t had until now.</p>\n</div></div><div class=\"chat-stanza chat-row chat-speaker-2\"><div class=\"chat-author chat-author-robertjacobi vcard\"><cite class=\"fn\">Robert Jacobi</cite> [00:34:28]</div> <div class=\"chat-text\"><p>I think that&rsquo;ll happen in the short term, but when that happens, a vacuum is created in the overall ecosystem. So if hosting company X has a, quote unquote, monopoly on that membership plugin, you know what, first of all, it&rsquo;s all open source. All it takes is company Y to be like, we want to be in that space as well, and we&rsquo;re going to re-imagine the underlying open source code base in XYZ format. Yes, a lot of letters there, but it&rsquo;ll happen. These kinds of acquisitions and changes in economy I feel are okay. We&rsquo;re all working from an open source code base. If this was all proprietary stuff that you can never take advantage of, I think that would be bad for the community as a whole, but that&rsquo;s not the case. It&rsquo;s just one company saying we&rsquo;re going to be owners of this project. You can still fork that project any day of the week, don&rsquo;t forget. Cause it&rsquo;s all GPL. So I don&rsquo;t think we&rsquo;re losing anything in the long run. There&rsquo;ll be short term hiccups. People won&rsquo;t be happy. If that plugin doesn&rsquo;t do exactly what they want, but they probably wouldn&rsquo;t necessarily be happy even if it wasn&rsquo;t taken over by someone else. I think there&rsquo;s a percentage of people that will always want to see all this independent software, but all these companies are technically, okay maybe they&rsquo;re not all independent because some of them are actually listed on public exchanges, but the opportunity hasn&rsquo;t been taken away, and if such and such plugin gets acquired by such and such hosting company, I certainly see another hosting company looking for that competitor also happening.</p>\n</div></div><div class=\"chat-stanza chat-row chat-speaker-1\"><div class=\"chat-author chat-author-nathanwrigley vcard\"><cite class=\"fn\">Nathan Wrigley</cite> [00:36:01]</div> <div class=\"chat-text\"><p>Do you feel that, okay, again, rewinding the clock for the second time in this podcast, if we could go back maybe 6, 7, 8 years, something like that, before these companies were buying up suites of plugins and what have you, to bulk out their offering. We basically had independent plugin developers. There may have been a team that grew up over time and they were inventing a solution for a particular problem, and they were really invested in that, and that was great. We want to solve the calendar thing or we want to solve the, I don&rsquo;t know, the menu thing, whatever it may be. I&rsquo;m just wondering if we&rsquo;re maybe getting into the territory of designing things to be acquired. We designed something so that this can happen, so that we can become bought up, taken along for the ride by a big hosting company, and just really whether or not there&rsquo;s any dynamic that changes the way that instead of serving the customer and always trying to offer the best support for the product, really your whole intention for that business isn&rsquo;t to create the product for the customer, it&rsquo;s to create the product for the sell in the future.</p>\n</div></div><div class=\"chat-stanza chat-row chat-speaker-2\"><div class=\"chat-author chat-author-robertjacobi vcard\"><cite class=\"fn\">Robert Jacobi</cite> [00:37:01]</div> <div class=\"chat-text\"><p>I agree. I think there&rsquo;s a potential for that. On the correlator, are you getting value in what you want out of that product? So if I use, there&rsquo;s something I&rsquo;m going to jump into because it&rsquo;s happened recently, but on the face of it, it&rsquo;s a product that is so useful to me that I&rsquo;m not going to have to do custom code. It&rsquo;s above and beyond every other plugin competitor in that space. Am I going to use it? I&rsquo;m going to use it, yes. And to some degree it doesn&rsquo;t really matter what the incentives for the developer are at that point. If it&rsquo;s doing what I wanted to do, that I&rsquo;m going to use it because that&rsquo;s what I needed to do, and it&rsquo;s going to save me 10 50, 200 hours of development time to use this plugin as opposed to trying to create something on my own. And that&rsquo;s question one, or the answer one. Answer two is there certainly is an issue with, what&rsquo;s a nice word for miscreant. I guess it&rsquo;s gonna be miscreant, where we&rsquo;ve seen recently some plugin developers literally switch out what that plugin does and what its value proposition is with, quote unquote, upgrades. And they&rsquo;ve done it behind your back. Oh, well you signed up for this cute little plugin that makes banners, guess what, now it&rsquo;s going to do all these things and you have to pay for it just to get banners again, and it&rsquo;s like really, really is that really what you want to do? And I think those developers are getting called out on it.</p>\n</div></div><div class=\"chat-stanza chat-row chat-speaker-2\"> <div class=\"chat-text\"><p>The agencies and content creators, certainly in the nearby community are aware of that. I think those kinds of, yeah, they&rsquo;re not necessarily illegal in any way, shape or form because you can do that, but it doesn&rsquo;t really stick by the unofficial developer third party ecosystem code of conduct. And I think we&rsquo;re always going to see exceptions to the rule, but as long as those are just exceptions, I think we&rsquo;re in a good spot.</p>\n</div></div><div class=\"chat-stanza chat-row chat-speaker-1\"><div class=\"chat-author chat-author-nathanwrigley vcard\"><cite class=\"fn\">Nathan Wrigley</cite> [00:38:43]</div> <div class=\"chat-text\"><p>Let&rsquo;s pivot again. Openverse. I&rsquo;ve got to say, this is something that kind of passed me by. The radar wasn&rsquo;t working properly over the last few weeks since Openverse came along. I&rsquo;m going to ask you to tell us what Openverse is. I have a very vague understanding of what it is, but I&rsquo;d like you to tell us why you think it&rsquo;s important.</p>\n</div></div><div class=\"chat-stanza chat-row chat-speaker-2\"><div class=\"chat-author chat-author-robertjacobi vcard\"><cite class=\"fn\">Robert Jacobi</cite> [00:39:03]</div> <div class=\"chat-text\"><p>This is a new project in the WordPress ecosystem. I should say WordPress dot org ecosystem. It comes from creative commons search project that was languishing at creative commons. They didn&rsquo;t have community and developers interested in pushing the search component along and, with support from Automattic, it came into the welcoming arms of wordpress dot org. And it has it&rsquo;s own thing called Openverse. I&rsquo;m excited by it. One, because it expands the open source vision of WordPress, WordPress becoming even a greater open source proponent. It&rsquo;s not just the CMS, but now we also have additional things that we&rsquo;re caring about, which I think is fantastic. It simultaneously is going to be working on technical aspects as well as open libra software model, or content model, I should say, where the tool will be helping WordPress as well as anyone else, obviously on finding creative commons, open licensed media. So in this case, images. I think it&rsquo;s a great expansion that&rsquo;s completely in line with what the project is looking to do. And I think it&rsquo;s going to be surprisingly helpful and people won&rsquo;t even realize what&rsquo;s going on, but they&rsquo;ll all of a sudden be able to access a bunch of new content natively in whatever application, obviously WordPress will be at that top of the list, but, you&rsquo;ll be able to access it with Drupal or proprietary systems.</p>\n</div></div><div class=\"chat-stanza chat-row chat-speaker-1\"><div class=\"chat-author chat-author-nathanwrigley vcard\"><cite class=\"fn\">Nathan Wrigley</cite> [00:40:40]</div> <div class=\"chat-text\"><p>What was the problem with the old licensing model? What was broken with it?</p>\n</div></div><div class=\"chat-stanza chat-row chat-speaker-2\"><div class=\"chat-author chat-author-robertjacobi vcard\"><cite class=\"fn\">Robert Jacobi</cite> [00:40:43]</div> <div class=\"chat-text\"><p>What was broken was there was no one who was going to commit to keeping up the code base to make CC search working and functioning, tweaking it, bug fixes, whatnot. So, as part of the WordPress project, there will actually be active development and maintenance of the creative common search.</p>\n</div></div><div class=\"chat-stanza chat-row chat-speaker-1\"><div class=\"chat-author chat-author-nathanwrigley vcard\"><cite class=\"fn\">Nathan Wrigley</cite> [00:41:02]</div> <div class=\"chat-text\"><p>Okay, so was there any concern that things which you may have downloaded from third-party sites, we all know the ones that we customarily go to, that they were often perhaps changing the license after you downloaded things, and then suddenly you didn&rsquo;t realize that you were in contravention of a license, which you thought you had full access to download, redistribute, do whatever you wanted and suddenly you realize, oh, okay, that&rsquo;s no longer the case. This image that I&rsquo;ve got, I need to take down.</p>\n</div></div><div class=\"chat-stanza chat-row chat-speaker-2\"><div class=\"chat-author chat-author-robertjacobi vcard\"><cite class=\"fn\">Robert Jacobi</cite> [00:41:28]</div> <div class=\"chat-text\"><p>So, licensing is so fun and entertaining. So a lot of these download an image sites, those licenses still stand. So if you have downloaded it and are using an image that was licensed under creative comments, that&rsquo;s not going away. Will they relicense new images? Possibly. The point is how easy will it be to find more creative commons based media? And I think that is the purpose of Openverse, to make that as easy and intuitive as possible. So again, it&rsquo;s taking what used to exist as part of creative, common search, almost like a fork, rebranding it under Openverse and, making it part of an ecosystem that&rsquo;s open source.</p>\n</div></div><div class=\"chat-stanza chat-row chat-speaker-1\"><div class=\"chat-author chat-author-nathanwrigley vcard\"><cite class=\"fn\">Nathan Wrigley</cite> [00:42:15]</div> <div class=\"chat-text\"><p>And this is going to be completely available inside the WP admin. So you&rsquo;ll have search integrated there, and if you want to search for, I don&rsquo;t know, a cat on cushions, for example, you&rsquo;ll be able to do that and everything that&rsquo;s returned, you&rsquo;ll be able to use, hopefully because the search will have returned something valuable to you in this case cat&rsquo;s on cushions.</p>\n</div></div><div class=\"chat-stanza chat-row chat-speaker-2\"><div class=\"chat-author chat-author-robertjacobi vcard\"><cite class=\"fn\">Robert Jacobi</cite> [00:42:35]</div> <div class=\"chat-text\"><p>So that is my expectation. Obviously it&rsquo;s not built into any of that yet, but yeah, that is that&rsquo;s where I see the project going.</p>\n</div></div><div class=\"chat-stanza chat-row chat-speaker-1\"><div class=\"chat-author chat-author-nathanwrigley vcard\"><cite class=\"fn\">Nathan Wrigley</cite> [00:42:40]</div> <div class=\"chat-text\"><p>But it was a nice philanthropic gesture of Automattic to take this on board and just basically put it into WordPress so that the likes of me, and you can find our cats on cushions whenever we please.</p>\n</div></div><div class=\"chat-stanza chat-row chat-speaker-2\"><div class=\"chat-author chat-author-robertjacobi vcard\"><cite class=\"fn\">Robert Jacobi</cite> [00:43:35]</div> <div class=\"chat-text\"><p>Right.</p>\n</div></div></div></div>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Wed, 14 Jul 2021 14:00:00 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:14:\"Nathan Wrigley\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:29;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:58:\"HeroPress: How WordPress Has Changed My Life – Gtarafdar\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:56:\"https://heropress.com/?post_type=heropress-essays&p=3939\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:160:\"https://heropress.com/essays/how-wordpress-has-changed-my-life-gtarafdar/#utm_source=rss&utm_medium=rss&utm_campaign=how-wordpress-has-changed-my-life-gtarafdar\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:19947:\"<img width=\"1024\" height=\"512\" src=\"https://heropress.com/wp-content/uploads/2022/07/071321-min.jpg\" class=\"attachment-large size-large wp-post-image\" alt=\"Pull Quote: I’m really thankful to WordPress. Because of this community I have overseas friends.\" /><p>I’m Gobinda Tarafdar from Dhaka, Bangladesh. In short, Gtarafdar. This short form is available everywhere on social media. Actually, while I was a kid, a medicine specialist suggested this short form of my name. From that time, I had a plan to use it. Moving on, now I have become a WordPress Enthusiast Marketer. In this essay, I will share my journey to WordPress with you.</p>\n<p><a href=\"https://heropress.com/wp-content/uploads/2022/07/gtarafdar_winter_clothing.jpg\"><img /></a></p>\n<h3>Early Stage Of My Career:</h3>\n<p>I started my career as a teacher in an academic coaching center back in 2010. I was then a 1st-year student of my 4-year Graduation Program. But the number of my earnings was not sufficient to cover all my livelihood. My parents were giving me support to continue my study at that time. So I was looking for more ways to earn my living. But in our country, it’s tough to get a job without graduation. I tried to find more tutoring jobs but failed to get one. Then I gave stand-up comedy a try. At that time, it became popular. I participated in a TV reality show based on stand-up comedy. But failed to reach the top five. So, didn’t get much success in the comedy sector as well.</p>\n<p><a href=\"https://heropress.com/wp-content/uploads/2022/07/gtafdar_standup_comedy.jpg\"><img /></a></p>\n<p>In this way, two years passed. After a while, I got the idea of a call center job in the telco industry of our country. I gave an interview to our number one telco company Grameenphone &#8211; a sister concern of Telenor. And luckily got the chance to join there. And it’s a game-changing part of my career. I learned a lot about team play, pressure handling, the ability to put myself in a customer’s shoes, and more. But it was a part-time job, and my graduation was about to end. Immediately after finishing my graduation, I got the opportunity to join Grameenphone’s Finance team. However, I had to pass the challenging interview as many other promising candidates were competing with me. Everything seemed so great at that time. Got the opportunity to work in the country&#8217;s best corporate office, but bad luck struck again. Didn’t get the chance to be a full-time employee from contractual employee status.</p>\n<p>I took a break to join the country&#8217;s public service commission. Unfortunately, I failed to get the desired position again. In the meantime, my father retired from his job. All of a sudden, so many responsibilities came upon me. By the way, I forgot to mention, in this time frame, I had completed my Graduation, Masters, and MBA. The year where I’m now in the beginning of 2018. After my father’s retirement, I had no time for an experiment. But the main challenge came then.</p>\n<blockquote><p>No one wanted to give me a chance as I worked at one of Bangladesh&#8217;s most prominent companies; they thought I couldn’t fit into their office culture.</p></blockquote>\n<p>Also, I wanted to start my career as a Digital Marketer, and I had no practical experience at that time. I had some certification of Udemy and Hubspot free courses. But I was confident that I had a degree of MBA in Marketing. But all of my confidence was doomed within three months. I stopped applying everywhere, started to do some research on the job sector. Finally, I decided to join the IT industry, and in our country, WordPress Based companies are in the leading position. So, I had my target fixed towards the WordPress industry.</p>\n<h3>A Huge Risk-Taking State in My Career:</h3>\n<p>I took a huge risk to start my career in the WordPress industry. After not seeing much job opportunities in the Digital Marketing area in my country, I was planning to join the telco industry again as I was finding no option to cherish my dream. I badly needed a job at that time. But meanwhile, I found a job circular in weDevs. They were looking for a Digital Marketer Intern. So I made my decision to take part in this program. Surprisingly, I got another job offer from a renowned MNC of our country in the sales team. But I took a huge risk and started trying for the weDevs internship program, and refused the salesperson job. My friends <a href=\"https://twitter.com/MrMayeen\">Mayeen</a> &amp; <a href=\"https://twitter.com/AkhterArif\">Arif</a> helped me a lot to learn more about WordPress. And they guided me on how I could set up localhost on my computer, and from then, I started to explore themes and plugins from the WordPress repository. I must say I got an interesting tool to play with. After passing three stages, I finally got the chance to join weDevs. weDevs is a popular WordPress Plugin making company. It’s famous for Dokan Multivendor Marketplace Solution for WooCommerce.</p>\n<a href=\"https://heropress.com/wp-content/uploads/2022/07/Gtarafdar_life_at_weDevs.jpg\"><img /></a>My Life at weDevs\n<p>Ohh, maybe you have a question about how it can be risky to go for the weDevs internship program! Well, the payout of the other company was three times higher than the weDevs internship payout. And I refused to join the other sales team while I still didn’t have any guarantee to join the weDevs team. So now you can judge, isn’t that risky? (Sorry, I can’t share the name of the sales company publicly here due to some policy issue.)</p>\n<h3>The Journey to WordPress:</h3>\n<p>From the day when I had installed WordPress in my local host, my journey in this ecosystem started. I found it so easy to use and user-friendly that I felt anyone could create a website. I started to read articles and explore the World of WordPress. Also, weDevs’s internship program helped me a lot to get involved in the WordPress industry. My mentor <a href=\"https://twitter.com/AfshanaDiya\">Afshana Diya</a> and <a href=\"https://twitter.com/mainul0aion\">Mainul Kabir Aion</a> guided me a lot to dive deep into the sea of WordPress. Learned the area of content marketing, explored paid mediums, gathered knowledge on social media marketing, and more within three months. The internship program was exact and compact, along with interactive.</p>\n<p>Here came another twist. I wanted to be a part of the Digital Marketing Team. But because of my communication skills and interpersonal relationship skills, <a href=\"https://twitter.com/Nizam5428\">Mr. Nizam Uddin</a> (Founder &amp; CEO at weDevs) offered me the Business Development executive position. It was an entirely new thing at weDevs. I was the one-man army in the Business Development Team. And it opened up a new world to me. At that time, I got my first chance to attend a WordCamp (WCAhmedabad, India 2018). From that time, I got the motive to be involved in the WordPress Community. I’ll share how WordCamps can help you to join the community closely. Later on, I got the chance to participate in WordCamp Kolkata 2019, WordCamp Nagpur 2019. It was a fantastic journey to join WordCamps in person. In 2019 I took part in WordCamp Dhaka as a volunteer.</p>\n<a href=\"https://heropress.com/wp-content/uploads/2022/07/Gtarafdar_WordCamps.jpg\"><img /></a>My Journey to WordCamps\n<p>I’d love to share with you; now, I have become part of the Digital Marketing Team of weDevs. After almost two years of my journey as a business development executive, I got this new opportunity to prove myself again. So I took this opportunity and became a Digital Strategist.</p>\n<p>Now I’m dedicatedly taking care of a sole product. It’s an Addon of Elementor Page Builder. It’s HappyAddons for Elementor. I’m the product coordinator of this excellent tool. From zero to now, 100k+ users are actively using this tool. It’s an incredible learning period in my career path. I learned how to grow a product from the ground level. It’s a great achievement for me as a Product Marketer.</p>\n<h3>How WordCamp Helps Me to Become a Member in the WordPress Community:</h3>\n<p>WordCamps are the place of like-minded people. When you are in touch with the right people under the same roof, you will get that homely feeling. Also, in WordCamps, you get to meet industry experts. Interestingly, you can collect lucrative swag items. To some extent, you will get an opportunity to make partnerships to expand the business. Moreover, some companies share job boxes where anyone can share their resume. So it could be a place of opportunities. Who knows what you will get. But in my case, I made so many friends. We are now close buddies.</p>\n<p>The exciting part, some WordCamps run contributors day. On that day, you will get the chance to know closely about how you can take part in the core programs of WordPress. From WordCamp Ahmedabad, I started participating in WordPress programs, also started joining WordPress teams meetings. I’ve become active on social media as well to spread news and updates related to WordPress.</p>\n<h3 id=\"enriching\">How I’m Enriching My Knowledge of WordPress:</h3>\n<p>One line changes my way of thinking. Once I was talking with our Founder &amp; CTO, Mr. <a href=\"https://twitter.com/tareq_cse\">Tareq Hasan</a>, regarding this topic. He just said, “Gobinda, you don’t have to learn coding to solve the problems of WordPress; you have to gain the ability to solve the problem by anyhow. You can solve any kind of problem by referring to other WordPress Plugins and tools.”</p>\n<p>I got a new meaning of using WordPress. From that time, I have started to check WordPress plugins and themes to learn more about their purpose. WordPress repository now becomes a place of amusement for me. Sometimes, my colleagues refer to me as a ‘plugin man’ as I try to give a quick solution to WordPress-related problems with the help of WordPress plugins.</p>\n<p>Still, I’m participating in several Facebook Group discussions. Trying to solve several solutions and learning what problems are usually people facing while creating websites with WordPress. And believe me, there is definitely a solution to each particular problem.</p>\n<blockquote><p>You have to keep patience and search for the solution in the right type of keywords.</p></blockquote>\n<p>For example, yesterday on the Facebook group &#8211; WordPressian (Dedicated Facebook Group for those who speak Bangali), a person was looking to create a courier service platform where people can track their package. Most people suggested building a custom-made solution. But I know there is a solution; I randomly found it on the WP repository.</p>\n<blockquote><p>So I just googled this term “WordPress plugin: courier service”. Google didn’t disappoint me.</p></blockquote>\n<p>I got my answer, read the description, reviewed, checked screenshots, and shared the solution with that person.</p>\n<p>To increase my knowledge of WordPress, I use another method. I use some Google Chrome Extensions for checking the Builtwith Materials of WordPress sites. When I jump on a WordPress site, I just click on the Chrome Ext. and check the plugins they’ve used to create their site. And it helps me a lot to learn the tools and their purposes. You can do that if you want to increase your knowledge of WordPress.</p>\n<p>Lastly, you have to create a site by yourself. Otherwise, you would not be able to know the issue on your own. At least create your own portfolio site. I have learned so many things while creating my portfolio site: gtarafdar.com. You will know some untold facts, and finally, you will get a boost. <a href=\"https://heropress.com/essays/retiring-young-bangladesh-thanks-wordpress/\">Mr. Asif Rahman</a>, the founder of WP Developers, gave me this idea. He always inspires me to create a personal website. Also, he forced me to write about WordPress daily. Guided me on how I can create a site with Elementor in 2018. I became familiar with a handy tool that helps me create a site without having coding experiences from that time. Later on, it helped me to take over the Happy Elementor Addons Project.</p>\n<h3>How you can connect with WordPress Socially:</h3>\n<p>Twitter is the best medium. I opened my Twitter account in 2010. But I had no motivation to use it as I didn’t have people close to me there. My friends were all on Facebook. I was also trying to involve myself on Facebook. But after joining weDevs, I found my Mentor, Afshana Diya, was so active on Twitter, and she has so many like-minded people on Twitter, and most of them belong to the WordPress community. I got new motivation to use Twitter. I started to connect with WordPress Professionals. Also interacted with them regularly. And I must say it feels really amazing.</p>\n<p>I’ve prepared a Twitter<a href=\"https://twitter.com/i/lists/1143525711489036288\"> list of WordPress Influencers</a>. You can easily follow them from here.</p>\n<h3>How you can start your career at WordPress:</h3>\n<p>If you have a passion for coding, you could be a WordPress developer. In our region, here is a myth. To become a developer, you have to be a CSE grad. But it’s not true. Let’s check a fact. In our weDevs, most of the Developers are directly not from Computer Science Engineering backgrounds. In the same way, you may have joined the CSE program at an early stage, but now you may not have that much passion for coding. You can be a Product Manager. In the WordPress industry, there is scope for a Product manager as well. Another exciting sector is the Quality Assurance team. So many companies are hiring in this sector. Moreover, if you like to communicate with people, you can join the Support Engineering team. You can’t imagine how many job openings there are in the support engineering field.</p>\n<p>Those who don’t have any coding knowledge but are proficient in English and have a passion for writing can join as Content Marketers. There are plenty of job vacancies in the content marketing area.</p>\n<p>Another interesting option is joining the Designing team. If you find interest in the designing sector and love to play with the designing tools like Figma, Adobe Tools, Sketch, you can definitely join the design team of a WordPress company.</p>\n<p>Later on, other job sectors like HR management, Accounts, Business Development, and other necessary areas are also available on WordPress companies. More interestingly, you can work remotely in so many companies. WordPress founding company Automattic is running its whole operation remotely. You just have to find your perfect niche. Otherwise, you can be frustrated.</p>\n<p>I’ve prepared a list of <a href=\"https://gtarafdar.com/wpjobs/popular-wordpress-companies-to-apply-for-jobs/\">WordPress companies</a> where you can apply for jobs.</p>\n<p>Finally, don’t be frustrated, my mate. I often hear from my fellow friends and juniors always blame God, parents, and the government because of their unemployment problem. But when I reach them and personally request to gain some technical skills, they just run away most of the time. Not even reply to my messages anymore. Even some of them block me. Lol. Also, some other groups are available; they knock me for jobs and share their family issues, but when I ask them to learn more about web development, they just fly like a bat. I don’t know what their problem is. If you are in the same category, then my mate, you are in huge trouble. Change your mindset. Gain some skills. It could be anything. Try one by one. Then choose the best one for you. But again, don’t be frustrated. Keep focusing on your goal. And dive into it.</p>\n<h3>What’s The Challenge on Working in WordPress Industry:</h3>\n<p>I’ve shared all the positive things about joining the WordPress industry. But there is a significant challenge you have to face while you will join the community. In my region, very few people know WordPress. Only tech-savvy people are familiar with that. Even most of the people don’t have any prior knowledge about remote job life. I have personally experienced so many funny incidents. Last year when my family members found me in front of my Mac and sometimes talking with some people, sometimes in English, they found me as an alien in my house. Even most of the time, I failed to give proof of how the whole work was done. You will face the same situation if you belong to the rural area of Bangladesh. But don’t worry, I prepared a comic book on <a href=\"https://gtarafdar.com/book/e-book-describe-wordpress-to-non-techies/\">Describe WordPress To Non-Techies</a>. You can read the conversation with my Grandpa. I have tried to give an idea about WordPress. I hope this will help you to introduce WordPress to the non-tech guys.</p>\n<h3>How I’m Contributing to the WordPress Community and how you can start:</h3>\n<p>Usually, I try to attend the weekly meeting of WordPress teams. I have attended several coffee-talk sessions of WordPress Teams. It helps me join with the members. Also, I’m trying to contribute to the Polyglot team. I have started to give suggestions of translating WordPress in Bangla. But mostly, I contribute in different ways. I have conducted local WordPress meet-ups, volunteered on WordCamps. I spread the news and updates through my social media accounts. Help WordPress people to find jobs. Recently, I’ve started my YouTube Channel(Gtarafdarr). I have begun to create how-to tutorials on WordPress.</p>\n<p>If you want to join WordPress core teams, you will need a WordPress Slack Account. From here, you can join WordPress <a href=\"https://make.wordpress.org/chat/\">Slack</a>.</p>\n<p>From here, you will find the <a href=\"https://make.wordpress.org/meetings/\">meeting</a> schedules of different teams. Don’t get puzzled. You can sort out your desired teams and add the meeting reminders to your calendar.</p>\n<p>Everyone in the WordPress community is so helpful. If you find any difficulties, raise your hand and people will guide you in the right way.</p>\n<p>Also, there are so many WordPress Facebook communities. Some are locals, and few are international, like WordPress, Advanced WordPress, WordPress For Non-Techies by WPCrafter, The WP Admin Bar, WPLeague, WPBeginner Engage &#8211; WordPress Help for Non-Techies, etc. Local Communities are, WordPressians, Kolkata WordPress Community (WPKolkata), etc. You can join these groups to get help from experts. Also, you can help others if you know the answers of the queries.</p>\n<h3>This How WordPress Changed My Life</h3>\n<p>Finally, I’m really thankful to WordPress. Because of this community I have overseas friends. We talk and meet virtually. All of them are so helpful. I get new motivations to do something extraordinary in my daily routine. I’m thankful to my parents and my younger sister as they rely upon me. They help me to take the risk to chess my dream. I’m grateful to weDevs and Tareq Hasan, Nizam Uddin, <a href=\"https://twitter.com/Asif2BD\">Asif Rahman</a>, Afshana Diya, Mainul Kabir Aion, and my friends Arif, Mayeen, <a href=\"https://twitter.com/shahriar_na\">Shahriar</a>, <a href=\"https://twitter.com/reachmazharul\">Mazhar</a>, and so on. They all have played a significant role in helping me become Gtarafdar, a WordPress enthusiast. Also, thanks to the HeroPress team for reaching me and encouraging me to share my story here.</p>\n<p>I’m still learning about WordPress and have to go further. If you want to connect with me, you can follow me on Twitter: <a href=\"https://twitter.com/Gtarafdarr\">@Gtarafdarr</a>. Let’s contribute to WordPress and hold the glory of the supreme power of an open-source platform.</p>\n<p>The post <a rel=\"nofollow\" href=\"https://heropress.com/essays/how-wordpress-has-changed-my-life-gtarafdar/\">How WordPress Has Changed My Life &#8211; Gtarafdar</a> appeared first on <a rel=\"nofollow\" href=\"https://heropress.com\">HeroPress</a>.</p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Wed, 14 Jul 2021 06:42:10 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:16:\"Gobinda Tarafdar\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:30;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:77:\"WPTavern: InstaWP Launches New Service for Disposable WordPress Testing Sites\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:30:\"https://wptavern.com/?p=119740\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:199:\"https://wptavern.com/instawp-launches-new-service-for-disposable-wordpress-testing-sites?utm_source=rss&utm_medium=rss&utm_campaign=instawp-launches-new-service-for-disposable-wordpress-testing-sites\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:4526:\"<p>Competition in the sandboxing products space is heating with the entrance of <a href=\"https://instawp.io/\">InstaWP</a>, a new service for setting up disposable WordPress testing sites. Founder Vikas Singhal created the tool to provide a quick way to set up live testing sites online or to show something to a client or team.</p>\n\n\n\n<p>InstaWP joins the ranks of services like <a href=\"https://tastewp.com/\">TasteWP</a> and <a href=\"https://wpsandbox.io/\">WPSandbox</a> but with a few unique options. At setup, users can select from WordPress versions back to 4.7 and may even choose to spin up a site using the latest beta or release candidate. Like other services, InstaWP allows you to choose your PHP version. The ability to disable WP cache and browser cache is coming soon. Users can create a custom name for their sites or leave it blank for a randomly generated name.</p>\n\n\n\n<div class=\"wp-block-image\"><img /></div>\n\n\n\n<p>Free WordPress instances stay live for 8 hours, and users can link their accounts via email to extend it to 48 hours.</p>\n\n\n\n<p>InstaWP, not to be confused with <a href=\"https://instantwp.com/\">InstantWP</a>, a local WordPress installation tool, was built on an nginx + Apache server without any containers. Singhal said he found containers to be too heavy for this particular use case. He runs a <a href=\"https://expresstech.io/\">WordPress plugin/theme shop</a> along with an&nbsp;<a rel=\"noreferrer noopener\" target=\"_blank\" href=\"http://justhyre.com/\">agency</a>&nbsp;on the side, both of which could benefit from InstaWP&rsquo;s quick testing sites.</p>\n\n\n\n<p>&ldquo;I wanted to build a solution for ourselves where we can quickly launch WP instances for a variety of reasons &ndash; testing a feature of WP, testing a plugin/theme, testing in different versions of WP/PHP and last but not the least &ndash; creating an &lsquo;instant&rsquo; test environment for the clients for them to test our plugins/themes,&rdquo; he said.</p>\n\n\n\n<p>Singhal started InstaWP a month ago and received so much positive feedback on <a href=\"https://www.reddit.com/r/Wordpress/comments/o8cxwj/instawp_launch_a_disposable_wp_instantly_free/\">Reddit</a> and from the <a href=\"https://mailchi.mp/poststatus/453?e=de2e3e61f2\">Post Status community</a> that he hired two dedicated developers to work on the project. Testers have commented on how fast the service spins up sites. Version <a href=\"http://next.expresstech.io/instawp/updates/939abf2f-c532-4abc-b701-eec9f89b6fda\">1.1.0</a> introduced Slack integration, which allows users to instantly set up a site by typing /wp in Slack. The release also added WordPress admin auto login for quick access without username and password.</p>\n\n\n\n<div class=\"wp-block-image\"><img /></div>\n\n\n\n<p>InstaWP has a <a href=\"https://next.expresstech.io/instawp\">public road map</a>. Features on deck for future releases include the following:</p>\n\n\n\n<ol><li>Slack and cli commands</li><li>Download Files and DB Backup from the UI</li><li>Direct push to FTP or cPanel</li><li>nginx and nginx + Apache configurations</li><li>Finer controls on PHP settings</li><li>Save configurations for instant launch of pre-configured WP</li><li>Integrations with hosting providers</li><li>Map custom domains</li><li>Multiple servers around the world (USA, Singapore, London, etc.)</li></ol>\n\n\n\n<p>Singhal said he was aware of TasteWP as a competitor but plans to differentiate InstaWP based on simplicity and feature set. </p>\n\n\n\n<p>&ldquo;My vision with InstaWP is make it a default tool for WP learners, enthusiasts, freelancers, and agencies &ndash; basically everyone,&rdquo; he said. </p>\n\n\n\n<p>Singhal plans to monetize the tool for both end-users and plugin and theme authors. Users will have to upgrade to gain access to increased limits, custom domains, FTP access, and the ability to reserve a site. WordPress product authors can upgrade to provide 1-click demos to their clients and prospective customers.</p>\n\n\n\n<p>Singhal said so far more than 500 instances have been created and teams from Yoast and some agencies are already using the tool. Several prominent WordPress businesses have requested agency pricing that would allow their users to test their plugins via a 1-click preconfigured install. The service is still under active development and Singhal plans to iron out pricing in the near future. Testers who have suggestions for InstaWP can log them on the tool&rsquo;s <a href=\"https://next.expresstech.io/instawp#/ideas\">idea board</a> for future consideration.</p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Wed, 14 Jul 2021 04:25:16 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:13:\"Sarah Gooding\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:31;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:95:\"WPTavern: Duotone Filters: WordPress 5.8 Puts a Powerful Image-Editing Tool Into Users’ Hands\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:30:\"https://wptavern.com/?p=119885\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:227:\"https://wptavern.com/duotone-filters-wordpress-5-8-puts-a-powerful-image-editing-tool-into-users-hands?utm_source=rss&utm_medium=rss&utm_campaign=duotone-filters-wordpress-5-8-puts-a-powerful-image-editing-tool-into-users-hands\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:4769:\"<p class=\"has-drop-cap\">Features such as the upcoming <a href=\"https://wptavern.com/diving-into-wordpress-5-8s-new-widgets-screen\">block-based widgets system</a>, <a href=\"https://wptavern.com/getting-to-know-the-upcoming-wordpress-5-8-template-editor\">the template editor</a>, <a href=\"https://wptavern.com/query-loop-the-ins-and-outs-of-one-of-wordpress-5-8s-most-powerful-features\">theme-related blocks</a>, and others have taken up much of the spotlight as of late. However, one of the best user-focused tools shipping with WordPress 5.8 is a duotone filter for Image and Cover blocks.</p>\n\n\n\n<p>The term &ldquo;duotone&rdquo; in this sense means combining two colors as a filter. Then, layering it over an image or video. More specifically, one color is used for the shadows (dark elements), and the second color is used for the highlights (light colors).</p>\n\n\n\n<p>When the feature first <a href=\"https://wptavern.com/gutenberg-10-6-adds-duotone-filters-query-pattern-carousel-and-most-used-tags-selector\">landed in Gutenberg 10.6</a> back in May, I spent a couple of hours just tinkering around with it on that first day. Since then, I have racked up a few more. It is a powerful media-editing tool that does not require users to dive into image-editing programs, allowing them to change the mood of a story at the click of a button.</p>\n\n\n\n<p>Duotones can be anything from a simple grayscale to a mixture of any two colors. Shadows and highlights can even be inverted, depending on the shades chosen.</p>\n\n\n\n<p>The following shows the difference between an original image of kittens (<em>because who doesn&rsquo;t love kittens?</em>) and one with a grayscale filter:</p>\n\n\n\n<div class=\"juxtapose\"><img id=\"119947\" src=\"https://wptavern.com/wp-content/uploads/2021/07/kittens-orig.jpg\" alt=\"\" width=\"1792\" height=\"1008\" class=\"image-compare__image-before\" /><img id=\"119948\" src=\"https://wptavern.com/wp-content/uploads/2021/07/kittens-gray.jpg\" alt=\"\" width=\"1793\" height=\"1008\" class=\"image-compare__image-after\" /></div>Original image vs. grayscale duotone version.\n\n\n\n<p>WordPress offers a set of eight duotone color sets by default. This includes a grayscale, dark grayscale, and various combinations, making for some fun filters. Some will work better than others, often depending on the media file uploaded.</p>\n\n\n\n<img />Applying the WordPress purple and yellow duotone filter.\n\n\n\n<p>Like many other features awaiting users with WordPress 5.8, theme authors are those who need to dig in to offer a range of ready-baked options for users. The new <a href=\"https://wptavern.com/fse-outreach-round-8-a-developer-centric-call-for-testing-theme-json-configuration\">theme JSON file configuration</a> allows developers to define a set of duotone colors that match their theme.</p>\n\n\n\n<p>Defining custom duotone filters is as easy as plugging a name, a slug, and two colors into a <code>theme.json</code> file. The theme developer handbook includes <a href=\"https://developer.wordpress.org/block-editor/how-to-guides/themes/theme-json/#presets\">examples of creating such presets</a>.</p>\n\n\n\n<img />Custom &ldquo;emerald scale&rdquo; duotone filter from a theme.\n\n\n\n<p>Users are not limited to the filters that WordPress or their themes offer. The duotone popover allows them to choose from any range of colors for custom shadows and highlights.</p>\n\n\n\n<p>Duotone typically works best when an image has a high contrast, which means a wide-ranging spread between the light and dark colors. Darker shadows and lighter highlights make for more visually stunning filters.</p>\n\n\n\n<p>When used with the Cover block, users can add filters to both image and video backgrounds. However, they also have access to the typical overlay color or gradient option. This provides a ton of flexibility for customizing media.</p>\n\n\n\n<img />Duotone filter + gradient overlay on a Cover block.\n\n\n\n<p>Because the duotone feature works with an inline SVG file under the hood, it also means that using it does not permanently change image or video files. Users can still use their original media elsewhere on the site without uploading a second copy.</p>\n\n\n\n<p>Duotone is just the tip of the iceberg. There are so many other possibilities outside of just laying a couple of colors on top of an image. Bence Szab&oacute; wrote an extensive tutorial on using <a href=\"https://css-tricks.com/creating-patterns-with-svg-filters/\">SVG filters for patterns</a> on CSS-Tricks. This could be a route for background options in the future &mdash; <em><a href=\"https://css-tricks.com/creating-patterns-with-svg-filters/#pine-wood\">wood grain, anyone?</a></em> Maybe not every possibility is suitable for core WordPress, but I would love to see plugin authors taking a stab at some alternatives.</p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Wed, 14 Jul 2021 02:04:42 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:14:\"Justin Tadlock\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:32;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:53:\"WordPress.org blog: WordPress 5.8 Release Candidate 3\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:35:\"https://wordpress.org/news/?p=10933\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:69:\"https://wordpress.org/news/2021/07/wordpress-5-8-release-candidate-3/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:3239:\"<p>The third release candidate for <a href=\"https://make.wordpress.org/core/5-8/\">WordPress 5.8</a> is now available! </p>\n\n\n\n<p>WordPress 5.8 is slated for release on <strong>July 20, 2021</strong>, and we need <em>your</em> help to get there—if you have not tried 5.8 yet, now is the time!</p>\n\n\n\n<p>You can test the WordPress 5.8 release candidate 3 in any of these three ways:</p>\n\n\n\n<ul><li>Install and activate the <a href=\"https://wordpress.org/plugins/wordpress-beta-tester/\">WordPress Beta Tester plugin</a> (select the <code>Bleeding edge</code> channel and then <code>Beta/RC Only</code> stream)</li><li>Directly download the release candidate version <a href=\"https://wordpress.org/wordpress-5.8-RC3.zip\">(zip)</a></li><li>Use WP-CLI to test: <code>wp core update --version=5.8-RC3</code></li></ul>\n\n\n\n<p>Thank you to all of the contributors who tested the&nbsp;Beta/RC releases and gave feedback. Testing for bugs is a critical part of polishing every release and a great way to contribute to WordPress.</p>\n\n\n\n<h2>Plugin and Theme Developers</h2>\n\n\n\n<p>Please test your plugins and themes against WordPress 5.8 and update the&nbsp;<em>Tested up to</em>&nbsp;version in the <code>readme</code> file to 5.8.  If you find compatibility problems, please be sure to post to the&nbsp;<a href=\"https://wordpress.org/support/forum/alphabeta/\">support forums</a>&nbsp;so we can work to solve them in time for the final release.</p>\n\n\n\n<p>For a more detailed breakdown of the changes included in WordPress 5.8, check out the <a href=\"https://wordpress.org/news/2021/06/wordpress-5-8-beta-1/\">WordPress 5.8 beta 1 post</a>.  The&nbsp;<a rel=\"noreferrer noopener\" target=\"_blank\" href=\"https://make.wordpress.org/core/2021/07/03/wordpress-5-8-field-guide/\">WordPress 5.8 Field Guide</a>, which is particularly useful for developers, has all the info and further links to help you get comfortable with the major changes.</p>\n\n\n\n<h2>How to Help</h2>\n\n\n\n<p>Can you speak and write in a language other than English? &nbsp;<a href=\"https://translate.wordpress.org/projects/wp/dev\">Help us translate WordPress into more than 100 languages!</a></p>\n\n\n\n<p><em><strong>If you think you have found a bug</strong>, you can post to the&nbsp;<a href=\"https://wordpress.org/support/forum/alphabeta\">Alpha/Beta area</a>&nbsp;in the support forums. We would love to hear from you!  If you are comfortable writing a reproducible bug report,&nbsp;<a href=\"https://core.trac.wordpress.org/newticket\">file one on WordPress Trac</a>, where you can also find&nbsp;<a href=\"https://core.trac.wordpress.org/tickets/major\">a list of known bugs</a>.</em></p>\n\n\n\n<p class=\"has-text-align-right\"><strong><em>Props to <a href=\"https://profiles.wordpress.org/cbringmann/\" class=\"mention\"><span class=\"mentions-prefix\">@</span>cbringmann</a>, <a href=\"https://profiles.wordpress.org/chanthaboune/\" class=\"mention\"><span class=\"mentions-prefix\">@</span>chanthaboune</a>, and <a href=\"https://profiles.wordpress.org/marybaum/\" class=\"mention\"><span class=\"mentions-prefix\">@</span>marybaum</a> for peer-reviewing!</em></strong></p>\n\n\n\n<hr class=\"wp-block-separator\" />\n\n\n\n<p><em>Code is poetry<br />Jazz is improvisation<br />Both are forms of art<br /><br /></em></p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Wed, 14 Jul 2021 01:09:26 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:12:\"Jeffrey Paul\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:33;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:94:\"WPTavern: UK State of Open Report Finds 97% of UK Businesses Surveyed Use Open Source Software\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:30:\"https://wptavern.com/?p=119726\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:231:\"https://wptavern.com/uk-state-of-open-report-finds-97-of-uk-businesses-surveyed-use-open-source-software?utm_source=rss&utm_medium=rss&utm_campaign=uk-state-of-open-report-finds-97-of-uk-businesses-surveyed-use-open-source-software\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:4513:\"<p><a href=\"https://openuk.uk/\">OpenUK</a>, a WordPress-powered not-for-profit company, has released its <a href=\"https://openuk.uk/stateofopen/\">State of the Open</a> report with data from the UK in 2021. The company advocates for open source software, open source hardware, and open data, while providing a central point of collaboration for people working in the open sectors. </p>\n\n\n\n<p>The State of the Open report offers a broad overview of the UK&rsquo;s open source ecosystem. This collection of research includes surveys of UK companies, interviews, industry reports, and analysis from different publications. It was sponsored by GitHub, SUSE, and the Open Invention Network, and conducted by <a href=\"http://smoothmedia.com/\">Smoothmedia</a> consulting firm under the direction of ethnographer and social researcher Dr. Jennifer Barth.</p>\n\n\n\n<p>Key findings in <a href=\"https://openuk.uk/wp-content/uploads/2021/03/openuk_stateofope2021_report_FINALCHANGES_08.pdf\">Phase 1</a> of the report include research demonstrating that open source software contributes an estimated &pound;43.1 billion to the UK economy, with the UK ringing in as Europe&rsquo;s largest contributor. </p>\n\n\n\n<p><a href=\"https://openuk.uk/wp-content/uploads/2021/07/State-of-Open-Phase-Two.pdf\">Phase 2</a> covers open source adoption in the UK. Researchers found a staggering 97% of the 273 UK businesses surveyed use some form of open source software:</p>\n\n\n\n<blockquote class=\"wp-block-quote\"><p>We found that 97% of businesses of different sizes in all sectors of the UK economy use open source software technology. Although resources became a more pressing concern during the pandemic, 64% of businesses in our sample experienced business growth which translated into a high recruitment drive for roles relating to open source software in the past 12 months (see recruitment findings). Further, we find that almost half of businesses surveyed (48%) are using open source software more as digital adoption becomes embedded in organisational culture and business.</p></blockquote>\n\n\n\n<p>Other key findings from Phase 2 include the following:</p>\n\n\n\n<ul><li>53% of non-tech organizations contribute to open source software projects</li><li>77% of UK public sector looks to open source for skills developmen </li><li>Over half (54%) have written policies and processes for open source contributions</li><li>89% run open source software internally in their business</li><li>Approximately two thirds (65%) contribute to open source software projects</li></ul>\n\n\n\n<p>One interesting observation from the contribution data is that smaller companies are more likely to contribute back to open source than larger companies. Smaller companies are also more likely to use open source software in their businesses.</p>\n\n\n\n<p></p><blockquote class=\"twitter-tweet\"><p lang=\"en\" dir=\"ltr\">From the <a href=\"https://twitter.com/hashtag/StateOfOpen?src=hash&ref_src=twsrc%5Etfw\">#StateOfOpen</a> report from <a href=\"https://twitter.com/openuk_uk?ref_src=twsrc%5Etfw\">@openuk_uk</a>, it\'s clear that businesses of all sizes make key use of open source. The report correlates company size and open source involvement, showing smaller companies more active in contributing to open source. <a href=\"https://t.co/A7dz3pjqFm\">https://t.co/A7dz3pjqFm</a> <a href=\"https://t.co/L5qeRrs9Xc\">pic.twitter.com/L5qeRrs9Xc</a></p>&mdash; Aiven (@aiven_io) <a href=\"https://twitter.com/aiven_io/status/1414556406703869956?ref_src=twsrc%5Etfw\">July 12, 2021</a></blockquote>\n\n\n\n<p>Survey respondents cited &ldquo;saving on costs&rdquo; as the main reason for adopting open source (75%), followed by more collaboration (72%), skill development (64%), the quality of code (61%), and security (52%).</p>\n\n\n\n<p>Phase 3 is planned to be published in September 2021. This report will focus on UK data with a methodology tailored to reveal the value of open source software to the digital economy. It will also include case studies that demonstrate the non-economic, intangible benefits of open source software, such as skills development and collaboration.</p>\n\n\n\n<p>The published <a href=\"https://openuk.uk/stateofopen/\">reports</a> are lengthy but will be of particular interest to companies working in the UK and Europe, especially consultancies that may need to justify using open source technologies in engineering decisions. OpenUK plans to conduct a further survey in 2022 as part of this effort to estimate the impact of open source on the UK economy.</p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Tue, 13 Jul 2021 04:20:09 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:13:\"Sarah Gooding\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:34;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:77:\"WPTavern: Contributing to Open Source Is ‘Better Than Any College Degree’\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:30:\"https://wptavern.com/?p=118776\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:187:\"https://wptavern.com/contributing-to-open-source-is-better-than-any-college-degree?utm_source=rss&utm_medium=rss&utm_campaign=contributing-to-open-source-is-better-than-any-college-degree\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:7666:\"<p class=\"has-drop-cap\">A week ago, I published my <a href=\"https://wptavern.com/taking-the-leap-building-my-first-wordpress-block-plugin\">thoughts on the block system</a> from a developer&rsquo;s perspective. Taking a weekend-afternoon deep dive into creating custom block types meant learning some tough lessons and familiarizing myself with a programming language I had little experience using.</p>\n\n\n\n<p>Programming has always been a trial-and-error affair for me: write code, refresh the browser, read the error message, and attempt to fix the problem. Then, simply rinse and repeat the process until the program is not broken. Those mistakes are woven into the art of coding, the layers underneath that poetry on the visible canvas.</p>\n\n\n\n<p>I have absolutely made the same mistake twice. And, thrice. Probably a lot more than that if I am being honest with myself and you. Eventually, I stop making those same mistakes, and some method or procedure is permanently seared into my brain.</p>\n\n\n\n<p>I have written a few hundred WordPress tutorials in the past decade and a half. I am a twice-published author of development books and served as a tech editor on another. However, I am not much of a reader of tech books and documentation. For one, programmers are not necessarily the most engaging writers. Plus, <em>book smarts</em> can only get you so far. You need the <em>street smarts</em> of programming to become good at it, which means learning from experience.</p>\n\n\n\n<p>While I firmly believe that reading is a central part of that, there is no replacement for getting your hands dirty. Building things, making mistakes, and learning to fix them is what makes programming fun.</p>\n\n\n\n<p>Working on open-source software like WordPress is one of the best ways to do that. There is no upfront cost, assuming you have access to a computer, a prerequisite to programming of any kind. There are usually people willing to lend a hand or answer questions, and there are always problems to solve for those ready to dive into them.</p>\n\n\n\n<p>As WordPress Executive Director <a href=\"https://wordpress.org/news/2021/05/the-commons-of-images/\">Josepha Haden Chomphosy chatted with Matt Mullenweg</a> on the <a href=\"https://wptavern.com/openverse-why-this-project-is-good-for-wordpress-and-the-web\">Openverse project</a> a couple of months ago, there was a moment that I found myself nodding my head in agreement.</p>\n\n\n\n<blockquote class=\"wp-block-quote\"><p>Because, of course, you know, contributing and being involved with open source is probably the best way to learn a technology, better than any college degree.</p><cite><em>Matt Mullenweg, WordPress Project Lead</em></cite></blockquote>\n\n\n\n<p>I have learned more about WordPress, PHP, HTML, CSS, and JavaScript by contributing to open-source software than I ever learned in a college course.</p>\n\n\n\n<p>I grew up in a generation that was told that we must get a college degree. It was an integral part of the American dream that would result in suburban life in a neighborhood with perfectly aligned rows of houses, ending in a cul-de-sac. It was the first step toward a two-car garage, white-picket-fence, 2.5 kids, and a dog. College was the promise that my peers and I hinged everything on. It was expected of us, and so many of us did our duty.</p>\n\n\n\n<p>Here is the thing that our parents did not know. The internet would change everything.</p>\n\n\n\n<p>I graduated high school in 2002. This was during that stretch where the online world was exploding. All of the world&rsquo;s knowledge would soon be at our fingertips. Today that is truer than ever. Anything you will ever need to learn about writing code is available through an internet connection.</p>\n\n\n\n<p>My experience with college-level courses in programming was mixed, but I learned a necessary life lesson from them: I was not cut out for a degree in software engineering. I am glad I wised up early on and pursued a different degree, saving myself some time and money.</p>\n\n\n\n<p>I rocked my half-summer C programming class, my introduction to writing code. I also had a passionate professor who once worked on U.S. missile projects as a bug-tester. It was probably not the most glamorous job, but he always made it sound exciting because he loved what he was doing. Our class was tasked with building various programs throughout the course, but we usually had a choice in what we were building. For my group&rsquo;s final project, we created vending machine software.</p>\n\n\n\n<p>I was on the fast track to becoming a software engineer after that first class. I had built a way for merchants to get paid for delivering sugary treats and soft drinks to customers. It was capitalism meeting programming, and I had a taste for it.</p>\n\n\n\n<p>The fall semester rolled around, and I was motivated to move beyond the realm of procedural programming in C. Java, an object-oriented programming (OOP) language, would be my next challenge.</p>\n\n\n\n<p>The most advanced thing our class built for an entire semester was a basic calculator. I skipped nearly every lecture because I could not stay awake watching the professor chicken-peck his way through programs for three hours every week. I attended the mandatory &ldquo;labs&rdquo; &mdash; basically a fancy way of saying an extra class where the professor&rsquo;s assistants would teach the actual coursework. </p>\n\n\n\n<p>Needless to say, my fire died down. While calculator programs are handy tools, I wanted to branch out and build things that mattered.</p>\n\n\n\n<p><em>You know what reignited my flame for programming?</em> At first, it was general web development. But, WordPress was what I really became passionate about. And, I have not looked back since I started using it in 2005.</p>\n\n\n\n<p>WordPress was my gateway into a world where I could create things that interested me. I could jump ahead into a project far more advanced than my skill level, trial-and-error my way ahead, and eventually build something that others found value in.</p>\n\n\n\n<p>Unless universities have changed, most teach step-by-step foundational lessons to their pupils. Some students may luck out and land in that unique professor&rsquo;s class who gives them leeway to explore various ideas. However, there is no substitute for creating something of your own, solving a problem that you see.</p>\n\n\n\n<p>And, that is what programming is all about &mdash; solving problems.</p>\n\n\n\n<p>In 2007, I released my first WordPress plugin into the wild. It automatically listed all of the subpages of the currently-viewed page. Dozens of similar plugins have been written since and probably before (<em>it seems WordPress would have a simple &ldquo;list subpages&rdquo; function by now</em>).</p>\n\n\n\n<p>Last week, after writing a new plugin, I was reminded of the free education that the WordPress community has given me over the years. Some of it has been reading documentation. Some from WordPress Stack Exchange answers. Other bits have been studying from those who came before me, building upon their open-source code. All of it was from other people giving something back to our community.</p>\n\n\n\n<p>This is not necessarily a knock on college.  Some people perform better in that structured environment, and there is value in all forms of education. However, there are alternatives for those who cannot afford college or learn better in a different environment.  And, there is no discounting the experience you get from contributing to something bigger.</p>\n\n\n\n<p>If you are one of our readers thinking about getting into programming, just dive in. Make some mistakes. Build. <a href=\"https://learn.wordpress.org/\">Learn.</a></p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Tue, 13 Jul 2021 00:40:23 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:14:\"Justin Tadlock\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:35;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:83:\"Gutenberg Times: Block Building, Query Loop block and more – Weekend Edition #177\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:35:\"https://gutenbergtimes.com/?p=18471\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:88:\"https://gutenbergtimes.com/block-building-query-loop-block-and-more-weekend-edition-177/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:15136:\"<p>Howdy, </p>\n\n\n\n<p>For a few days, we enjoyed non-humid weather in Florida as Hurricane Elsa sucked all the moisture out of the air and took it with it. Sorry, Northern friends. </p>\n\n\n\n<p>For some fun summer reading, I can highly recommend the <a href=\"https://make.wordpress.org/core/5-8/\"><strong>WordPress 5.8 </strong></a>DevNotes, all handily assembled into a <a href=\"https://make.wordpress.org/core/2021/07/03/wordpress-5-8-field-guide/\"><strong>massive Field Guide</strong></a> by Milana Cap. </p>\n\n\n\n<p>After the publishing rush around the WordPress 5.8 release last week, this week is certainly a lot calmer. Although I know that behind the scenes, contributors are working hard on getting Block Editor End-User documentation ready, too. ?</p>\n\n\n\n<p>Hopefully, you have been busy testing plugins and themes for compatibility with the new widget block-editor. July 20th is only 10 days away. <a href=\"https://wordpress.org/news/2021/07/wordpress-5-8-release-candidate-2/\"><strong>WordPress 5.8 RC 2</strong></a> is out and could use your eagle eyes to spot last-minute bugs and quirks. </p>\n\n\n\n<p>What else has happened in the WordPress Gutenberg space last week? I have a few more links for you. As always, you don&#8217;t have to consume them all in one sitting, you can always come back during the week. </p>\n\n\n\n<p>Wishing you a wonderful weekend and start into your next week!</p>\n\n\n\n<p>Yours, ?<br />Birgit</p>\n\n\n\n<h2>Gutenberg Development</h2>\n\n\n\n<p><a href=\"https://make.wordpress.org/core/2021/07/09/whats-new-in-gutenberg-11-0-0-9-july/\"><strong>Gutenberg 11.0 was released</strong></a> and <strong><a href=\"https://twitter.com/get_dave\">Dave Smith</a></strong> compiled the release notes for the team. This time in the release cycle of the next WordPress release, it&#8217;s all about bug fixing. <strong>Justin Tadlock</strong> highlights a few enhancements <strong><a href=\"https://wptavern.com/gutenberg-11-0-includes-over-70-bug-fixes-continues-improving-with-wordpress-5-8-just-two-weeks-away\">in his post</a></strong>. <strong>Grzegorz Ziolkowski </strong>and I recorded the <a href=\"https://gutenbergtimes.com/podcast/changelog-47-developing-block-plugins-wordpress-5-8/\">47th episode of the Gutenberg Changelog </a>on Friday. Listen in and get a few more ideas of what&#8217;s in this Gutenberg 11.0  release. the audio should be available over the weekend. </p>\n\n\n\n<hr class=\"wp-block-separator is-style-wide\" />\n\n\n\n<p><strong>Matias Ventura</strong> <a href=\"https://github.com/WordPress/gutenberg/issues/33094\"><strong>updated scope for site editing projects</strong></a> to help the team and the community to track upcoming tasks around the main site editing projects. There are a few separate tracking issues for covering some general improvements and then some broader projects. It covers some general UI features that need to be iterated on, mentioned a Browse mode for the site editor, and lists Infrastructure, Patterns, Styling and the Navigation Block. </p>\n\n\n\n<h2>Gutenberg and Themes</h2>\n\n\n\n<p><strong><a href=\"https://twitter.com/carolinapoena\">Carolina Nymark</a></strong> summarized <a href=\"https://make.wordpress.org/themes/2021/07/08/summary-theme-features-in-wordpress-5-8/\"><strong>all the Theme </strong></a><strong><a href=\"https://make.wordpress.org/themes/2021/07/08/summary-theme-features-in-wordpress-5-8/\">features</a> </strong>that will come to a WordPress instance near you with WordPress 5.8. It&#8217;s the Cliff Notes with actionable code snippets for opt-in and opt-out decisions. </p>\n\n\n\n<hr class=\"wp-block-separator is-style-wide\" />\n\n\n\n<p><strong>Daisy Olson</strong> posted a summary and the recording of this week&#8217;s <strong><a href=\"https://make.wordpress.org/test/2021/07/09/hallway-hangout-discussion-on-theme-json-7-july/\">Hallway Hangout Discussion the Theme.json</a>. </strong></p>\n\n\n\n<p>The <a href=\"https://make.wordpress.org/test/2021/06/24/call-for-testing-thrive-with-theme-json/\"><strong>Theme.json Call for testing </strong></a>is still open until July 14, 2021. It has instructions for beginners, Intermediate and advanced WordPress theme developers.  It&#8217;s a fabulous way to learn and share your feedback.</p>\n\n\n\n<hr class=\"wp-block-separator is-style-wide\" />\n\n\n\n<p><strong>Maggie Cabrera</strong> created an <a href=\"https://make.wordpress.org/themes/2021/07/09/gutenberg-themes-week-of-july-9-2021/\"><strong>outstanding weekly round-up (#56)</strong></a> post with theme related recently merged PRs, what is discussed and again a great list of overview git hub issues that are waiting for your comments and ideas! </p>\n\n\n\n<hr class=\"wp-block-separator is-style-wide\" />\n\n\n\n<p>A couple of weeks ago, we had <strong><a href=\"https://gutenbergtimes.com/theme-json-for-wordpress-theme-authors-demo-and-live-q-a-w-daisy-olson-tammie-lister-and-jeff-ong/\">Daisy Olsen, Tammie Lister and Jeff Ong on a Live Q &amp; A.</a></strong> First we have a short introduction demo on how to work with theme.json and a discussion on how this new way to organize the settings and styles for your theme change how themes work in WordPress. We also answered interesting questions from the audience. If you haven&#8217;t seen it yet, <a href=\"https://gutenbergtimes.com/theme-json-for-wordpress-theme-authors-demo-and-live-q-a-w-daisy-olson-tammie-lister-and-jeff-ong/\">you can watch it here with transcript and resources. </a></p>\n\n\n\n\n<p><strong>&nbsp;<a href=\"https://make.wordpress.org/core/handbook/references/keeping-up-with-gutenberg-index/\" target=\"_blank\" rel=\"noreferrer noopener\">&#8220;Keeping up with Gutenberg &#8211; Index 2021&#8221;</a>&nbsp;</strong><br />A chronological list of the WordPress Make Blog posts from various teams involved in Gutenberg development: Design, Theme Review Team, Core Editor, Core JS, Core CSS, Test and Meta team from Jan. 2021 on. Updated by yours truly.  <a href=\"https://make.wordpress.org/core/handbook/references/keeping-up-with-gutenberg-index/keeping-up-with-gutenberg-index-2020/\"><em>The index 2020 is here</em></a></p>\n\n\n\n\n<h2>Block Editor for Content creators</h2>\n\n\n\n<p><strong>This is a first in the almost three-year history of the Block editor!</strong> ? ?<br />Thanks to the indefatigable <strong>Anne McCarthy</strong>, content creators can review End-user documentation for the new features <strong>before </strong>they are released. </p>\n\n\n\n<ul><li><a href=\"https://wordpress.org/support/article/list-view/\">How to use the List View</a> (former Block Navigator)</li><li><a href=\"https://wordpress.org/support/article/query-loop-block/\">The Query Loop Block </a></li><li><a href=\"https://wordpress.org/support/article/block-based-widgets-editor/\">Block-Based Widget Editor</a></li><li><a href=\"https://wordpress.org/support/article/template-editor/\">Template Editor</a> </li></ul>\n\n\n\n<p>Now it&#8217;s all still a work in progress and there is still time until July 20th.</p>\n\n\n\n<hr class=\"wp-block-separator is-style-wide\" />\n\n\n\n<p><strong>Anne McCarthy</strong>&#8216;s <strong><a href=\"https://wordpress.tv/2021/07/07/anne-mccarthy-block-based-widget-editor-demo/\">Block-based Widget Editor&nbsp;Demo</a></strong> is now available on WordPress TV. Check it out to seen what&#8217;s coming to WordPress 5.8. <br /><em>Yep, as Grzegorz Ziolkowski said yesterday, Anne McCarthy is everywhere! </em></p>\n\n\n\n<h3>Query Loop Block</h3>\n\n\n\n<p>Even if you are not familiar with the developer term Query Loop, once you look at the examples you&#8217;ll instantly realize that this is about the layout of a list of posts you might want to include on your pages, templates or posts. You can change the layout for post title, featured image, excerpt and link.  An early version of this was the Latest Post Block. </p>\n\n\n\n<p>The design team also implemented a series of Block Patterns of a few nice variations to display a post list on templates, post and pages. It&#8217;s a fun feature, and it has taken quite a long time to build. The wait was definitely worth it. </p>\n\n\n\n<p>It is mighty and could be the most powerful feature in 5.8 as <strong>Justin Tadlock</strong> headlined his post <a href=\"https://wptavern.com/query-loop-the-ins-and-outs-of-one-of-wordpress-5-8s-most-powerful-features\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>Query Loop: The Ins and Outs</strong></a>.</p>\n\n\n\n<p><strong>Allison Rivers</strong> over the Torque Magazine also published an article <a href=\"https://torquemag.io/2021/07/what-is-wordpress-5-8s-query-loop-block/\"><strong>What is the Query Loop Block?</strong></a> with lots of great insights and examples. Rivers also has a list of plugins that implemented some advanced features the WordPress version is still missing with its first iteration. </p>\n\n\n\n<h2>Block Building and Plugins</h2>\n\n\n\n<p>Reading throught the release notes for Gutenberg 11, I found great gem posted by <strong>Riad Benguella</strong>. It&#8217;s a flow graphic that<a href=\"https://github.com/WordPress/gutenberg/pull/32921\"> <strong>explains the relationship between the packages that make the post editor</strong></a>. </p>\n\n\n\n<img /><a href=\"https://github.com/WordPress/gutenberg/pull/32921\">Partial view of Riad Benguella&#8217;s schema</a>\n\n\n\n<p>I find this very helpful to keep in mind when to use which package at which stage or the user interactions. </p>\n\n\n\n<hr class=\"wp-block-separator is-style-wide\" />\n\n\n\n<p><strong><a href=\"https://twitter.com/richard_tabor\">Rich Tabor</a></strong>, Senior Product Manager, WordPress Experience GoDaddy published <a href=\"https://richtabor.com/gutenberg-block-plugins/\">A Primer on Gutenberg Block Plugins for the WordPress Block Directory</a> in which  he walks you through the process of submit your plugin to the WordPress Directory, as he went through when submitting his <a href=\"https://wordpress.org/plugins/markdown-comment-block/\">Markdown Comment block</a> to the repository. </p>\n\n\n\n<hr class=\"wp-block-separator is-style-wide\" />\n\n\n\n<p>In the same space, <strong><a href=\"https://twitter.com/ellatrx\">Ella van Durpe</a></strong> published a plugin for private note-taking in WordPress called <strong><a href=\"https://wordpress.org/plugins/hypernotes/\">Hypernotes</a>.</strong> Justin Tadlock <a href=\"https://wptavern.com/private-note-taking-and-journaling-with-the-hypernotes-wordpress-plugin\">reviewed it</a> for the WordPress Tavern. Van Durpe explain  <a href=\"https://wptavern.com/private-note-taking-and-journaling-with-the-hypernotes-wordpress-plugin#comment-386210\">her comment </a>to the article&#8217;s, that the plugin uses some  <a href=\"https://github.com/WordPress/gutenberg/pull/33102\">experimental PWA capabilities</a> she introduced to the Gutenberg plugin for WP-Admin. </p>\n\n\n\n<hr class=\"wp-block-separator is-style-wide\" />\n\n\n\n<p><a href=\"https://twitter.com/AlexStandiford\"><strong>Alex Standiford</strong>,</a> developer&nbsp;at <a href=\"https://sandhillsdev.com/\">Sandhills Development </a>(makers of the EDD plugin) published a tutorial about <a href=\"https://www.wpdev.academy/concepts/api-fetch-the-wordpress-library-you-didnt-know-you-needed/?utm_source=Online+Course+Notification&utm_campaign=fb2a5a9d83-RSS_EMAIL_CAMPAIGN&utm_medium=email&utm_term=0_8cc90959c2-fb2a5a9d83-477961602\"><strong>API Fetch – The WordPress Library You Didn’t Know You Needed</strong></a> with code snippets and plenty of theory to with them, too. </p>\n\n\n\n<p>Standiford also started the <strong>WPAcademy</strong> with the course <a href=\"https://www.wpdev.academy/course/beer-lister-plugin/\"><strong>WordPress Plugin Development Course</strong></a>, with 37 videos teaching you how to make a beer custom post type, customize the Gutenberg editor, create a new block, and create WP-CLI commands to make testing fast and easy.</p>\n\n\n\n<hr class=\"wp-block-separator is-style-wide\" />\n\n\n\n<p><strong>Justin Tadlock</strong> shared his experience in <a href=\"https://wptavern.com/taking-the-leap-building-my-first-wordpress-block-plugin\"><strong>Taking the Leap: Building My First WordPress Block Plugin</strong></a>. He built a breadcrumbs block as a dynamic block that&#8217;s rendered server side. </p>\n\n\n\n\n<p><strong><a href=\"https://gutenbergtimes.com/need-a-zip-from-master/\">Need a plugin .zip from Gutenberg&#8217;s main (trunk) branch?</a></strong><br />Gutenberg Times provides daily build for testing and review. <br />Have you been using it? Hit reply and let me know.</p>\n\n\n\n<p><img alt=\"GitHub all releases\" src=\"https://img.shields.io/github/downloads/bph/gutenberg/total?style=for-the-badge\" /></p>\n\n\n\n<p></p>\n\n\n\n\n<h2>Upcoming WordPress Events</h2>\n\n\n\n<p><strong>July 17 + 18th, 2021</strong><br /><strong><a href=\"https://santaclarita.wordcamp.org/2021/\">WordCamp Santa Clarita</a></strong></p>\n\n\n\n<ul><li>1pm PT / 4pm ET / 20 UTC &#8211; FSE: <strong>What’s Coming to 5.8 &amp; the Story of the Outreach Program</strong> w/ Anne McCarthy</li><li>2pm PT / 5pm ET / 21 UTC &#8211; <strong>How Theme Developers Should Approach Full Site Editing</strong> w/ Joe Casabona</li><li>3pm PT / 6pm ET / 22 UTC &#8211; <strong>Rapid Landing Page Creation With the WordPress Block Editor</strong> w/ Daisy Olsen</li></ul>\n\n\n\n<p><strong>July 23, 2021</strong><br /><a href=\"https://www.wordfest.live/\"><strong>WordFest Live </strong></a>&#8211; <em>The&nbsp;</em>festival of WordPress</p>\n\n\n\n<ul><li>July 22 &#8211;  10 PM EDT / 2 UTC  &#8211; <strong>Learn to Build Blocks with Advanced Custom Fields</strong> w/ Cameron Jones</li><li>July 23 &#8211; 3:20 pm EDT / 19:20 UTC <strong>How to Create a Fast Loading Stylish Homepage with Blocks &amp; CSS</strong> w/  Davinder Singh Kainth</li></ul>\n\n\n\n<p>A<strong>ugust 6 + 7, 2021</strong><br /><a href=\"https://nicaragua.wordcamp.org/2021/\"><strong>WordCamp Nicaragua</strong></a></p>\n\n\n\n<p><strong>September 21 + 22, 2021</strong><br /><a href=\"https://2021.wpcampus.org/\"><strong>WPCampus 2021 Online</strong></a><br />&#8220;A free online conference for web accessibility and WordPress in higher education.&#8221;</p>\n\n\n\n\n<hr class=\"wp-block-separator is-style-wide\" />\n\n\n\n<p class=\"has-text-align-center\"><strong>Don&#8217;t want to miss the next Weekend Edition? </strong></p>\n\n\n\n<form class=\"wp-block-newsletterglue-form ngl-form ngl-portrait\" action=\"https://gutenbergtimes.com/feed/\" method=\"post\"><div class=\"ngl-form-container\"><div class=\"ngl-form-field\"><label class=\"ngl-form-label\" for=\"ngl_email\">Type in your Email address to subscribe.</label><div class=\"ngl-form-input\"><input type=\"email\" class=\"ngl-form-input-text\" name=\"ngl_email\" id=\"ngl_email\" /></div></div><button class=\"ngl-form-button\">Subscribe</button><p class=\"ngl-form-text\">We hate spam, too and won&#8217;t give your email address to anyone except Mailchimp to send out our Weekend Edition</p></div><div class=\"ngl-message-overlay\"><div class=\"ngl-message-svg-wrap\"></div><div class=\"ngl-message-overlay-text\">Thanks for subscribing.</div></div><input type=\"hidden\" name=\"ngl_list_id\" id=\"ngl_list_id\" value=\"26f81bd8ae\" /><input type=\"hidden\" name=\"ngl_double_optin\" id=\"ngl_double_optin\" value=\"yes\" /></form>\n\n\n\n<hr class=\"wp-block-separator is-style-wide\" />\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Sat, 10 Jul 2021 21:48:29 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:18:\"Birgit Pauli-Haack\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:36;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:89:\"WPTavern: Query Loop: The Ins and Outs of One of WordPress 5.8’s Most Powerful Features\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:30:\"https://wptavern.com/?p=119799\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:215:\"https://wptavern.com/query-loop-the-ins-and-outs-of-one-of-wordpress-5-8s-most-powerful-features?utm_source=rss&utm_medium=rss&utm_campaign=query-loop-the-ins-and-outs-of-one-of-wordpress-5-8s-most-powerful-features\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:8613:\"<p class=\"has-drop-cap\">WordPress 5.8 is on deck for July 20, just a mere 10 days from now. The release is geared up to be the most feature-packed update the community has seen in a while. <a href=\"https://wptavern.com/diving-into-wordpress-5-8s-new-widgets-screen\">Block-based widgets</a>, <a href=\"https://wptavern.com/wordpress-5-8-beta-1-released-new-blocks-new-widgets-screen-and-pattern-directory-on-deck\">the pattern directory</a>, <a href=\"https://wptavern.com/wordpress-5-8-introduces-support-for-webp-images\">WebP image support</a>, <a href=\"https://wptavern.com/getting-to-know-the-upcoming-wordpress-5-8-template-editor\">template-editing mode</a>, and many more tools are nearly ready to ship to the masses.</p>\n\n\n\n<p>However, one of the most powerful features is the Query Loop block.</p>\n\n\n\n<p>If you are unfamiliar with the terms &ldquo;Query&rdquo; and &ldquo;Loop,&rdquo; they are vital concepts within WordPress. Traditionally, they were only necessary for theme and plugin development. However, through the Query Loop block, users will gain exposure to what is, for all intents and purposes, the backbone of how WordPress displays posts on a site&rsquo;s front end.</p>\n\n\n\n<h2>Queries? Loops?</h2>\n\n\n\n<p class=\"has-drop-cap\">Not everyone will be immediately familiar with these developer terms that WordPress is plopping down in the user interface. For theme and plugin authors, these are everyday concepts. However, even some users who have been using the platform for a decade have never been exposed to them. So, we should get some basic definitions in place.</p>\n\n\n\n<p>The term &ldquo;Query&rdquo; is simpler than you might think. It merely means to &ldquo;query&rdquo; or &ldquo;ask&rdquo; for posts from the database according to a defined set of options. For example, one might attempt to get the last 10 blog posts.</p>\n\n\n\n<p>&ldquo;Loop&rdquo; is an even easier concept to grasp. It means to &ldquo;loop&rdquo; or &ldquo;cycle&rdquo; through each queried post and output it. Technically, a developer could do things other than displaying the posts during this process, but we are only concerned with what gets printed on the screen.</p>\n\n\n\n<p>The two things combined become the Query Loop block. It allows users to ask for a set of posts and display each one.</p>\n\n\n\n<p>There is also a Post Template block, which throws a wrinkle in all of this. Aside from the word &ldquo;template&rdquo; being overused in WordPress for various features, this is a new method for an old concept. Traditionally, WordPress theme authors would write out all the HTML and call specific template tags within the queried posts loop to show things like the post title, author, content, and more. This is easy to do within a PHP file. However, in the block editor, there needed to be a new way to group these things together. The Post Template block acts as this group, housing the things users want to display in the Query Loop.</p>\n\n\n\n<p>WordPress also has a variation on the Query Loop block called Posts List. They do the same thing, but the latter has a more user-friendly title than the former. The only problem with this variation is that, when it is inserted, the user still sees the same &ldquo;Query Loop&rdquo; block title. There is a <a href=\"https://github.com/WordPress/gutenberg/issues/32268\">ticket to fix this</a>, but it is unlikely to make it into WordPress 5.8.</p>\n\n\n\n<h2>Query Loop Pattern Inserter</h2>\n\n\n\n<p class=\"has-drop-cap\">When first inserting a Query Loop into the editor, WordPress will introduce users to another version 5.8 feature: the pattern inserter. Instead of having immediate access to interact with the block, users can select from a list of predefined patterns.</p>\n\n\n\n<p>By default, the inserter is a carousel that lets users can scroll through patterns individually:</p>\n\n\n\n<img />Query Loop pattern inserter: carousel view.\n\n\n\n<p>However, they can switch to a grid-based layout and view all of the patterns at once:</p>\n\n\n\n<img />Query Loop pattern inserter: grid view.\n\n\n\n<p>WordPress 5.8 is set to ship with six Query Loop patterns by default, unless more are added in the coming days:</p>\n\n\n\n<ul><li>Standard</li><li>Image at left</li><li>Small image and title</li><li>Grid</li><li>Large title</li><li>Offset</li></ul>\n\n\n\n<p>I am not particularly fond of any of the default patterns other than the &ldquo;Large title&rdquo; one (shown in the screenshots above with the black background and white text). For this block to shine, users will need to build out their own designs or wait for theme authors to begin bundling custom Query Loop patterns.</p>\n\n\n\n<p>And, that is how it should be. Core WordPress should ship some basics while letting our community of theme designers showcase their craft.</p>\n\n\n\n<img />A custom simple blog posts listing.\n\n\n\n<p>This is also an opportunity for theme authors to offer alternatives to their custom page template designs. It is not time to throw them out entirely. However, it is a way to begin recreating old ideas in the block era, such as building out eCommerce plugin integrations, portfolio grids, and much more. Some of the tools are still limited (we are getting to those next), but there is enough initial groundwork for exploration, helping users experience WordPress in new ways.</p>\n\n\n\n<h2>Block Options</h2>\n\n\n\n<p class=\"has-drop-cap\">The Query Loop block has several options for users to customize which posts to <em>query</em> the database for:</p>\n\n\n\n<img />Query Loop block and its options.\n\n\n\n<p>In the block toolbar, there is a &ldquo;Display settings&rdquo; button. When clicked, it creates a popover with options for how many posts to show:</p>\n\n\n\n<ul><li><strong>Items per Page:</strong> Number of posts to display per page</li><li><strong>Offset:</strong> Number of posts to skip over</li><li><strong>Max page to show:</strong> Limit pages (this requires using one of the Query Pagination blocks)</li></ul>\n\n\n\n<p>The &ldquo;Settings&rdquo; panel in the Query Loop&rsquo;s block sidebar has several secondary options. Users can enable &ldquo;Inherit query from template&rdquo; to use WordPress&rsquo;s global query, but this is mostly useless for WordPress 5.8 users without the Gutenberg plugin enabled and a block-based theme. For now, you will almost always want to disable this option. This will grant access to a slew of new choices, such as:</p>\n\n\n\n<ul><li>Post type</li><li>Ordering</li><li>Filters panel for categories, tags, author, and keyword</li></ul>\n\n\n\n<p>The Settings and Filters panels are the most fine-tuned pieces of the Query Loop block. The development team struck a sensible balance between ease-of-use and the dozens of query-related parameters available through code. It provides users with a ton of power right of the gate but should be flexible enough in the future for plugin authors to extend.</p>\n\n\n\n<h2>The Post Template</h2>\n\n\n\n<p class=\"has-drop-cap\">When inserting a Query Loop, the editor automatically adds its inner Post Template block. This is where most of the magic happens. Users can directly change how their posts appear. Primarily, they will do so by adding blocks from the Theme category, many of which are for outputting post-related data.</p>\n\n\n\n<img />Theme-categorized blocks for outputting dynamic data.\n\n\n\n<p>Nearly all other blocks are available for insertion here too. However, many of them will not be great candidates for use within the Query Loop.</p>\n\n\n\n<p>One thing that may not be immediately evident is that changes you make to one post within the Post Template block will affect all others. So, if you add a Video or Buttons block here, they will be identical. Remember, this is a &ldquo;template&rdquo; for designing how all posts within the Query Loop will appear.</p>\n\n\n\n<p>The drawback for customizing the Post Template block output is the lack of design options for some of the blocks. It is easy to build something like a simple post list:</p>\n\n\n\n<img />Posts list with titles and dates.\n\n\n\n<p>You can also build a layout like a portfolio project grid, as shown in the following screenshot. However, the Post Featured Image block does not currently have sizing controls, so you are stuck with your theme&rsquo;s default post-thumbnail size &mdash; assuming it is actually registered. <em>Experiences may vary. Wildly.</em></p>\n\n\n\n<img />Building a basic portfolio grid.\n\n\n\n<p>For more advanced things than changing typography, colors, and spacing, users will need to wait for WordPress 5.9 and beyond. However, theme authors still have the block styles API at their disposal. I, for one, look forward to seeing what they do with it.</p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Sat, 10 Jul 2021 05:17:12 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:14:\"Justin Tadlock\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:37;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:103:\"WPTavern: WordPress.org Meta Team Fixes Search Snippet Issue with Download Page Promoting WordPress.com\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:30:\"https://wptavern.com/?p=119785\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:251:\"https://wptavern.com/wordpress-org-meta-team-fixes-search-snippet-issue-with-download-page-promoting-wordpress-com?utm_source=rss&utm_medium=rss&utm_campaign=wordpress-org-meta-team-fixes-search-snippet-issue-with-download-page-promoting-wordpress-com\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:4709:\"<p>Yesterday evening Chris Klosowski, Sandhills Development Partner and Director of Technology, tweeted out a problem with the way WordPress.org&rsquo;s <a href=\"https://wordpress.org/download/\">Download page</a> was appearing in Google&rsquo;s Search results snippets when searching for &ldquo;WordPress.&rdquo; Underneath the link, the preview text referenced WordPress.com&rsquo;s hosting: </p>\n\n\n\n<p><em>WordPress.com is the easiest way to create a free website or blog. It&rsquo;s a powerful hosting platform that grows with you. We offer expert support for your WordPress site.</em></p>\n\n\n\n<div class=\"wp-block-embed__wrapper\">\n<blockquote class=\"twitter-tweet\"><p lang=\"en\" dir=\"ltr\">Seems like maybe the SEO is not working correctly here&hellip;.or is it? You decide&hellip; <a href=\"https://t.co/hhwZ6LQnW4\">pic.twitter.com/hhwZ6LQnW4</a></p>&mdash; Chris Klosowski (@cklosowski) <a href=\"https://twitter.com/cklosowski/status/1413261396624568322?ref_src=twsrc%5Etfw\">July 8, 2021</a></blockquote>\n</div>\n\n\n\n<p>Others <a href=\"https://twitter.com/hlashbrooke/status/1413268151643504641/photo/1\">reported</a> seeing the intended description when Googling, which is designated in the Schema.org tag in the head tag but not printed on the page: </p>\n\n\n\n<p><em>&ldquo;Download WordPress today, and get started on creating your website with one of the most powerful, popular, and customizable platforms in the world.&rdquo;</em></p>\n\n\n\n<p>The reference to WordPress.com came from the hosting providers listed at the top of the page, where it randomly displays two upon each page refresh. The Download button <a href=\"https://web.archive.org/web/20210106091723/https://wordpress.org/download/\">used to be at the top of the Download page</a> but ever since mid-January 2021, it has been pushed further down below recommended hosts. This is presumably to help people who want to set up a self-hosted site but don&rsquo;t know where to get started.  </p>\n\n\n\n<div class=\"wp-block-image\"><img /></div>\n\n\n\n<p>&ldquo;Google was skipping our defined page descriptions in favor of some in-page content,&rdquo; WordPress lead developer Dion Hulse <a href=\"https://twitter.com/dd32/status/1413325529223073798\">said</a>, regarding the issue with the search results snippet.</p>\n\n\n\n<p>The WordPress Meta team was alerted to the problem and quickly put a solution in place to encourage Google to look somewhere else on the page for the main content.</p>\n\n\n\n<p>&ldquo;The Download page has info about the mobile apps and hosting for WordPress,&rdquo; core contributor Corey McKrill wrote in the <a href=\"https://meta.trac.wordpress.org/changeset/11108\">commit message</a>. &ldquo;These are in&nbsp;<code>section</code>&nbsp;container elements, which might be the reason that Google is using the content of the hosting container for its search result snippet, instead of the meta description tag. By changing these containers to&nbsp;<code>aside</code> elements, hopefully Google will get the message that they don&rsquo;t contain the most pertinent information for that page.&rdquo;</p>\n\n\n\n<p>The meta team also <a href=\"https://meta.trac.wordpress.org/changeset/11109\">marked the hosting recommendations on the download page as exempt</a> from being included in the Google search result snippet, so that it doesn&rsquo;t pull text from these <code>aside</code> elements.</p>\n\n\n\n<p>Here is what the updated search result snippet looks like after the changes were put in place:</p>\n\n\n\n<div class=\"wp-block-image\"><img /></div>\n\n\n\n<p>Klosowski&rsquo;s tweet highlighted the perennial tension that arises from the confusion between WordPress.com and WordPress.org. The <a href=\"https://wordpress.org/hosting/\">recommended hosting</a> page has always been a contentious bit of real estate on WordPress.org but especially now that hosting companies are also prominently promoted on the Download page.</p>\n\n\n\n<img /><a href=\"https://twitter.com/cklosowski/status/1413264854643736577\">https://twitter.com/cklosowski/status/1413264854643736577</a>\n\n\n\n<p>In this situation, Josepha Haden Chomphosy, WordPress&rsquo; Executive Director, quickly <a href=\"https://twitter.com/JosephaHaden/status/1413262537928310785\">acknowledged</a> that the search snippet promoting WordPress.com was in fact a problem, heading off those who might promote the notion that it was intentional. The Meta team acted swiftly to resolve the issue and return the snippet to its former meta description. It is not known how long Google has been pulling from the text in the recommended hosts sections to populate the snippet, but the code is now more explicit about the fact that those companies are not the most important content on the Download page.</p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Sat, 10 Jul 2021 02:05:55 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:13:\"Sarah Gooding\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:38;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:42:\"WPTavern: Awesome Motive Acquires SearchWP\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:30:\"https://wptavern.com/?p=119714\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:129:\"https://wptavern.com/awesome-motive-acquires-searchwp?utm_source=rss&utm_medium=rss&utm_campaign=awesome-motive-acquires-searchwp\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:4345:\"<p>Awesome Motive, the company behind <a href=\"https://www.monsterinsights.com/\">MonsterInsights</a>, <a href=\"https://optinmonster.com/\">OptinMonster</a>, <a href=\"https://wpforms.com/\">WPForms</a>, and several other popular products, has acquired <a href=\"https://searchwp.com/\">SearchWP</a>, a commercial plugin that enhances WordPress&rsquo; search functionality. No changes have been announced for the plugin and Awesome Motive CEO Syed Balkhi says it will be &ldquo;business as usual&rdquo; for current customers.</p>\n\n\n\n<p>&ldquo;We have built a lot of internal tools to improve our website search that I&rsquo;m really looking forward to sharing with the WordPress community,&rdquo; Balkhi said.</p>\n\n\n\n<p>&ldquo;We will be combining Jon&rsquo;s vision with our own experience, so you can literally have the best search plugin in the industry without the high costs.&rdquo;</p>\n\n\n\n<p>In 2013, when Jon Christopher launched SearchWP, he quickly carved out a slice of the WordPress search market among early competitors. The freemium model was already popular in those days with plugins like <a href=\"https://wordpress.org/plugins/relevanssi/\">Relevanssi</a>, but Christopher chose to launch SearchWP as a commercial-only product. </p>\n\n\n\n<p>&ldquo;There was already freemium competition, and I felt that the pricing model (which is the same today) was stronger given the product itself,&rdquo; Christopher said. &ldquo;I saw the pricing model as something that would help SearchWP stand out, and I also wanted to avoid opening the doors to overwhelming amounts of support requests right from the start. </p>\n\n\n\n<p>&ldquo;I had no idea if SearchWP would be successful given the landscape, I built it first to scratch my own itch while knowing that even if no one bought it, I would 100% use it in my own work, and use it&nbsp;<em>a lot</em>.&rdquo;</p>\n\n\n\n<p>His gamble paid off and the plugin has been used on more than 30,000 WordPress sites. Christopher had one support contractor but otherwise had been running the business alone for the past eight years. WordPress&rsquo; growing market share has made one-person plugin businesses difficult to maintain once they become very popular, as seen in the recent <a href=\"https://wptavern.com/delicious-brains-acquires-advanced-custom-fields-plugin\">sale of ACF to Delicious Brains</a>.</p>\n\n\n\n<p>&ldquo;I was looking ahead and considering what would be best for SearchWP&rsquo;s customers,&rdquo; Christopher said. &ldquo;I want SearchWP to live as long as it possibly can. If I&rsquo;m by myself it&rsquo;s a bit of a risk to continue that way as the business continues to grow. I know that I prefer to build things from the ground up, and I also know that I&rsquo;m not the guy to build (or manage) a team, it&rsquo;s not my strong suit. Given all of those pieces it was clear to me that it was a good time to consider selling.&rdquo;</p>\n\n\n\n<p>Christopher described the 2013 WordPress ecosystem as more &ldquo;scrappy,&rdquo; as developers launched product businesses and worked to figure it out along the way.</p>\n\n\n\n<p>&ldquo;There are pros and cons to an environment like that, but it was fantastic from my perspective,&rdquo; he said. &ldquo;Over time that feeling went away as companies grew, matured, and playbooks began to take shape. That cycle has continued over time and especially in the last 18 months we&rsquo;re getting a look at where WordPress is headed &ndash; lots of big players in a really big space.&rdquo;</p>\n\n\n\n<p>For those who are jumping into the waters with a new product business, Christopher underscored the need for strong marketing. </p>\n\n\n\n<p>&ldquo;I think that a lack of serious marketing will in fact be a limiter in today&rsquo;s WordPress economy,&rdquo; he said. &ldquo;Products that have been around a long time have a natural momentum that&rsquo;s really tough to beat, but that momentum doesn&rsquo;t come without friction. In order to keep up with where WordPress is going, I do feel like you need assets (and capital) aimed directly and solely at marketing for the long haul.&rdquo;</p>\n\n\n\n<p>Balkhi did not elaborate on Awesome Motive&rsquo;s immediate plans for the search plugin but said the company will be executing on a 12-month plan to make it easier for beginners and non-technical business owners to set up in less than 10 minutes.</p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Fri, 09 Jul 2021 03:17:48 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:13:\"Sarah Gooding\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:39;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:111:\"WPTavern: Gutenberg 11.0 Includes Over 70 Bug Fixes, Continues Improving With WordPress 5.8 Just Two Weeks Away\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:30:\"https://wptavern.com/?p=119703\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:265:\"https://wptavern.com/gutenberg-11-0-includes-over-70-bug-fixes-continues-improving-with-wordpress-5-8-just-two-weeks-away?utm_source=rss&utm_medium=rss&utm_campaign=gutenberg-11-0-includes-over-70-bug-fixes-continues-improving-with-wordpress-5-8-just-two-weeks-away\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:6795:\"<p class=\"has-drop-cap\">Gutenberg 11.0 landed yesterday with a pile of changes. The development team has been moving fast, and it shows.</p>\n\n\n\n<p>For a two-week cycle, version 11.0 includes an insane number of bug fixes. Contributors squashed over 70 in this release alone. This seems to be in preparation for WordPress 5.8, which is expected to land on July 20. The upcoming block-based Widgets screen had the lion&rsquo;s share of bugs. However, the block library had nearly two dozen, many of those issues with new theme-related blocks.</p>\n\n\n\n<p>The downside of such a massive release is that there are too many features and not enough time to cover them all. I will be cherry-picking some of my favorites, but feel free to dive into the <a href=\"https://github.com/WordPress/gutenberg/releases/tag/v11.0.0\">release notes</a> for a complete picture.</p>\n\n\n\n<h2>Theme and Template-Editing Mode Changes</h2>\n\n\n\n<p class=\"has-drop-cap\">One of the primary Full Site Editing features making its way to WordPress 5.8 will be disabled by default for most users. In a rare move from the core project, the <a href=\"https://github.com/WordPress/gutenberg/pull/32858\">template editor will be opt-in</a>, at least for users with classic themes.  It is opt-out for block themes.</p>\n\n\n\n<p>As I <a href=\"https://wptavern.com/getting-to-know-the-upcoming-wordpress-5-8-template-editor\">wrote last month</a>, until users are on actual block themes, the template editor is &ldquo;a sort-of-OK-but-kind-of-amazing landing page creator.&rdquo;</p>\n\n\n\n<p>Template-editing is really only as good as the weakest link in the system. This will almost always be the theme over the next few months. Because the template editor is a new feature that directly attempts to overwrite the front-end output, it will always be at odds with many themes that were never designed with it in mind. The opt-in approach is unlikely the best route to mass adoption, but it is in the interest of the user experience.</p>\n\n\n\n<p>Making it opt-in also allows theme authors to make template editing a smooth experience. Gutenberg 11.0 introduces a new <code>defaultBlockTemplate</code> editor setting. Theme authors can <a href=\"https://github.com/WordPress/gutenberg/pull/32771\">create the default blocks</a> that users begin with when creating a new template.</p>\n\n\n\n<img />Starting with a custom default block template.\n\n\n\n<p>Ideally, this default template should include some base layout components, such as a header, footer, and post/page content. However, themers are free to put their own spin on this.</p>\n\n\n\n<p>For more information on creating default block templates, theme authors should read Themes Team rep Carolina Nymark&rsquo;s <a href=\"https://make.wordpress.org/themes/2021/07/08/summary-theme-features-in-wordpress-5-8/\">overview of WordPress 5.8 theme features</a>.</p>\n\n\n\n<h2>Media &amp; Text Block: Drag-and-Drop Media Replacement</h2>\n\n\n\n<img />Dragging a new media file into the Media &amp; Text block.\n\n\n\n<p class=\"has-drop-cap\">Users have long been able to drag and drop an initial image or video into the Media &amp; Text block. However, they were unable to replace it using the same method. Gutenberg 11.0 creates a new <a href=\"https://github.com/WordPress/gutenberg/pull/29710\">&ldquo;drop zone&rdquo; over the media column</a>, making it easy to change the media to something new.</p>\n\n\n\n<p>The feature already exists with the Cover and Image blocks, so this change brings Media &amp; Text up to date. We probably should have had this feature months ago, but the patch sat in limbo waiting for a code review.</p>\n\n\n\n<h2>Accessibility: Categories Dropdown Has Label</h2>\n\n\n\n<img />Label difference between the Archives and Categories blocks.\n\n\n\n<p class=\"has-drop-cap\">The development team added a new <a href=\"https://github.com/WordPress/gutenberg/pull/33060\">&ldquo;Categories&rdquo; label</a> when the Categories block is shown as a dropdown. This is a welcome improvement to help those using screen-readers better navigate the page.</p>\n\n\n\n<p>The problem with this change is the lack of consistency. In <a href=\"https://wptavern.com/gutenberg-10-8-adds-new-typography-controls-and-block-previews\">Gutenberg 10.8</a>, the team removed the <code>.screen-reader-text</code> class for the Archives block label, making it appear on screen for all users. These types of inconsistencies that seem trivial on the surface tend to pile up, creating code bloat for theme designers in the long run as they try to wrangle them.</p>\n\n\n\n<p>I would prefer both labels to be marked as screen-reader text. Regardless of the default, the two should match. Then, throw in an option for the end-user to decide whether to show the label similar to how the Search form handles it.</p>\n\n\n\n<h2>The Return of Post Classes</h2>\n\n\n\n<img />Post classes appear for Post Template block.\n\n\n\n<p class=\"has-drop-cap\">For those theme designers who need them, Gutenberg 11.0 <a href=\"https://github.com/WordPress/gutenberg/pull/30497\">brings back post classes</a>. If you are wondering where posts classes had gone, you may not be alone. In the world of blocks, they are not needed as much as they once were. Traditionally, WordPress theme authors used these classes to dynamically change the output of a post based on contexts such as type, format, category, and more.</p>\n\n\n\n<p>When the Post Template block (formerly named Query Loop) was introduced, there was a noticeable lack of the traditional classes attached to the wrapper for individual posts. This latest update brings them back.</p>\n\n\n\n<p>In the future, block themes will likely rely on these classes less and less. With much of the design configuration moving to <code>theme.json</code> files and user-controlled options, it is probably time to say goodbye to one of the core features of theme design over the past decade. However, it is a comfort to know it is there when needed.</p>\n\n\n\n<h2>Decimals Allowed in Spacing Controls</h2>\n\n\n\n<p class=\"has-drop-cap\">For those who are particular about getting their margin and padding <em>just</em> right, they can finally rejoice. Spacing controls now <a href=\"https://github.com/WordPress/gutenberg/pull/32692\">allow for decimal values</a> and not just whole numbers.</p>\n\n\n\n<p>In past versions of the plugin, a value such as <code>1.5</code> would be rounded up to <code>2</code>. When used with <code>rem</code> and <code>em</code> units, such rounding created a 50% difference between the intended spacing and reality.</p>\n\n\n\n<p>I am happy about this one. It is a fix for <a href=\"https://github.com/WordPress/gutenberg/issues/31964\">one of the tickets</a> I opened (<em>hooray for contributing!</em>). However, I cannot take credit for fixing the problem. That honor goes to Themes Team representative Ari Stathopoulos.</p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Fri, 09 Jul 2021 02:55:19 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:14:\"Justin Tadlock\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:40;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:81:\"WPTavern: Private Note-Taking and Journaling With the Hypernotes WordPress Plugin\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:30:\"https://wptavern.com/?p=119707\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:207:\"https://wptavern.com/private-note-taking-and-journaling-with-the-hypernotes-wordpress-plugin?utm_source=rss&utm_medium=rss&utm_campaign=private-note-taking-and-journaling-with-the-hypernotes-wordpress-plugin\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:4831:\"<p class=\"has-drop-cap\">Ella van Durpe, a core WordPress contributor and software engineer at Automattic, released a note-taking plugin earlier today. <a href=\"https://wordpress.org/plugins/hypernotes/\">Hypernotes</a> is a simple custom post type that allows end-users to take private notes or serve as a journaling tool.</p>\n\n\n\n<p>I have seen similar plugins in the past. I even began building one years ago before ultimately abandoning it for a simple Markdown solution in a private repository.</p>\n\n\n\n<p>What makes Hypernotes unique is its handling of &ldquo;folders,&rdquo; which essentially work like categories. However, each folder gets its own sub-menu link under the Notes section in the WordPress admin.</p>\n\n\n\n<img />Hypernotes&rsquo; folder system.\n\n\n\n<p>This more closely mimics other note-taking apps where users can switch between various folders to quickly find notes.</p>\n\n\n\n<p>The code to make this happen is simple; the idea is ingenious. It is the sort of outside-the-box thinking I love to see from plugin developers.</p>\n\n\n\n<p>There are a few trivial issues with it, such as the folder names not being highlighted when viewing their screens. However, that is a WordPress-specific bug. A simple dash before each folder name could spruce up the UI a bit too. They sit below the &ldquo;All Notes&rdquo; menu item, so it would create more of a folder effect.</p>\n\n\n\n<p>On the whole, the plugin works well as a note-taking application.</p>\n\n\n\n<img />Writing a note in the WordPress editor.\n\n\n\n<p>The plugin description does have a security note for users who are wondering just how private their content is:</p>\n\n\n\n<blockquote class=\"wp-block-quote\"><p>Only you will be able to see your notes within the WordPress admin, but the notes are NOT encrypted at the moment, so anyone with database access will be able to read them.</p></blockquote>\n\n\n\n<p>Hypernotes also ensures that no post is ever accidentally published for all the world to see. Under the hood, it automatically sets all notes to the &ldquo;private&rdquo; status. The plugin&rsquo;s post type cannot be publicly queried on the front end either.</p>\n\n\n\n<p>It is worth mentioning that the plugin does not create custom capabilities (permissions) for its post type and taxonomy. Any registered user on the site with the right post-editing capabilities can access others&rsquo; notes in the backend, such as people with the Editor role.</p>\n\n\n\n<p>This is unlikely an issue given the nature of the plugin. I imagine the primary audience will be made up of solo bloggers who want a simple note-taking solution.</p>\n\n\n\n<p>I ran into one not-so-trivial issue when I began trying out Hypernotes, believing my website was broken. This is usually because of a patch I am testing for the Gutenberg plugin or just one of its run-of-the-mill updates. However, the typical culprit was not to blame. After a half-hour or so trying to figure out why my theme styles were not appearing for Note posts, I finally cracked the issue.</p>\n\n\n\n<p>Hypernotes disables all theme editor styles. The beautiful typography of my currently active theme was gone, which would work well with a note or journaling plugin.</p>\n\n\n\n<p>This was easy enough to overrule with a few lines of custom code. If I was going to save a few quotes that I liked as personal notes, I at least wanted to do it in style:</p>\n\n\n\n<img />Bringing back my theme&rsquo;s custom quotes style.\n\n\n\n<p>The plugin also attempts to disable wide/full alignment and theme editor font sizes. The code it uses works for traditional WordPress themes but not for block themes, which have a different mechanism for registering such support. This was also one of the reasons it was tough to track down the issue. Everything else from my theme was working but custom editor styles.</p>\n\n\n\n<p>I understand the idea behind removing support for those features. Themes design the front end of the site, and Hypernotes is purely a backend tool. However, I would rather see an option for letting the user control what gets disabled. Some theme editor styles would pair well with the plugin.</p>\n\n\n\n<p>Disabling these features has other implications too. For example, all of my theme&rsquo;s custom block style variations were registered and usable from the editor. However, because my styles were not loaded, they did not work correctly.</p>\n\n\n\n<p>Another option would be for the plugin to provide its own editor styles. There would still be some complications going that route, such as the block style variations issue, but the plugin could become a beautifully designed note-taking app in its own right.</p>\n\n\n\n<p>For a version 1.0 outing, I am a fan of the simplicity. More so, I am impressed with the clever method of handling note &ldquo;folders.&rdquo; I am eager to see how this plugin evolves over future iterations.</p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Thu, 08 Jul 2021 03:13:07 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:14:\"Justin Tadlock\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:41;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:18:\"Matt: Open Insulin\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:22:\"https://ma.tt/?p=54516\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:35:\"https://ma.tt/2021/07/open-insulin/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:895:\"<p>One of my big themes is that open source will transform every industry, with key examples being WordPress in web publishing, WooCommerce in online commerce, Wikipedia in reference, and Bitcoin/Ethereum in finance. Medicine, though, has been relatively unscathed so far. Here&#8217;s a great video introducing the <a href=\"https://openinsulin.org/\">Open Insulin project</a>, which for the past 6 years has been developing their own method of manufacturing insulin and is going to open source its process to the world for anyone to recreate.</p>\n\n\n\n<div class=\"wp-block-embed__wrapper\">\n\n</div>\n\n\n\n<p>It also reminds me of the <a href=\"https://www.economist.com/what-if/2021/07/03/what-if-biohackers-injected-themselves-with-mrna\">What If? article in the Economist a few days ago about mRNA self-biohacking</a>. <em>Hat tip: <a href=\"https://github.com/RiaanKnoetze\">Riaan Knoetze</a>.</em></p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Wed, 07 Jul 2021 13:49:33 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:4:\"Matt\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:42;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:79:\"WPTavern: WordPress 5.8 Adds Support for New Emoji Introduced in Twemoji 13.1.0\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:30:\"https://wptavern.com/?p=119656\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:203:\"https://wptavern.com/wordpress-5-8-adds-support-for-new-emoji-introduced-in-twemoji-13-1-0?utm_source=rss&utm_medium=rss&utm_campaign=wordpress-5-8-adds-support-for-new-emoji-introduced-in-twemoji-13-1-0\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:3577:\"<p>In the upcoming 5.8 release, WordPress is <a href=\"https://core.trac.wordpress.org/ticket/52852\">updating its version of Twemoji</a>, Twitter&rsquo;s open source emoji&nbsp;library that supports the latest Unicode emoji specification. <a href=\"https://github.com/twitter/twemoji/releases/tag/v13.1.0\">Version 13.1.0</a> introduces five new smileys and emotions, including heart on fire, mending heart, face with spiral eyes, face in clouds, and face exhaling. </p>\n\n\n\n<div class=\"wp-block-image\"><img /></div>\n\n\n\n<p>Version 13.1 adds mixed skin tone support for all variations of the &ldquo;Kiss&rdquo; emoji and the &ldquo;Couple with Heart&rdquo; emoji. It also makes it possible to add a bearded man or a bearded woman in all skin tone variations.</p>\n\n\n\n<div class=\"wp-block-image\"><img /></div>\n\n\n\n<p>WordPress 5.8 will also include significant changes to the syringe emoji that were committed to a previous version of Twemoji (13.0.2) earlier this year. Instead of a blood-filled barrel accented with drops of blood leaking out of the tip, the new syringe emoji contains a non-specific liquid. This makes it more flexible for use cases that don&rsquo;t involve removing blood. Emojipedia has a fascinating look at <a href=\"https://blog.emojipedia.org/vaccine-emoji-comes-to-life/\">the syringe emoji&rsquo;s history</a>, dating back to 1999 when it was primarily used in Japan for blood donation. A 2021 refresh on the syringe makes it possible for it to be used in reference to vaccines, a topic of public conversation across the globe.</p>\n\n\n\n<div class=\"wp-block-image\"><img /></div>\n\n\n\n<p>In addition to changes to the syringe, Jonathan Desrosiers, who opened the trac ticket to initiate the update, summarized a few other changes from previous Twemoji versions that modify existing emoji:</p>\n\n\n\n<ul><li>Cricket: the colors have been adjusted to improve readability on small screens and to prevent confusion with other Emoji that had a similar color.</li><li>T-Rex: The color and posture of the T-Rex has been adjusted.</li><li>Portuguese flag: A line within the flag&rsquo;s circle has been corrected.</li><li>Thai flag: The proportions of the stripes for this flag have been corrected.</li><li>Fox face: The symmetry has been improved.</li><li>Transgender flag: The lines have been updated to prevent small gaps between stripes from showing when rendered with antialiasing.</li><li>Rolling on the floor laughing: Adjusted to be less exaggerated and appear more natural.</li></ul>\n\n\n\n<div class=\"wp-block-image\"><img /></div>\n\n\n\n<p>The official emoji lexicon is constantly being tweaked and updated for accuracy, and to better serve conversations, as current events increase demand for visual representations of specific objects and emotions. Although many of these updates and new additions may seem pandemic-inspired, there&rsquo;s a lengthy, official process for proposing changes to the Unicode Consortium. The Unicode Emoji Subcommittee reviews <a href=\"https://unicode.org/emoji/proposals.html\">proposals</a>, which require compelling data on compatibility, expected usage level, distinctiveness, and other factors. Candidates approved for inclusion do not arrive to major platforms for approximately a year.</p>\n\n\n\n<p>WordPress 5.8 will bump Twemoji from 13.0.1 to 13.1.0. Unicode 14.0, the next major update, is expected for release in late 2021. Emojipedia has a <a href=\"https://emojipedia.org/emoji-14.0/\">draft list</a> of what is on deck for the next version and those that are approved would likely make it to major platforms by the end of 2022.</p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Wed, 07 Jul 2021 05:16:34 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:13:\"Sarah Gooding\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:43;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:70:\"WPTavern: Jetpack 9.9 Released With a Refreshed Image Gallery Carousel\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:30:\"https://wptavern.com/?p=119629\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:185:\"https://wptavern.com/jetpack-9-9-released-with-a-refreshed-image-gallery-carousel?utm_source=rss&utm_medium=rss&utm_campaign=jetpack-9-9-released-with-a-refreshed-image-gallery-carousel\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:3094:\"<p class=\"has-drop-cap\">Today, Automattic <a href=\"https://jetpack.com/2021/07/06/jetpack-9-9-make-your-best-photos-shine/\">released version 9.9</a> of its popular Jetpack plugin. The development team improved the modal animation and transition speed for the Instant Search module and added the Social Preview panel to the pre-publish sidebar. However, the most notable user-facing update was a refresh of its Carousel feature.</p>\n\n\n\n<p>The module creates a fullscreen overlay gallery of a post&rsquo;s images once one is clicked. Users can <a href=\"https://jetpack.com/support/carousel/\">enable this feature</a> via the Jetpack &gt; Settings &gt; Writing page in the WordPress admin. Users can also turn on the display of EXIF data and the media attachment commenting form.</p>\n\n\n\n<p>Jetpack Carousel handles Image and Gallery blocks a bit differently. Regardless of whether Gallery images are linked or not, they will always be included in the image carousel when clicked. However, only Image blocks that specifically link to the attachment page are added.</p>\n\n\n\n<p>I have never much cared for the Jetpack Carousel feature. There were always prettier image-overlay, lightbox-type solutions out in the wild. We use the plugin here at WP Tavern, so it is just something I have learned to live with. There was no sense in installing <em>yet another</em> plugin when we were already using the massive mono-project to run many other features on the site. And, it generally got the job done.</p>\n\n\n\n<p>However, today, I can finally say that I am happy with the implementation. It is cleaner, offers a larger viewing area for individual images, and tucks unnecessary bits away for the average user.</p>\n\n\n\n<p>The following is a screenshot of the carousel in all its fullscreen wonder:</p>\n\n\n\n<img />Jetpack carousel in version 9.9.\n\n\n\n<p>For comparison, here is what the same image slide looks like in Jetpack 9.8.1:</p>\n\n\n\n<img />Jetpack carousel in version 9.8.1.\n\n\n\n<p>In the new version, the image metadata and commenting form are hidden by default. The user must click the info or comment icon buttons to slide each section open. This is a better implementation because it decreases the noise in the carousel while still making the features available for those who want them.</p>\n\n\n\n<img />Image metadata in the carousel.\n\n\n\n<p>Overall, I am enjoying this update. Swiping and scrolling through the gallery feels smoother.</p>\n\n\n\n<p>I would love for WordPress to bring a standard set of functions and blocks for displaying media metadata to the development community. Every plugin and theme author who wants to showcase that info must build a custom system for their projects, such as formatting aperture, shutter speed, and focal length. The following is the output of an image attachment page from a theme I have worked on:</p>\n\n\n\n<img />Custom theme image info.\n\n\n\n<p>There is no reason that the theme and Jetpack should be working with custom wrappers for the metadata. WordPress stores EXIF and ID3 tags automatically. It just does not expose them to developers in any meaningful way.</p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Wed, 07 Jul 2021 03:13:32 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:14:\"Justin Tadlock\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:44;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:53:\"WordPress.org blog: WordPress 5.8 Release Candidate 2\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:35:\"https://wordpress.org/news/?p=10912\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:69:\"https://wordpress.org/news/2021/07/wordpress-5-8-release-candidate-2/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:3340:\"<p>The second release candidate for <a href=\"https://make.wordpress.org/core/5-8/\">WordPress 5.8</a> is now available! <img src=\"https://s.w.org/images/core/emoji/13.1.0/72x72/1f389.png\" alt=\"?\" class=\"wp-smiley\" /></p>\n\n\n\n<p>WordPress 5.8 is slated for release on <strong>July 20, 2021</strong>, and we need <em>your</em> help to get there—if you have not tried 5.8 yet, now is the time!</p>\n\n\n\n<p>You can test the WordPress 5.8 release candidate 2 in any of these three ways:</p>\n\n\n\n<ul><li>Install and activate the <a href=\"https://wordpress.org/plugins/wordpress-beta-tester/\">WordPress Beta Tester plugin</a> (select the <code>Bleeding edge</code> channel and then <code>Beta/RC Only</code> stream)</li><li>Directly download the release candidate version <a href=\"https://wordpress.org/wordpress-5.8-RC2.zip\">(zip)</a></li><li>Use WP-CLI to test: <code>wp core update --version=5.8-RC2</code></li></ul>\n\n\n\n<p>Thank you to all of the contributors who tested the&nbsp;Beta/RC releases and gave feedback.  Testing for bugs is a critical part of polishing every release and a great way to contribute to WordPress.</p>\n\n\n\n<h2>Plugin and Theme Developers</h2>\n\n\n\n<p>Please test your plugins and themes against WordPress 5.8 and update the&nbsp;<em>Tested up to</em>&nbsp;version in the <code>readme</code> file to 5.8.  If you find compatibility problems, please be sure to post to the&nbsp;<a href=\"https://wordpress.org/support/forum/alphabeta/\">support forums</a>,&nbsp;so they can get ready for the final release.</p>\n\n\n\n<p>For a more detailed breakdown of the changes included in WordPress 5.8, check out the <a href=\"https://wordpress.org/news/2021/06/wordpress-5-8-beta-1/\">WordPress 5.8 beta 1 post</a>.  The&nbsp;<a rel=\"noreferrer noopener\" target=\"_blank\" href=\"https://make.wordpress.org/core/2021/07/03/wordpress-5-8-field-guide/\">WordPress 5.8 Field Guide</a>, which is particularly useful for developers, has all the info and further links to help you get comfortable with the major changes.</p>\n\n\n\n<h2>How to Help</h2>\n\n\n\n<p>Can you speak and write in a language other than English? &nbsp;<a href=\"https://translate.wordpress.org/projects/wp/dev\">Help us translate WordPress into more than 100 languages!</a></p>\n\n\n\n<p><em><strong>If you think you have found a bug</strong>, you can post to the&nbsp;<a href=\"https://wordpress.org/support/forum/alphabeta\">Alpha/Beta area</a>&nbsp;in the support forums.  We would love to hear from you!  If you are comfortable writing a reproducible bug report,&nbsp;<a href=\"https://core.trac.wordpress.org/newticket\">file one on WordPress Trac</a>, where you can also find&nbsp;<a href=\"https://core.trac.wordpress.org/tickets/major\">a list of known bugs</a>.</em></p>\n\n\n\n<p class=\"has-text-align-right\"><strong><em>Props to <a href=\"https://profiles.wordpress.org/lukecarbis/\" class=\"mention\"><span class=\"mentions-prefix\">@</span>lukecarbis</a> for the haiku, <a href=\"https://profiles.wordpress.org/webcommsat/\" class=\"mention\"><span class=\"mentions-prefix\">@</span>webcommsat</a> and <a href=\"https://profiles.wordpress.org/marybaum/\" class=\"mention\"><span class=\"mentions-prefix\">@</span>marybaum</a> for peer reviewing!</em></strong></p>\n\n\n\n<hr class=\"wp-block-separator\" />\n\n\n\n<p><em>Five-eight in two weeks<br />So test your plugins and themes<br />Update your readme</em></p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Wed, 07 Jul 2021 01:12:57 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:12:\"Jeffrey Paul\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:45;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:72:\"Akismet: Version 4.1.10 of the Akismet WordPress Plugin is Now Available\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"http://blog.akismet.com/?p=2117\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:58:\"https://blog.akismet.com/2021/07/06/akismet-plugin-4-1-10/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:818:\"<p>Version 4.1.10 of <a href=\"http://wordpress.org/plugins/akismet/\">the Akismet plugin for WordPress</a> is now available. It contains the following changes:</p>\n<ul>\n<li>Simplified the code around checking comments in REST API and XML-RPC requests.</li>\n<li>Added rel=&#8221;noopener&#8221; to the widget link to avoid warnings in Google Lighthouse.</li>\n<li>Set the Akismet JavaScript as deferred instead of async to improve responsiveness.</li>\n<li>Improved the preloading of screenshot popups on the edit comments admin page.</li>\n</ul>\n<p>To upgrade, visit the Updates page of your WordPress dashboard and follow the instructions. If you need to download the plugin zip file directly, links to all versions are available in <a href=\"http://wordpress.org/plugins/akismet/\">the WordPress plugins directory</a>.</p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Tue, 06 Jul 2021 20:33:57 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:17:\"Christopher Finke\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:46;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:67:\"WPTavern: Taking the Leap: Building My First WordPress Block Plugin\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:30:\"https://wptavern.com/?p=119592\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:177:\"https://wptavern.com/taking-the-leap-building-my-first-wordpress-block-plugin?utm_source=rss&utm_medium=rss&utm_campaign=taking-the-leap-building-my-first-wordpress-block-plugin\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:7356:\"<p class=\"has-drop-cap\">Like most years, I spent this U.S. Independence Day cooped up with my furry friends. I closed all the windows, shuttered the blinds, switched on a couple of fans for white noise, and clicked the television on. My cats and I relaxed. It is my job to keep them calm while my &mdash; usually drunken &mdash; compatriots burn hundreds of dollars away in the night sky. It is my ritual, and I enjoy it.</p>\n\n\n\n<p>For this holiday, we re-watched Season 1 of <em>Star Trek: Lower Decks</em>, and I learned how to build a block plugin.</p>\n\n\n\n<p>This was not my first attempt. When the block editor launched nearly three years ago, I tinkered with a few block type ideas. However, I never got far. Documentation was sparse, and I had almost no experience with JavaScript beyond building trivial bells and whistles for front-end design.</p>\n\n\n\n<p>Leaving my day job as a developer to write for WP Tavern also meant limited time to learn block development. And, my free time for the last couple of years has been filled with other projects. Lately, I have had the urge to jump back in and start building things for fun once again. My extended sabbatical from development work gave me time to pursue other interests while allowing my well of creativeness a chance to refill. The break did me some good.</p>\n\n\n\n<p>With time to kill yesterday afternoon, I dove right in. After a couple of hours of reading docs, studying other developers&rsquo; code, and breaking things, I had a functional block for a breadcrumbs list.</p>\n\n\n\n<img />Custom block registered and ready to insert.\n\n\n\n<p>Marcus Kazmierczak&rsquo;s <a href=\"https://wordpress.org/plugins/copyright-block/\">Copyright Block</a> plugin helped me get over one of the initial humps. It was helpful to see real-world, non-example code written in vanilla JavaScript to get to the meat of how the system worked.</p>\n\n\n\n<p><em>My overall thoughts on building custom block types?</em></p>\n\n\n\n<p>It was easier than I thought it would be. <a href=\"https://developer.wordpress.org/block-editor/\">Documentation</a> is, at the same time, both overwhelming and limiting. It is tough to find the correct answer if you do not even know what you are looking for. The barrier to entry is much higher than when I built my first plugin in 2007. The <a href=\"https://developer.wordpress.org/block-editor/how-to-guides/block-tutorial/writing-your-first-block-type/\">Block Type API</a> makes some things stupidly simple but complicates others.</p>\n\n\n\n<p>Successfully inserting my first block type into the editor canvas was gratifying. I don&rsquo;t think that feeling ever goes away as a developer.</p>\n\n\n\n<img />Successful insertion and rendering of my first block plugin.\n\n\n\n<p>I am excited about the potential for blocks, such as a breadcrumbs list, when the site editor launches. Many similar features do not make sense in the post editor. However, when users can make direct edits to their templates, it will open a world of possibilities.</p>\n\n\n\n<h2>Learning Curve</h2>\n\n\n\n<p class=\"has-drop-cap\">I know enough JavaScript to be a danger to myself and others. Having spent almost the entirety of my professional career in the WordPress realm has meant focusing on PHP. But, programming is programming. Once you have a strong understanding of one language, it not an impossible leap to piddle around enough to create a functional script in another. Most of the same foundational concepts are there. The hurdle is often with learning some new syntax.</p>\n\n\n\n<p>However, the biggest obstacle with &ldquo;modern&rdquo; JavaScript is setting up the build tools, bundlers, and more. It can be a tall order to even type out that first line of code.</p>\n\n\n\n<p>Sure, some of the documentation has vanilla JavaScript examples, but when you get into anything more complex than the basics, it is not so vanilla anymore. You will need a way to bundle JavaScript and transform JSX syntax. That means tools like webpack and Babel.</p>\n\n\n\n<p><a href=\"https://developer.wordpress.org/block-editor/how-to-guides/javascript/js-build-setup/\">WordPress has its own script</a> for cutting through most of the complexity, but I recommend <a href=\"https://laravel-mix.com/\">Laravel Mix</a>. It is simple enough for even the least-savvy JavaScript programmers among us and has thorough documentation. It is a script made for folks who want to worry less about tooling and more about actually writing code.</p>\n\n\n\n<p>Block building is also a different kind of leap. Whether it was custom template tags, shortcodes, widgets, or hooks, traditional WordPress development has meant building those in a PHP environment.  I suspect that most plugin developers have tons of features that they can bring to the masses via the block editor. They will often rely on server-side rendering. WordPress has a <a href=\"https://developer.wordpress.org/block-editor/reference-guides/packages/packages-server-side-render/\"><code>ServerSideRender</code> componen</a>t for actually handling this.</p>\n\n\n\n<p>One of the handiest features of registering block types is the <a href=\"https://developer.wordpress.org/block-editor/reference-guides/block-api/block-supports/\">block &ldquo;supports&rdquo; system</a>. <em>Want a background color option?</em> Just one line of code will do. <em>Want the user to access the font-size control?</em> That is a single line too. With little effort, I extended my breadcrumbs block to include a ton of styling options for users. And, they adapt to the site&rsquo;s active theme.</p>\n\n\n\n<img />Testing various combination of block-supported styling options.\n\n\n\n<p>The list of block-supported features offers an array of standardized options at pretty much no development cost. Even the Customize API, previously the most advanced tool for building form fields, did not come this close.</p>\n\n\n\n<p><a href=\"https://developer.wordpress.org/block-editor/how-to-guides/block-tutorial/block-controls-toolbar-and-sidebar/\">Building custom inspector controls</a> was straightforward once I got the hang of how the block edit piece of the puzzle worked. For now, I have a simple toggle option for enabling/disabling a feature. Often, the hardest part is just finding what you are looking for. WordPress has a massive library of <a href=\"https://developer.wordpress.org/block-editor/reference-guides/components/\">components</a> to choose from.</p>\n\n\n\n<p>At this point, I have a basic block on the client (editor) side. Most of the complexity is handled on the server via PHP. If I could build this in an afternoon while attending to nervous cats, it should not be a stretch for more plugin authors to hop aboard this train. There are thousands of shortcodes and widgets that developers can convert to blocks with minimal code.</p>\n\n\n\n<p>I am not ready to release my breadcrumbs block into the wild just yet. There is still some fine-tuning left to do and a few advanced features to implement. Also, a breadcrumbs list is primarily needed in a site editor context where users can drop it into something like their header template. We are not there yet, but I will undoubtedly share the final result with the community when we are.</p>\n\n\n\n<p>Next, I will try to build a block that does not rely on server-side rendering. I think I have the hang of it now. Breaking through that initial barrier is always the hardest step.</p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Tue, 06 Jul 2021 00:28:53 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:14:\"Justin Tadlock\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:47;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:69:\"WordPress.org blog: WP Briefing: Episode 12: WordPress – In Person!\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:53:\"https://wordpress.org/news/?post_type=podcast&p=10889\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:66:\"https://wordpress.org/news/2021/07/episode-12-wordpress-in-person/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:13116:\"<p>In this episode, Josepha Haden Chomphosy talks about WordPress &#8211; In Person! The WordPress events that provide the dark matter of connection that helps sustain the open source project.</p>\n\n\n\n<p><em><strong>Have a question you&#8217;d like answered? You can submit them to <a href=\"mailto:wpbriefing@wordpress.org\">wpbriefing@wordpress.org</a>, either written or as a voice recording.</strong></em></p>\n\n\n\n<h2>Credits</h2>\n\n\n\n<p>Editor:<a href=\"https://profiles.wordpress.org/dustinhartzler/\"> Dustin Hartzler</a></p>\n\n\n\n<p>Logo:<a href=\"https://profiles.wordpress.org/beafialho/\"> Beatriz Fialho</a></p>\n\n\n\n<p>Production:<a href=\"https://profiles.wordpress.org/mkaz/\"> </a><a href=\"https://profiles.wordpress.org/cbringmann/\">Chloé Bringmann</a></p>\n\n\n\n<p>Song: Fearless First by Kevin MacLeod</p>\n\n\n\n<h2>References</h2>\n\n\n\n<p><a href=\"https://en.wikipedia.org/wiki/Tragedy_of_the_commons\">The tragedy of the commons</a></p>\n\n\n\n<p><a href=\"https://wordpress.org/news/2021/06/wordpress-5-8-release-candidate/\">WordPress 5.8 Release Candidate announcement </a></p>\n\n\n\n<h2>Transcript </h2>\n\n\n\n<span id=\"more-10889\"></span>\n\n\n\n<p><strong>Josepha Haden Chomphosy&nbsp; </strong>00:11</p>\n\n\n\n<p>Hello, everyone, and welcome to the WordPress Briefing, the podcast where you can catch quick explanations of the ideas behind the WordPress open source project, some insight into the community that supports it, and get a small list of big things coming up in the next two weeks. I&#8217;m your host, Josepha Haden Chomphosy. Here we go!</p>\n\n\n\n<p><strong>Josepha Haden Chomphosy&nbsp; </strong>00:39</p>\n\n\n\n<p>Today we&#8217;re talking about one of my favorite parts of the project &#8211; WordPress events. The in-person component of the project is the dark matter that helps us build resilience and thrive as a group. A lot of what I&#8217;m going to share applies to every WordPress event, whether it&#8217;s a meetup or workshop, a contributor day, any other sort of format. But I&#8217;ll be focused on WordCamps. It&#8217;s been a while since we had any in-person WordCamps. Our last two were WordCamp Malaga in Spain and WordCamp Greenville in the US. But that hasn&#8217;t stopped anyone from gathering people together online. Which honestly makes a lot of sense for WordPress. Because there are many reasons we gather, the main three reasons are connecting, inspiring, and contributing. It&#8217;s true. It says so right in our documentation, &#8220;paper rustling.&#8221; All WordPress events should connect WordPress users, inspire people to do more with WordPress, and contribute to the WordPress project. As an aside, I&#8217;ll tell you that some groups also get to collaborate and educate in there, but connect, inspire, contribute. Those are the big three. And that&#8217;s what I&#8217;m talking about today. And if you subscribe to this podcast for the back office deep cuts, I&#8217;ll also have a few of those for you. </p>\n\n\n\n<p><strong>Josepha Haden Chomphosy&nbsp; </strong>01:57</p>\n\n\n\n<p>Alright, so first up, connect. WordCamps are generally annual-ish gatherings organized by local WordPress meetup groups. They&#8217;re not meant to be big or fancy. The definition of the minimum viable product for WordCamp is 50 people gathered all day to talk about WordPress. They are intentionally affordable to allow people from all walks of life to attend, meet, share and learn. This is made possible by donations and sponsorships from local businesses and larger businesses in the WordPress ecosystem. And this helps us get people connected to those in their community that works with or are sustained by WordPress. That connection feeds into the overall health of the global WordPress project. </p>\n\n\n\n<p><strong>Josepha Haden Chomphosy&nbsp; </strong>02:45</p>\n\n\n\n<p>Next up is inspire. WordCamps do not discriminate. They are open to any WordPress users, developers, designers, or other enthusiasts, regardless of their level of experience. And because of this, sessions generally span a variety of formats. So presentations or live demos to workshops or panels, any other format you can think of. But that also means that there are a variety of skill levels represented. There&#8217;s always content about how to use WordPress. That’s a given. But you can also count on content that inspires people to do more with their own dreams and aspirations. When I was still organizing WordCamps, my favorite thing was seeing people who came back year after year, putting into practice something that they learned the year before. It is that <em>Choose Your Own Adventure</em> aspect to WordCamps that lets people see the edge of their ideas and then expand that just a little bit further. </p>\n\n\n\n<p><strong>Josepha Haden Chomphosy&nbsp; </strong>03:42</p>\n\n\n\n<p>And finally, contribute. WordCamps often have a contribution component to them. Sometimes it&#8217;s just a talk telling you how you can get more involved in the WordPress project. But sometimes, it&#8217;s a whole contributor day. And those range in size from single focus, like everyone, will show up and learn how to review a theme or a focus from every team that we have, like at the big flagship events where we gather hundreds of people into a room just to contribute to WordPress and all of the teams that go with it. Getting started with contributing can be daunting, but it is also essential to avoid something called the Tragedy of the Commons, an economic concept. So I&#8217;ll share a link to that in the show notes below. But the most important thing, the most important thing to remember, is that WordPress is open source. And we asked people to help us keep this great tool running by giving back a little bit of their time if they have gotten any benefit from the WordPress project or CMS over the course of their careers.&nbsp;</p>\n\n\n\n<p><strong>Josepha Haden Chomphosy&nbsp; </strong>04:40</p>\n\n\n\n<p>So that&#8217;s it. The three big things you can get from a WordCamp. I know that I can&#8217;t wait to get back to them myself because while a lot of these things can still happen online and do, it&#8217;s really hard to replace the dark matter of in-person connections for open source projects. And since we&#8217;re talking dark matter anyway, let&#8217;s dig into it a little.</p>\n\n\n\n<p><strong>Josepha Haden Chomphosy&nbsp; </strong>05:01</p>\n\n\n\n<p>At the start of the section, I mentioned that WordCamps are local, locally organized, and people are encouraged to attend locally. But I am part of a group that ends up traveling to a lot of WordCamps. If you don&#8217;t know about the unseen work of WordPress, this raises eyebrows. So here is some clarification around the back office work that some of these traveling WordCampers often do. When I listed these out, there were about 20 different tasks, 20 different jobs, which was, frankly, a bit overwhelming when I listed them that way. So I&#8217;ve grouped them into kind of two genres, each with a group of current versus future types of work. So my two big buckets, big picture stuff, and then community stewardship.&nbsp;</p>\n\n\n\n<p><strong>Josepha Haden Chomphosy&nbsp; </strong>05:50</p>\n\n\n\n<p>The big picture stuff, our first big genre here, when you&#8217;re looking at current topics, current issues kind of information, when we&#8217;re working on big picture stuff, you get the clarification of the mission or vision of WordPress, the sharing of open source methods or processes that we use in the WordPress project, and also sometimes those goal-setting conversations that you have to have both because we have a bunch of teams and team reps, that have a lot of really great ideas about what can be done in their teams to help WordPress succeed. But then also, because when you are working, when you&#8217;re contributing to a single team in the project, it can sometimes be hard to know how your work relates to the overall goals and visions of WordPress. And so that&#8217;s part of the work that gets done that I do there.&nbsp;</p>\n\n\n\n<p><strong>Josepha Haden Chomphosy&nbsp; </strong>06:43</p>\n\n\n\n<p>And when you&#8217;re looking at future topics, future issues, the second part of this genre, that stuff like starting conversations or discussions around what the future holds for WordPress, and that&#8217;s the project as well as the technology or hearing from people about big things coming up for them. And any content that can support it, anything that I can provide to support those big things. It&#8217;s also a good time for me and others to identify trends based on what I see in presentations or what I hear from people at social functions. Really, it&#8217;s just a huge opportunity for information gathering to make sure that I know what everyone else in the project is trying to do and if they understand what the project is trying to do.&nbsp;</p>\n\n\n\n<p><strong>Josepha Haden Chomphosy&nbsp; </strong>07:32</p>\n\n\n\n<p>And then the second big genre of things that happen in that dark matter kind of work at WordCamps is what I call community stewardship—so taking care of the community itself for the project itself. And a lot of that work is actually incident response kind of work. So conflict resolution, mediation often happens at in-person events, but also uncovering the shared foundations, the shared understanding for upcoming changes. So a lot of really, in the weeds kind of change management work. And for me, it&#8217;s certainly doing my best as a cultural liaison when I do see that there has been some miscommunication or gathering context for the latest disagreement that people are having with me so that I can clarify anything that was misunderstood from what I said. And also a little bit of policy clarification, just explaining why we do things and the way we do them. So for community stewardship, that&#8217;s kind of the current stuff that we look at. And that I do when I&#8217;m traveling for WordCamps. </p>\n\n\n\n<p><strong>Josepha Haden Chomphosy&nbsp; </strong>08:36</p>\n\n\n\n<p>And then for the future tasks that we do with community stewardship in the project, that stuff like training, and that&#8217;s training team reps, community deputies, or new contributors like it&#8217;s, it&#8217;s not really one type of training, necessarily. But then also, all of the checking in with our organizers, team reps, volunteers, sponsors, everyone like that, to make sure that what we have in the project and what&#8217;s happening in the project, the tools that we have, the experience that contributors have while they are working here, and WordPress is good, and is what they need. We&#8217;ve got a lot of tools to get things done in WordPress, and we can always make them better. And so checking in with people to kind of see how those processes are, how the tools are making sure that I have an idea of where our holes are and what needs to be patched, and how we can patch them in the long run. So that&#8217;s all of the future planning kind of work and topic stuff, just you know, making sure that WordPress has what it needs to survive long into the future and long after I&#8217;m doing anything with it, and long after you&#8217;re doing anything with it either.&nbsp;</p>\n\n\n\n<p><strong>Josepha Haden Chomphosy&nbsp; </strong>09:56</p>\n\n\n\n<p>So, lots and lots of unseen work being done at our in-person events. But folks who keep a keen eye on the online global work of WordPress will probably recognize that a lot of that work is also done routinely on make.wordpress.org and within the making WordPress Slack. There’s just, I don&#8217;t know, there&#8217;s just something different about receiving information from a human being with a face rather than an avatar with a photo. So I guess at the end of the day, that means the dark matter that keeps open source together is really an issue of communication. And you&#8217;ll get no arguments for me there.</p>\n\n\n\n<p><strong>Josepha Haden Chomphosy&nbsp; </strong>10:44</p>\n\n\n\n<p>That brings us now to our small list of big things. And there&#8217;s really just one big thing. And that&#8217;s WordPress 5.8. We are about two weeks away from this big release; the community has been working tirelessly on it. And it&#8217;s shaping up to be one of the most tested releases that we&#8217;ve had in a long time. Myself, I&#8217;m grateful to see so much activity before the release. Since 5.8 and 5.9 releases represent such monumental shifts in our software, I&#8217;m incredibly grateful to see so much activity prior to the release, especially in the beta period. We&#8217;ve been testing everything for it feels like six or eight months, and we&#8217;re really starting to see the positive benefits of that. And I think that we, the WordPress community, should be really proud of everything that we&#8217;re going to ship in 2021. Okay, so that was less of a small list of big things and really like one big thing with a generous garnish of encouragement, but you deserve it. So thank you for tuning in today for the WordPress briefing. I&#8217;m your host, Josepha Haden Chomphosy, and I&#8217;ll see you again in a couple of weeks.</p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Mon, 05 Jul 2021 12:00:00 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:15:\"Chloe Bringmann\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:48;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:105:\"Gutenberg Times: Block-Based Widget Screen and DevNotes Galore for WordPress 5.8 – Weekend Edition #176\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:35:\"https://gutenbergtimes.com/?p=18404\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:73:\"https://gutenbergtimes.com/block-based-widget-screen-weekend-edition-176/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:19897:\"<p>Howdy, </p>\n\n\n\n<p>July is the month celebrating North American Independence (for white people) and the start of the French Revolution. </p>\n\n\n\n<p>Happy 154th Birthday, Canada ??  (July 1st). <br />Happy 245th Birthday, USA ?? (July 4th) <br />Happy 232nd Bastille Day, France ??  (July 14th) </p>\n\n\n\n<p>There are many more countries celebrating Independence Day in July, though. <a href=\"https://www.infoplease.com/culture-entertainment/holidays/national-holidays-around-world\">Here is the list. Take a look! </a> ?</p>\n\n\n\n<p><strong>July 20th</strong>, WordPress 5.8 will be released and there are a ton of block editor related dev notes for themes and plugin developers. <a href=\"https://wordpress.org/news/2021/06/wordpress-5-8-release-candidate/\">Use this week&#8217;s RC 1 version </a>to test your sites, plugins and themes! </p>\n\n\n\n<p>Be well! Have a great weekend, wherever you are located! </p>\n\n\n\n<p>Yours, ?<br />Birgit</p>\n\n\n\n\n\n<p></p>\n\n\n\n<hr class=\"wp-block-separator is-style-wide\" />\n\n\n\n<h2>WordPress 5.8 Dev Notes for Block editor features</h2>\n\n\n\n<p class=\"has-drop-cap\">This week was also the deadline to published Developer Notes around the upcoming WordPress 5.8 release. </p>\n\n\n\n<p><a href=\"https://make.wordpress.org/core/2021/07/01/block-styles-loading-enhancements-in-wordpress-5-8/\"><strong>Block-styles loading enhancements</strong> </a> by <strong><a href=\"https://twitter.com/aristath\">Ari Stathopoulos</a></strong> &#8211; Ari has the details on how the two new features &#8211; <em>Load styles only for rendered blocks</em>  and  <em>Inline small styles</em> &#8211; work and how theme developers and block builders can tap into it. </p>\n\n\n\n<p><a href=\"https://make.wordpress.org/core/2021/06/29/blocks-in-an-iframed-template-editor/\"><strong>Blocks in an iframed (template) editor</strong></a> by <strong><a href=\"https://twitter.com/ellatrx\">Ella van Durpe</a></strong> &#8211; The new Template editor is the first block editor loaded in an iframe and isolate it from the rest of the admin screen. Ella has the benefits for you as well as the details on how to adjust your blocks if you rely on <code>document</code> or <code>window</code> and provides code fixes for your ReactJS blocks. There is more. Definitely worth a read if you are deep in plugin development. Ella&#8217;s post compliments Grzegorz Ziolkowski&#8217;s post: <a href=\"https://make.wordpress.org/core/2021/06/16/block-editor-api-changes-to-support-multiple-admin-screens-in-wp-5-8/\"><strong>Block Editor API Changes to Support Multiple Admin Screens</strong></a></p>\n\n\n\n<p><a href=\"https://make.wordpress.org/core/2021/06/29/on-layout-and-content-width-in-wordpress-5-8/\"><strong>On layout and content width</strong></a> by <strong><a href=\"https://twitter.com/riadbenguella\">Riad Benguella</a></strong> &#8211; This is a shorter post, introducing the Settings for layout and content width and how you can adjust your theme to take advantage of them. </p>\n\n\n\n<p><a href=\"https://make.wordpress.org/core/2021/06/29/block-based-widgets-editor-in-wordpress-5-8/\"><strong>Block-based Widgets Editor</strong></a> by <strong><a href=\"https://twitter.com/noisysocks\">Robert Anderson</a></strong>. He wrote: &#8220;WordPress 5.8 introduces a new&nbsp;block-based widgets editor to the Widgets screen (<code>Appearance → Widgets</code>) and&nbsp;Customizer&nbsp;(<code>Appearance → Customize → Widgets</code>).&#8221; and continues to explain the <strong>three methods</strong> (including the <a href=\"https://wordpress.org/plugins/classic-widgets/\">Classic Widget plugin</a>)  of opting out. You might find interesting to learn how the Legacy Widget block helps with the backward compatibility for existing widgets and widget areas.  </p>\n\n\n\n<p><a href=\"https://make.wordpress.org/core/2021/06/29/block-editor-api-removals-58/\"><strong>Various Block Editor API removals</strong></a> by <strong><a href=\"https://twitter.com/riadbenguella\">Riad Benguella</a></strong> has the details  on the removal of <code>EditorGlobalKeyboardShortcuts</code>, <code>hasUploadPermissions</code> and their alternatives. Also, the block &#8220;Subheading&#8221; has been removed, too. </p>\n\n\n\n<p><strong><a href=\"https://twitter.com/TimothyBJacobs\">Timothy Jacobs</a>&#8216;</strong> post lists all the <a href=\"https://make.wordpress.org/core/2021/06/29/rest-api-changes-in-wordpress-5-8/\"><strong>REST API Changes</strong></a> necessary for the Widget Block Editor. He also shows how to adjust Legacy widgets, so they are seen and handled by it. Timothy illustrates the changes with extensive code snippets, that should help you get up to speed fast. </p>\n\n\n\n<p>And if that isn&#8217;t enough already, <strong>Milana Cap</strong> lists <a href=\"https://make.wordpress.org/core/2021/06/28/miscellaneous-developer-focused-changes-in-wordpress-5-8/\"><strong>Miscellaneous developer focused changes</strong></a> in her dev note. The team removed support for IE 11 from build and test tools and gives you more control and consistency for the document title. WordPress 5.8 also brings a consistent type for integer properties of WP_Post, WP_Term, WP_User and a bookmark object and better caching of post/page IDs for subsequent request. There are quite a few more goodies in this upcoming release. Take a look! </p>\n\n\n\n\n<p><strong>&nbsp;<a href=\"https://make.wordpress.org/core/handbook/references/keeping-up-with-gutenberg-index/\" target=\"_blank\" rel=\"noreferrer noopener\">&#8220;Keeping up with Gutenberg &#8211; Index 2021&#8221;</a>&nbsp;</strong><br />A chronological list of the WordPress Make Blog posts from various teams involved in Gutenberg development: Design, Theme Review Team, Core Editor, Core JS, Core CSS, Test and Meta team from Jan. 2021 on. Updated by yours truly.  <a href=\"https://make.wordpress.org/core/handbook/references/keeping-up-with-gutenberg-index/keeping-up-with-gutenberg-index-2020/\"><em>The index 2020 is here</em></a></p>\n\n\n\n\n<h2>User-facing changes in WordPress 5.8</h2>\n\n\n\n<p><a href=\"https://twitter.com/TimothyBJacobs\"><strong>Timothy Jacobs</strong></a> gave a detailed preview of <strong><a href=\"https://www.youtube.com/watch?v=uQgQ4ZeOE0g&t=31s\">What&#8217;s coming to the Block editor in WordPress 5.8</a></strong> to the members of the WordPress NYC meetup. You can see a demo of Duotone for image &amp; cover, Single Column color and spacing settings, Table block updates, and reusable block changes. He spent a few more minutes on the new Widget Screen as well as the Post Template Editor and the new Query Block. </p>\n\n\n\n<p><a href=\"https://twitter.com/courtneyengle\"><strong>Courtney Robertson</strong></a> wrote in <a href=\"https://www.godaddy.com/garage/what-wordpress-5-8-means-for-your-clients-websites/\"><strong>What WordPress 5.8 means for your clients&#8217; websites</strong></a> &#8220;This release expands the role of the block editor to include nearly every area of WordPress. You’ll want to check out all the updates to discover what WordPress 5.8, Full Site Editing, and Block-Based Themes mean for your clients’ websites.&#8221;. The post is a fabulous comprehensive list of what is new in WordPress 5.8 with short videos and the relevant details. </p>\n\n\n\n<h2>Block-Based Widget in WP Admin and Customizer</h2>\n\n\n\n<p class=\"has-drop-cap\">You can also watch <strong>Anne McCarthy</strong> <a href=\"https://www.youtube.com/watch?v=x4P5P_L9og4\"><strong>Exploring the Block Widgets Editor</strong></a> in WP Admin and Customizer&nbsp;on YouTube. She wrote in the description: &#8220;This video seeks to give an initial look at this feature and answer some top questions people might have. Shout out to <a href=\"https://twitter.com/critterverse\"><strong>Channing Ritter</strong> </a> who put together the demo portion!&#8221;.</p>\n\n\n\n<p><strong><a href=\"https://twitter.com/karks88\">Eric Karkovack</a></strong> also did a deep dive into the block-based Widget Screen for you: <a href=\"https://speckyboy.com/wordpress-widgets-screen/\"><strong>The WordPress Widgets Screen Joins the Gutenberg Era</strong></a> and provides you with a great tutorial on how to use the new screens with screenshot and all. </p>\n\n\n\n<p><a href=\"https://wptavern.com/diving-into-wordpress-5-8s-new-widgets-screen\"><strong>Diving Into WordPress 5.8’s New Widgets Screen</strong></a> by <strong><a href=\"https://twitter.com/justintadlock\">Justin Tadlock</a></strong>. He is a fan of the new feature and glad it made it into the WordPress core for this upcoming release. While the WPAdmin Widget screen feels like a good block editor, he wrote about the block widgets in the Customizer: &#8220;Customizer support for block widgets is light years ahead of where it was just a few short months ago. However, it feels awkward at best. There is a deep feeling of not belonging. While it was a remarkable programming feat to make the two features work together, the user experiences are nearly a decade apart.&#8221;  </p>\n\n\n\n\n<p><strong><a href=\"https://gutenbergtimes.com/need-a-zip-from-master/\">Need a plugin .zip from Gutenberg&#8217;s main (trunk) branch?</a></strong><br />Gutenberg Times provides daily build for testing and review. <br />Have you been using it? Hit reply and let me know.</p>\n\n\n\n<p><img alt=\"GitHub all releases\" src=\"https://img.shields.io/github/downloads/bph/gutenberg/total?style=for-the-badge\" /></p>\n\n\n\n<p></p>\n\n\n\n\n<h2>Plugins for the Block Editor</h2>\n\n\n\n<p>This week, I found quite a few people sharing their experiences with block editor plugins. </p>\n\n\n\n<p><strong><a href=\"https://twitter.com/chrislema\">Chris Lema</a> </strong>compared in his post <a href=\"https://chrislema.com/content-visibility-for-gutenberg/\"><strong>Content Visibility for Gutenberg</strong></a> three plugins that allow you to control the visibility of single blocks on your page or posts. We mentioned two of them here multiple times. Chris tested the pro version for his purposes:</p>\n\n\n\n\n<p><a href=\"https://gutenbergtimes.com/podcast/changelog-46-devnotes-for-wordpress-5-8/\"><strong>Episode #4</strong>6 is now available</a> with transcript. <br />Next recording July 9th, 2021</p>\n\n\n\n<p>Send questions, comments or news to <a href=\"mailto:changelog@gutenbergtimes.com\">changelog@gutenbergtimes.com</a></p>\n\n\n\n<p> <strong>Subscribe to the&nbsp;<a href=\"https://gutenbergtimes.com/podcast/\">Gutenberg Changelog</a>&nbsp;podcast </strong><br />?️&nbsp;<a href=\"https://open.spotify.com/show/620NwVKQJGdTupy36zYxvg?mc_cid=4b6c9f88fe\">Spotify</a>&nbsp;|&nbsp;<a href=\"https://podcasts.google.com/feed/aHR0cHM6Ly9ndXRlbmJlcmd0aW1lcy5jb20vZmVlZC9wb2RjYXN0\">Google</a>&nbsp;|&nbsp;<a href=\"https://podcasts.apple.com/us/podcast/gutenberg-changelog/id1469294475\">iTunes</a>&nbsp;|&nbsp;<a href=\"https://pca.st/podcast/f8445ec0-7508-0137-f267-1d245fc5f9cf\">PocketCasts</a>&nbsp;|&nbsp;<a href=\"https://www.stitcher.com/show/gutenberg-changelog\">Stitcher</a>&nbsp;|<br />?️&nbsp;<a href=\"https://www.podbean.com/podcast-detail/chi7j-9904a/Gutenberg-Changelog-Podcast\">Pod Bean</a>&nbsp;|&nbsp;<a href=\"https://castbox.fm/channel/Gutenberg-Changelog-id2173375\">CastBox</a>&nbsp;|&nbsp;<a href=\"https://www.podchaser.com/podcasts/gutenberg-changelog-878239/\">Podchaser</a>&nbsp;|&nbsp;<a href=\"https://gutenbergtimes.com/feed/podcast\">RSS Feed</a>&nbsp;</p>\n\n\n\n<img />\n\n\n\n\n<ul><li><a href=\"https://www.blockvisibilitywp.com/pro/\">Block Visibility</a> by Nick Diego</li><li><a href=\"https://conditionalblocks.com/\">Conditional Blocks Pro</a> by Morgan Hvidt</li><li><a href=\"https://wordpress.org/plugins/content-visibility/\">Content Visibility</a> by Rich Tape</li></ul>\n\n\n\n<hr class=\"wp-block-separator is-style-wide\" />\n\n\n\n<p><strong>Rich Tabor</strong> released <a href=\"https://wordpress.org/plugins/markdown-comment-block/\"><strong>Markdown Comment Block</strong></a> in the WordPress plugin repository. He wrote in his description: &#8220;Having the ability to add, and keep, any relevant editing comments within my posts, without rendering them on the front-end, means that I am freed up to mentally jot any idea down without thinking about it. It is simply natural and convenient.&#8221;  <strong>Justin Tadlock</strong> gave it a review in <a href=\"https://wptavern.com/add-editor-only-notes-via-the-markdown-comment-block-wordpress-plugin\">Add Editor-Only Notes via the Markdown Comment Block WordPress Plugin</a></p>\n\n\n\n<hr class=\"wp-block-separator is-style-wide\" />\n\n\n\n<p>Thanks to <a href=\"https://twitter.com/remkusdevries\"><strong>Remkus De Vries&#8217;</strong></a> new newsletter &#8220;<a href=\"https://remkus.devries.frl/subscribe/\">Remkus Ramblings</a>&#8220;, I learned about two more plugins for the block editor: </p>\n\n\n\n<p><a href=\"https://wordpress.org/plugins/highlight-and-share/\"><strong>Highlight and Share</strong> </a>by <strong>Ronald Huereca</strong> &#8211; &#8220;It&#8217;s a social sharing plugin that allows you to highlight text and and share among several social networks including Twitter, Facebook, LinkedIn and more,&#8221; Remkus said. I wished I had this plugin when I ran a social media marketing agency&#8230;. </p>\n\n\n\n<p>The second one is <a href=\"https://wordpress.org/plugins/block-editor-colors/\"><strong>Block Editor Colors</strong></a> by MotoPress &#8211; Remkus wrote: &#8220;(&#8230;)which allows you to edit default Gutenberg block editor colors or the ones registered in a theme, as well as add your colors!&#8221;</p>\n\n\n\n<p><em><a href=\"https://remkus.devries.frl/about/\">Remkus de Vries</a>, Head of Partner &amp; Customer Relationship at <a href=\"https://twitter.com/servebolt\">ServeBolt</a>, started his newsletter last month, and he uses  &#8211; you probably guessed it &#8211; my favorite newsletter plugin: <a href=\"https://newsletterglue.com/\">Newsletter Glue</a>. ? Waving at Lesley Sim </em></p>\n\n\n\n<hr class=\"wp-block-separator is-style-wide\" />\n\n\n\n<p class=\"has-drop-cap\">I got quite excited when I learned about Automattic&#8217;s <a href=\"https://wordpress.org/plugins/sketch/\">Sketch plugin</a>,  a plugin that allows its users to sketch within the editor and show it immediately on the front end. Based on <a href=\"https://www.npmjs.com/package/perfect-freehand\">perfect-hand </a>library, it is the product of a collaboration between  Matias Ventura, Pablo Honey and Oscar Lopez. It&#8217;s one of Automattic&#8217;s <a href=\"https://github.com/Automattic/block-experiments/tree/master/blocks\">Block Experiments</a>.</p>\n\n\n\n<ul><li><a href=\"https://twitter.com/pootlepress\"><strong>Jamie Marsland</strong></a> of PootlePress <a href=\"https://www.pootlepress.com/2021/07/the-sketch-block-for-gutenberg/\">created a video</a> to share some thoughts on how you can use it creatively on your site and he also has a few suggestions for version 2 of the Sketch block. </li><li><a href=\"https://wptavern.com/automattic-releases-sketch-block-for-drawing-in-the-wordpress-editor\"><strong>Justin Tadlock</strong>,</a> also took it out for a spin and <a href=\"https://wptavern.com/automattic-releases-sketch-block-for-drawing-in-the-wordpress-editor\">shared his experience</a> on the WordPress Tavern. </li></ul>\n\n\n\n<hr class=\"wp-block-separator is-style-wide\" />\n\n\n\n<h2>Building Blocks</h2>\n\n\n\n<p><a href=\"https://twitter.com/binarymoon/\"><strong>Ben Gillbanks</strong></a> shows you  <a href=\"https://www.binarymoon.co.uk/2021/06/how-to-get-a-list-of-all-wordpress-blocks-in-the-editor/\"><strong>how to get a list of all blocks in the editor</strong></a> of a post or page. He wrote: &#8220;It’s particularly handy for WordPress plugin developers, but will also be useful when setting properties in&nbsp;<code>theme.json</code>&nbsp;a new feature that is part of the upcoming Full Site Editing functionality of WordPress.&#8221;</p>\n\n\n\n<p><a href=\"https://twitter.com/fabiankaegy\"><strong>Fabian Kägy</strong></a>&#8216;s WordCamp Europe presentation <a href=\"https://wordpress.tv/2021/06/28/fabian-kagy-building-great-experiences-in-the-new-editor/\"><strong>Building great experiences in the new&nbsp;editor</strong></a> is now available on WordPress TV. He wrote in his session description &#8220;Starting out building blocks or experiences for the WordPress block editor can be a bit daunting. Where do I start? Custom blocks, block patterns or just styling core blocks. In this talk, I will walk through the different options and share the benefits and downsides of each while talking about overall good practices for building great editorial experiences.&#8221;</p>\n\n\n\n<p><em>If you are looking for other talks, you might have missed, 23 <a href=\"https://wordpress.tv/event/wordcamp-europe-2021/\">WordCamp Europe 2021 talks</a> are now available on WordPress TV </em></p>\n\n\n\n<h2>Upcoming WordPress Event</h2>\n\n\n\n<p><strong>July 7th, 2021 -1pm EDT / 17:00 UTC</strong><br /><strong><a href=\"https://make.wordpress.org/test/2021/06/24/call-for-testing-thrive-with-theme-json/\">Hallway Hangout: FSE Testing call #8 theme.json</a></strong> with Daisy Olson</p>\n\n\n\n<p><strong>July 17 + 18th, 2021</strong><br /><strong><a href=\"https://santaclarita.wordcamp.org/2021/\">WordCamp Santa Clarita</a></strong></p>\n\n\n\n<ul><li>1pm PT / 4pm ET / 20 UTC &#8211; FSE: <strong>What’s Coming to 5.8 &amp; the Story of the Outreach Program</strong> w/ Anne McCarthy</li><li>2pm PT / 5pm ET / 21 UTC &#8211; <strong>How Theme Developers Should Approach Full Site Editing</strong> w/ Joe Casabona</li><li>3pm PT / 6pm ET / 22 UTC &#8211; <strong>Rapid Landing Page Creation With the WordPress Block Editor</strong> w/ Daisy Olsen</li></ul>\n\n\n\n<p><strong>July 23, 2021</strong><br /><a href=\"https://www.wordfest.live/\"><strong>WordFest Live </strong></a>&#8211; <em>The&nbsp;</em>festival of WordPress</p>\n\n\n\n<ul><li>July 22 &#8211;  10 PM EDT / 2 UTC  &#8211; <strong>Learn to Build Blocks with Advanced Custom Fields</strong> w/ Cameron Jones</li><li>July 23 &#8211; 3:20 pm EDT / 19:20 UTC <strong>How to Create a Fast Loading Stylish Homepage with Blocks &amp; CSS</strong> w/  Davinder Singh Kainth</li></ul>\n\n\n\n<p>A<strong>ugust 6 + 7, 2021</strong><br /><a href=\"https://nicaragua.wordcamp.org/2021/\"><strong>WordCamp Nicaragua</strong></a></p>\n\n\n\n<p><strong>September 21 + 22, 2021</strong><br /><a href=\"https://2021.wpcampus.org/\"><strong>WPCampus 2021 Online</strong></a><br />&#8220;A free online conference for web accessibility and WordPress in higher education.&#8221;</p>\n\n\n\n<hr class=\"wp-block-separator is-style-left-aligned\" />\n\n\n\n<p id=\"block-8c56f083-3d78-42e0-84ec-62ea90a2afa5\">On the<a href=\"https://wpcalendar.io/online/\"> <strong>Calendar for WordPress Online Events</strong> </a>you can browse a list of the upcoming WordPress Meetups, around the world, including WooCommerce, Elementor, Divi Builder and Beaver Builder meetups.</p>\n\n\n\n\n<hr class=\"wp-block-separator is-style-wide\" />\n\n\n\n<p class=\"has-text-align-center\"><strong>Don&#8217;t want to miss the next Weekend Edition? 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Experiments\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:56:\"https://www.paidmembershipspro.com/10-years-experiments/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Tue, 27 Jul 2021 10:00:00 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"category\";a:1:{i:0;a:5:{s:4:\"data\";s:11:\"About PMPro\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:44:\"https://www.paidmembershipspro.com/?p=360079\";s:7:\"attribs\";a:1:{s:0:\"\";a:1:{s:11:\"isPermaLink\";s:5:\"false\";}}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:389:\"It’s not everyday a business turns 10 years old. Only ⅓ of businesses even make it to 10 years. But on July 6, 2021, Paid Memberships Pro turned 10, and we couldn’t be more proud. One of the hardest aspects of running a business is that there is no playbook. There are a billion business <a href=\"https://www.paidmembershipspro.com/10-years-experiments/\" rel=\"nofollow\">(more...)</a>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:15:\"Patrick Rauland\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:40:\"http://purl.org/rss/1.0/modules/content/\";a:1:{s:7:\"encoded\";a:1:{i:0;a:5:{s:4:\"data\";s:23461:\"<div class=\"lead\">\n<p>It’s not everyday a business turns 10 years old. <a href=\"https://www.fundera.com/blog/small-business-survival\">Only ⅓ of businesses even make it to 10 years</a>. But on July 6, 2021, Paid Memberships Pro turned 10, and we couldn’t be more proud.</p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" width=\"1024\" height=\"512\" src=\"https://www.paidmembershipspro.com/wp-content/uploads/2021/07/10-years-experiments-banner.jpg\" alt=\"10 Years of Experiments\" class=\"wp-image-360081\" srcset=\"https://www.paidmembershipspro.com/wp-content/uploads/2021/07/10-years-experiments-banner.jpg 1024w, https://www.paidmembershipspro.com/wp-content/uploads/2021/07/10-years-experiments-banner-300x150.jpg 300w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" /></figure>\n\n\n\n</div><hr />\n\n\n\n<p>One of the hardest aspects of running a business is that there is no playbook. There are a billion business books that offer generic advice—but not for your business specifically. So there’s a lot of head scratching, asking peer groups, and taking risks.</p>\n\n\n\n<p>In the spirit of taking risks <em>safely</em>, we have run many experiments over the past 10 years. Some of them worked and became part of our strategy while others “failed” and made us re-think our assumptions.&nbsp;</p>\n\n\n\n<p>Successful entrepreneurs can use experiments like these to run tests, gather data, and learn from the findings. With that in mind, here are the top 10 experiments we ran and what we learned.</p>\n\n\n\n<h2 id=\"h-1-testing-a-price-increase\">1) Testing a Price Increase</h2>\n\n\n\n<p>When we first started Paid Memberships Pro, we only offered a few Add Ons. Today, our platform includes over 65 premium Add Ons and with this growth, we increased our price accordingly. But, before we increased the price of our Plus level from $197 to $297, we tested the price increase.</p>\n\n\n\n<p>We <a href=\"https://vwo.com/ab-testing/\">ran an A/B test</a>. Half of users saw the $297 price everywhere on the website except the checkout page. At checkout, we truly charged this half of users $197 and displayed a message about a secret “Fall sale”.</p>\n\n\n\n<figure class=\"wp-block-image size-large box-shadow\"><img loading=\"lazy\" width=\"1000\" height=\"335\" src=\"https://www.paidmembershipspro.com/wp-content/uploads/2021/07/membership-level-price-increase.png\" alt=\"Membership Level\" class=\"wp-image-360359\" srcset=\"https://www.paidmembershipspro.com/wp-content/uploads/2021/07/membership-level-price-increase.png 1000w, https://www.paidmembershipspro.com/wp-content/uploads/2021/07/membership-level-price-increase-300x101.png 300w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" /></figure>\n\n\n\n<p>While this test wasn&#8217;t perfect, it did allow us to see how the price increase would affect conversion rates from the homepage to the pricing page and from the pricing page to the checkout page.</p>\n\n\n\n<p>We expected sales to fall (pun intended), but we also were charging 50% more. The higher price would drive better overall revenue as long as orders fell less than 33%. In our tests, sales were <strong><em>nearly even</em></strong>. The experiment proved that we could increase the price with confidence. Jason talks more about this experiment and pricing in general in his <a href=\"https://www.paidmembershipspro.com/jason-talks-about-pricing-on-the-art-of-value-podcast/\">Art of Value Podcast appearance</a>.</p>\n\n\n\n<p><strong>Takeaway: A/B test major changes to your product or membership. Sometimes you spend too much time worrying about nonissues.</strong></p>\n\n\n\n<h2>2) Happy Banner FOMO</h2>\n\n\n\n<p>You may notice some websites with a banner at the top mentioning a 5-10% deal that ends in exactly 3 hours and 53 minutes. If you’re an astute web user you probably noticed that these deals are fake. They create artificial fear of missing out — or FOMO.</p>\n\n\n\n<p>We don&#8217;t like lying to our customers. It sets a bad precedent. In practice, everyone gets this offer every time they come to your site. And is it really a sale if it&#8217;s always available? Is this illegal in some countries? Probably. But we don&#8217;t know the laws in every country.&nbsp;</p>\n\n\n\n<p>We didn’t feel completely comfortable using the FOMO tactic, but&#8230; if you look at the case studies, the tactic works. After all, customers <em>like</em> purchasing stuff on sale, plus countdown timers add a sense of urgency that can nudge people into purchasing <em>now</em>.<br><br>Queue the experiment. Are we leaving money on the table by not using the artificial FOMO&nbsp; tactic? We <a href=\"https://twitter.com/jason_coleman/status/1344065998987669507\">created a version of this strategy that we were comfortable running</a>.</p>\n\n\n\n<p>We called this experiment the “Happy Banner”. The banner read: &#8220;Buy now and save 10%. Studies show customers who get a deal are happier, and we want you to be happy.&#8221;</p>\n\n\n\n<figure class=\"wp-block-image size-large box-shadow\"><img loading=\"lazy\" width=\"1024\" height=\"55\" src=\"https://www.paidmembershipspro.com/wp-content/uploads/2021/07/happy-banner-experiment-1024x55.png\" alt=\"Happy Banner experiment\" class=\"wp-image-360360\" srcset=\"https://www.paidmembershipspro.com/wp-content/uploads/2021/07/happy-banner-experiment-1024x55.png 1024w, https://www.paidmembershipspro.com/wp-content/uploads/2021/07/happy-banner-experiment-300x16.png 300w, https://www.paidmembershipspro.com/wp-content/uploads/2021/07/happy-banner-experiment-1170x63.png 1170w, https://www.paidmembershipspro.com/wp-content/uploads/2021/07/happy-banner-experiment.png 1200w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" /></figure>\n\n\n\n<p>We ran an A/B test where 50% of visitors to the site got that message and deal, while 50% were shown the full price. We did make a bit more money while running the banner, but in the end <em>it was not enough of a difference to enter this kind of shady territory</em>. Running a constant sale like this is also likely to negatively impact the seasonal sales we do run.</p>\n\n\n\n<figure class=\"wp-block-image size-large box-shadow\"><img loading=\"lazy\" width=\"543\" height=\"183\" src=\"https://www.paidmembershipspro.com/wp-content/uploads/2021/07/happy-banner-experiment-results.png\" alt=\"Happy banner experiment results\" class=\"wp-image-360361\" srcset=\"https://www.paidmembershipspro.com/wp-content/uploads/2021/07/happy-banner-experiment-results.png 543w, https://www.paidmembershipspro.com/wp-content/uploads/2021/07/happy-banner-experiment-results-300x101.png 300w\" sizes=\"(max-width: 543px) 100vw, 543px\" /></figure>\n\n\n\n<p>We suspect a banner with more &#8220;urgency&#8221; would perform better. We also suspect that part of the difference in revenue from the test might be due to funneling more people into our pricing page vs. going directly to checkout. So we&#8217;re coming up with some experiments to try there.</p>\n\n\n\n<p><strong>Takeaway: If there are best practices that tell you to do something uncomfortable—give it a test. See how much money you’re leaving on the table. Sometimes when you have hard numbers it’s easier to say “Ah for $1,000 a week I’d rather not engage in that practice.”</strong><br></p>\n\n\n\n<h2>3) Hire in Advance of the Need</h2>\n\n\n\n<p>As we get ready to hire our 15th employee, I still remember how hard it was to hire our first full time employee. It feels like such a commitment, and it is. One thing that helps us as we expand is to hire early and view new hires as an investment.&nbsp;</p>\n\n\n\n<p>We target 25% profit margins in the business and have generally hit that target. At the start of a new year, we will set aside an amount equal to the profit from last year and use that to hire new folks—even if we don’t immediately, <em>urgently</em>, need people.</p>\n\n\n\n<p>The benefits are subtle but hugely important. By the time we realize we have a need (we need at least 5 people in customer service) we already have people on our staff, they’re fully trained, and fully integrated into the team. If we didn’t hire in advance of the need we’d spend a month looking for the right candidate, and 2-3 months just waiting for them to get up to speed.&nbsp;</p>\n\n\n\n<p>And since we’ve been hiring in advance of need we are profitable every single year which gives us more margin to invest in the business and keep growing.</p>\n\n\n\n<p><strong>Takeaway: Don’t be afraid to use profit to grow your company. Solving problems when they pop up is efficient for your money. Solving problems before they come up is effective for your business.</strong></p>\n\n\n\n<h2>4) Monthly vs. Annual Pricing</h2>\n\n\n\n<p>Way back in 2012, when we first launched the site, our membership was $19 per month. Many folks liked this price, and we had a good number of happy members ready to pay that price every month for access to our support, documentation, and good will.</p>\n\n\n\n<p>However, most members were canceling their membership within 6 months. The average member stuck around for 3 months, paying us only $57.</p>\n\n\n\n<p>We realized <a href=\"https://www.paidmembershipspro.com/transparency-report-this-is-how-much-weve-made-since-2012/\">there was a disconnect between when people paid and the value they received</a>. With PMPro you get all of the value immediately when you set up the plugin. Then each subsequent month feels expensive and wasteful. Changing to annual pricing more closely aligns our goals with our customers&#8217; goals.&nbsp;</p>\n\n\n\n<p><strong>Takeaway: Make sure that the timing of your pricing matches the timing of the value.</strong></p>\n\n\n\n<h2>5) “Buy Now” CTA on the Homepage vs. “View Pricing”</h2>\n\n\n\n<p>It’s a good idea to test your intuitions. One of our intuitions is that most people wouldn’t want to immediately purchase Paid Memberships Pro. They probably want to read about the features, then compare plans, and then purchase.</p>\n\n\n\n<p>And if we trusted that intuition (or assumption) we would have left money on the table. That’s why we A/B tested our homepage CTA and found that <em>linking directly to the checkout page for Plus</em> converts better: more people complete checkout after clicking this CTA over those that click through from the Pricing page.</p>\n\n\n\n<p>Here’s what we learned with this A/B test: <strong>your homepage should have one or more links that are just one click away from your most popular product.</strong><br><br>We are due to retest this one. It&#8217;s possible our pricing page is better today, or at least better than that one we tested with. It&#8217;s possible that refund rates are higher for folks who are pushed directly to the checkout page, and we should make sure to include that in our tests.<br><br>But overall, make sure it&#8217;s easy for people to pay you. Don&#8217;t force people to read through everything before they get to the payment part. Remember that not everyone is coming to your homepage for the first time. Many of the people visiting your homepage and your website are already familiar with your membership, so helping them join and pay ASAP will boost your performance.</p>\n\n\n\n<p><strong>Takeaway: Test your intuitions. It’s worth doing A/B tests on things you’re pretty sure are working.</strong></p>\n\n\n\n<h2>6) Writing Transparency Reports</h2>\n\n\n\n<p>One of the ways we give back to the community is by writing <a href=\"https://www.paidmembershipspro.com/transparency-report-pmpro-plus-launch-update/\">transparency reports</a>. It helps new business owners understand cash flow, how to hire, how to manage software, and more. It also forces us to take a close look at our own numbers. And reviewing these numbers from time to time teaches you what is working and what needs to change.</p>\n\n\n\n<p>We are not operating this business just to make money (shocking, I know). We are helping entrepreneurs large and small with a software platform that helps them get paid, find financial freedom, and achieve their goals. Transparency reports help those people get to know us as a company, and also as human beings. We’re committed to supporting and growing this plugin for many years to come (another few decades, even).&nbsp;&nbsp;</p>\n\n\n\n<p>Aside from the customer-facing aspect of these reports, they also support our recruiting efforts. When applicants ask why they should join our company, we point to our transparency reports as a way to “get an inside peek” at how we run and operate. The report helps to build the trust that we are growing, that we are here to stay.</p>\n\n\n\n<p><strong>Takeaway: You can help yourself </strong><strong><em>and</em></strong><strong> your community by sharing regularly. You don’t have to share everything but share some important details and you might be surprised how they improve over the next couple years.</strong></p>\n\n\n\n<h2>7) PMPro Core vs. Plus vs. Unlimited Plans</h2>\n\n\n\n<p>When we started Paid Memberships Pro and were still figuring out a pricing model, we didn’t offer automatic installs and updates for our Add Ons. We started by just offering downloadable .zip files of all the open source plugins, and charged customers for technical support. This membership was called “PMPro Core”.</p>\n\n\n\n<p>Three years later <a href=\"https://www.paidmembershipspro.com/transparency-report-pmpro-plus-launch-update/\">we launched our Plus plan</a> which includes premium Add On installs, updates, and super in-depth technical support. People had the choice of Core (support for the core plugin only) or Plus (support for everything + all the code served to them). Unfortunately, this assortment created loads of confusion for users who wanted to upgrade. And some of the people on our support team noticed that users would download the Plus Add Ons on GitHub, sign up for the less expensive Core level, and receive support for products they didn’t technically qualify for.</p>\n\n\n\n<p>We realized we made a lot of work for ourselves. We had to simplify pricing. So we said goodbye to PMPro Core and now we only offer the Plus plan (and our Unlimited Plan for people with more sites).</p>\n\n\n\n<p>The Unlimited Plan is there for users who might want to run PMPro on dozens or hundreds of sites. But it’s also there as a price anchor. By putting such a large package next to our Plus product it makes the Plus product feel cheaper.</p>\n\n\n\n<figure class=\"wp-block-image size-large box-shadow\"><img loading=\"lazy\" width=\"1024\" height=\"422\" src=\"https://www.paidmembershipspro.com/wp-content/uploads/2021/07/pricing-page-anchor-price-1024x422.jpg\" alt=\"Membership pricing page &amp; anchor price\" class=\"wp-image-360362\" srcset=\"https://www.paidmembershipspro.com/wp-content/uploads/2021/07/pricing-page-anchor-price-1024x422.jpg 1024w, https://www.paidmembershipspro.com/wp-content/uploads/2021/07/pricing-page-anchor-price-300x124.jpg 300w, https://www.paidmembershipspro.com/wp-content/uploads/2021/07/pricing-page-anchor-price-1536x632.jpg 1536w, https://www.paidmembershipspro.com/wp-content/uploads/2021/07/pricing-page-anchor-price-1170x482.jpg 1170w, https://www.paidmembershipspro.com/wp-content/uploads/2021/07/pricing-page-anchor-price.jpg 1999w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" /></figure>\n\n\n\n<p><strong>Takeaway: Products evolve. What made sense one year might not make sense the next. Go through your products at least once a year. Do they still make sense for your audience? If they don’t, update or remove them.</strong></p>\n\n\n\n<h2>8) Only Offering Automatically Recurring Subscription Plans</h2>\n\n\n\n<p>The business community loves annual subscriptions. And contrary to popular belief, the business model here is NOT to trap people into paying you because they forgot to cancel.</p>\n\n\n\n<p>We don&#8217;t want those customers. <a href=\"https://www.paidmembershipspro.com/add-ons/recurring-payment-email-reminders/\">Send a reminder prior to renewal</a> so members who no longer need your product have a chance to cancel. Honor their refund requests when they realize they accidentally renewed.<br><br>The real reason automatic subscriptions are valuable is that members who want your product and are happy to pay for your membership inevitably, occasionally, fail to renew. It might be that they’re busy. Maybe they tried to renew but forgot their password and got distracted. Maybe they didn&#8217;t get the reminder when they were ready and able to pay.<br><br>We&#8217;ve seen <a href=\"https://www.paidmembershipspro.com/sales-increased-18-adding-auto-renewal-option-checkout/\">many businesses go through this process</a>. In year one, they offer a one-time payment for membership that expires in one year. The next year, they make renewals optional, perhaps using our <a href=\"https://www.paidmembershipspro.com/add-ons/auto-renewal-checkbox-membership-checkout/\">Auto-Renewal Checkbox Add On</a>. This step increases renewals and total revenue by as much as 25%. Then finally in year three, they realize that all checkouts should default to recurring subscription, increasing renewals AND total revenue by another 25%.</p>\n\n\n\n<p>Don’t take three years to figure this one out.</p>\n\n\n\n<p><strong>Takeaway: Consider </strong><a href=\"https://www.paidmembershipspro.com/add-ons/auto-renewal-checkbox-membership-checkout/\"><strong><em>starting</em></strong><strong> with default or mandatory recurring subscriptions</strong></a><strong>. Some folks will want one-time payments and you can have a special discount code for them or </strong><a href=\"https://www.paidmembershipspro.com/add-ons/cancel-on-next-payment-date/\"><strong>allow them to cancel and retain membership until the date their next payment would have been</strong></a><strong>, but for many membership sites, it makes sense to stick to recurring subscriptions.</strong></p>\n\n\n\n<h2>9) Charging for Support</h2>\n\n\n\n<p>Some open source software developers get frustrated by the free support they are expected to provide for their plugins and apps. They rightly realize the need to get paid for their work, but what complex service, premium offering, or sponsorship system is the right way to make money?</p>\n\n\n\n<p>In reality, they might just be able to figure out a reasonable rate they&#8217;d like to get paid, and charge that for support. That&#8217;s what we did. We found that push back in the channels we used to give free support were minimal, and many people were happy to pay. We were able to <a href=\"https://www.paidmembershipspro.com/the-paid-memberships-pro-business-model-copy-it/\">start with a simple business model to continue development on our platform and business</a>.</p>\n\n\n\n<p><strong>Takeaway: Just like products, business models can change. Something that works for the first couple years can give you the knowledge and experience to pivot into a more sustainable business model later.</strong></p>\n\n\n\n<h2>10) Making All of Our Plugins Available on Github for Free</h2>\n\n\n\n<p>We believe in open source software. We believe this license is the best way to make the best software.</p>\n\n\n\n<p>And, while it is legal and reasonable to charge for open source software, and we do so ourselves, we do not believe in making open source code inaccessible to everyone. We believe that publicly available software is the best way to fully embrace open source. We share our source code publicly so people are able to find and use it for free.</p>\n\n\n\n<p>We’ve checked and this hasn&#8217;t had a material impact on our sales. And we have a few theories why:</p>\n\n\n\n<ul><li>Many folks start using our software for free because they don’t have a budget. And they upgrade to a paid plan after they built their business around our software. These people are the best kind of customer because they have already validated product fit.</li><li>More users means more referrals. This works particularly well with developers who often try tools and recommend them to others. They might not have been interested in trying a paid plugin, but they are happy to experiment with a free plugin.</li></ul>\n\n\n\n<p>And unrelated to revenue, having our repositories public means more code and more ideas get contributed by others. This improves both the quality and the features of our platform. And further still, free access to our code protects users from downloading a “nulled” version of the code base that could be hacked, insecure, and possibly riddled with malware.</p>\n\n\n\n<p><strong>Takeaway: Customers buy for a variety of reasons. Access to the codebase is just one of them. So making code repositories open to developers likely won’t have a large impact on your bottom line, and we don’t worry about it. The pros outweigh any cons.</strong></p>\n\n\n\n<h2>11) Black Friday Sales</h2>\n\n\n\n<p>We held off on sales for a long time because <a href=\"https://www.strangerstudios.com/running-a-sale-make-my-product-look-cheap/\">we believed that running sales can make your product look cheap</a>. And that running frequent sales trains your customer to expect (and wait) for a sale.&nbsp;</p>\n\n\n\n<p>This is true.&nbsp;</p>\n\n\n\n<p>At the same time, running a small number of sales, particularly one around Black Friday, can still be a good idea. Many downsides are minimized around Black Friday when every business is expected to run sales. Running a small number of sales throughout the year will make your product accessible to customers who normally would not buy. And you don’t need to lower your price for the rest of the year.</p>\n\n\n\n<div class=\"wp-block-pmpro-membership\">\n<p><em>(BTW &#8211; since you’re reading about sales check out our </em><a href=\"https://www.paidmembershipspro.com/birthday-sale/\"><em>Birthday Sale</em></a><em> <img src=\"https://s.w.org/images/core/emoji/13.0.1/72x72/1f911.png\" alt=\"?\" class=\"wp-smiley\" style=\"height: 1em; max-height: 1em;\" />)</em></p>\n</div>\n\n\n\n<p>We believe in Black Friday sales so much that we built a plugin, <a href=\"https://sitewidesales.com/\">Sitewide Sales</a>, to make it as easy as possible to set one up for your PMPro or WooCommerce website.</p>\n\n\n\n<p>Read more posts on why and <a href=\"https://www.strangerstudios.com/category/sitewide-sales/\">how to run a good sale on our Stranger Studios blog</a>.</p>\n\n\n\n<p><strong>Takeaway: There are ethical ways to run sales, help your customers, build your brand, and be profitable. Don’t be convinced that all sales are “too promotion-y” or “attract the wrong type of customers”.</strong></p>\n\n\n\n<h2>Wrap Up</h2>\n\n\n\n<p>We’re grateful and fortunate to be here after 10 years. Another 3 years and PMPro can go see a PG-13 movie without a guardian <img src=\"https://s.w.org/images/core/emoji/13.0.1/72x72/1f643.png\" alt=\"?\" class=\"wp-smiley\" style=\"height: 1em; max-height: 1em;\" />.</p>\n\n\n\n<p>We want to help you grow your nest egg. One of the best pieces of advice we can give you is to run your own experiments. Not all of our experiments were successful. Sometimes they gave us unexpected results and we had to rethink our business model. As long as you’re learning you have a chance to improve your business.</p>\n\n\n\n<div class=\"wp-block-pmpro-membership\">\n<p>To celebrate Paid Memberships Pro’s 10th birthday we’re having a sale: <a href=\"https://www.paidmembershipspro.com/birthday-sale/\">save 33% on PMPro now during the birthday sale</a>. Let’s work together to build you a membership site to run some experiments on <img src=\"https://s.w.org/images/core/emoji/13.0.1/72x72/1f913.png\" alt=\"?\" class=\"wp-smiley\" style=\"height: 1em; max-height: 1em;\" />.</p>\n</div>\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:1;a:6:{s:4:\"data\";s:63:\"\n		\n		\n		\n		\n		\n				\n		\n		\n		\n\n					\n										\n					\n		\n		\n			\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:3:{s:0:\"\";a:6:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:85:\"Include Current Free Members With a Past Paid Level in the Filtered Members List View\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:99:\"https://www.paidmembershipspro.com/show-free-members-past-paid-level-in-cancelled-old-members-list/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Wed, 14 Jul 2021 13:47:06 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"category\";a:3:{i:0;a:5:{s:4:\"data\";s:33:\"Plus and Unlimited Member Content\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:1;a:5:{s:4:\"data\";s:7:\"Recipes\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:2;a:5:{s:4:\"data\";s:22:\"pmpro_members_list_sql\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:44:\"https://www.paidmembershipspro.com/?p=358132\";s:7:\"attribs\";a:1:{s:0:\"\";a:1:{s:11:\"isPermaLink\";s:5:\"false\";}}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:466:\"When a member cancels or expires, they are shown on the Members List when filtering by Cancelled, Expired, or Old Members. Some membership sites, though, are set up to downgrade paid members to a free level on cancellation or expiration. For these sites, members with a previous paid level are not considered old, cancelled, or <a href=\"https://www.paidmembershipspro.com/show-free-members-past-paid-level-in-cancelled-old-members-list/\" rel=\"nofollow\">(more...)</a>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:16:\"Kimberly Coleman\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:40:\"http://purl.org/rss/1.0/modules/content/\";a:1:{s:7:\"encoded\";a:1:{i:0;a:5:{s:4:\"data\";s:1715:\"\n<p>When a member cancels or expires, they are shown on the <a href=\"https://www.paidmembershipspro.com/documentation/admin/members-list/\">Members List when filtering by Cancelled, Expired, or Old Members</a>. Some membership sites, though, are set up to <a href=\"https://www.paidmembershipspro.com/change-membership-level-on-cancellation-or-expiration/\">downgrade paid members to a free level on cancellation or expiration</a>. For these sites, members with a previous paid level are not considered old, cancelled, or expired anymore.</p>\n\n\n\n<p>Admins may still want to see those users on the &#8220;Old Members&#8221; list, highlighting the members for a win-back campaign to resubscribe to a paid membership. This code does that.</p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" width=\"1024\" height=\"512\" src=\"https://www.paidmembershipspro.com/wp-content/uploads/2021/07/old-members-paid-level-members-list-1024x512.jpg\" alt=\"Banner graphic for Include Members With a Previous Paid Level in Cancelled and Old Members List\" class=\"wp-image-358148\" srcset=\"https://www.paidmembershipspro.com/wp-content/uploads/2021/07/old-members-paid-level-members-list-1024x512.jpg 1024w, https://www.paidmembershipspro.com/wp-content/uploads/2021/07/old-members-paid-level-members-list-300x150.jpg 300w, https://www.paidmembershipspro.com/wp-content/uploads/2021/07/old-members-paid-level-members-list-1170x585.jpg 1170w, https://www.paidmembershipspro.com/wp-content/uploads/2021/07/old-members-paid-level-members-list.jpg 1200w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" /></figure>\n\n\n\n<div class=\"pmpro_content_message\">This content is for members only. Visit the site and log in/register to read.</div>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:2;a:6:{s:4:\"data\";s:66:\"\n		\n		\n		\n		\n		\n				\n		\n		\n		\n		\n\n					\n										\n					\n		\n		\n			\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:3:{s:0:\"\";a:6:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:44:\"How Podcasting Can Grow Your Membership Site\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:71:\"https://www.paidmembershipspro.com/membership-site-podcasting-benefits/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Mon, 12 Jul 2021 12:48:13 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"category\";a:4:{i:0;a:5:{s:4:\"data\";s:9:\"Marketing\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:1;a:5:{s:4:\"data\";s:17:\"Member Experience\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:2;a:5:{s:4:\"data\";s:16:\"podcast benefits\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:3;a:5:{s:4:\"data\";s:18:\"podcast statistics\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:44:\"https://www.paidmembershipspro.com/?p=302285\";s:7:\"attribs\";a:1:{s:0:\"\";a:1:{s:11:\"isPermaLink\";s:5:\"false\";}}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:443:\"Wouldn’t it be great if you could have a one-on-one conversation with every single user of your membership site?&#160; For website owners, growth is a double-edged sword. On one hand, you have an opportunity to grow your user base and recurring revenue. On the other hand, it’s difficult to provide a personal experience to each <a href=\"https://www.paidmembershipspro.com/membership-site-podcasting-benefits/\" rel=\"nofollow\">(more...)</a>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:15:\"Patrick Rauland\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:40:\"http://purl.org/rss/1.0/modules/content/\";a:1:{s:7:\"encoded\";a:1:{i:0;a:5:{s:4:\"data\";s:10512:\"<div class=\"lead\">\n<p>Wouldn’t it be great if you could have a one-on-one conversation with every single user of your membership site?&nbsp;</p>\n\n\n\n<p>For website owners, growth is a double-edged sword. On one hand, you have an opportunity to grow your user base and recurring revenue. On the other hand, it’s difficult to provide a personal experience to each individual who visits your site.&nbsp;</p>\n\n\n\n<p>The solution?&nbsp;</p>\n\n\n\n<p>Podcasting. </p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" width=\"1024\" height=\"512\" src=\"https://www.paidmembershipspro.com/wp-content/uploads/2021/07/how-podcasting-grow-membership-website-banner.jpg\" alt=\"How podcasting can grow your membership site\" class=\"wp-image-358893\" srcset=\"https://www.paidmembershipspro.com/wp-content/uploads/2021/07/how-podcasting-grow-membership-website-banner.jpg 1024w, https://www.paidmembershipspro.com/wp-content/uploads/2021/07/how-podcasting-grow-membership-website-banner-300x150.jpg 300w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" /></figure>\n\n\n\n</div><hr />\n\n\n\n<p>The modern equivalent of traditional radio programs has rapidly grown in popularity in recent years — research from Statista shows that 88 million Americans downloading their <a href=\"https://www.statista.com/topics/3170/podcasting/\">favorite podcasts</a>. And that number is expected to surpass 160 million by 2023.&nbsp;</p>\n\n\n\n<p>With all those listeners, it’s unsurprising AdStage found podcasting to be the second most effective form of <a href=\"https://www.adstage.io/resources/q1-2019-ppc-benchmark-report-2/\">advertising</a>. It’s surpassed Facebook, Twitter, and Instagram.&nbsp;</p>\n\n\n\n<p>Did that grab your attention?&nbsp;</p>\n\n\n\n<p>Continue reading to learn more about the unique benefits of podcasting and how it can help you grow your <a href=\"https://www.paidmembershipspro.com/what-is-a-membership-site/\">membership website</a>.</p>\n\n\n\n<h2 id=\"h-the-basics-of-podcasting\">The Basics of Podcasting</h2>\n\n\n\n<p>Podcasting was previously known as audio blogging. According to Podcast.co, the process of sharing a <a href=\"https://www.podcast.co/inspire/podcasting-history#scroll\">digital audio file</a> online has roots dating back to the 1980s.&nbsp;&nbsp;</p>\n\n\n\n<p>Then, broadband Internet access spread rapidly. Portable digital audio devices became more accessible — most notably, Apple&#8217;s very first iPod in 2001. And by 2004 the podcasting industry started to take off.&nbsp;</p>\n\n\n\n<p>Now, thousands of podcasts are released every week, covering just about any topic you can imagine. Typically, creators will launch their show with plans for a long-term series. They’ll regularly release new installments on platforms such as Spotify, Apple Music or on their website.&nbsp;</p>\n\n\n\n<p>Themes and discussions can vary greatly, but most maintain a steady premise, like coverage of a sports season or educational lessons on a chapter of history. The beauty of a podcast is it can be about anything you and your listeners are passionate about.&nbsp;</p>\n\n\n\n<p>Podcasts have continued to increase in popularity. This is at least partially due to their more intimate nature. Audiences can connect more directly to content creators, as compared to alternative mediums, such as videos and articles.&nbsp;</p>\n\n\n\n<p>As the world becomes busier, podcasts have become more relevant than ever. Respondents to a survey from NPR and Edison Research list the ability to <a href=\"https://www.edisonresearch.com/the-spoken-word-audio-report-2020-from-npr-and-edison-research/\">multitask</a> while listening to their favorite podcast as a leading motivator to tune in each week. They also cited an interest in learning as well as the fact that the format usually lends itself to higher quality.</p>\n\n\n\n<p>As a membership site owner, you’re already ahead of the game when it comes to creating podcasts. You probably offer a mixture of premium content across different mediums already.&nbsp;</p>\n\n\n\n<p>So, why add podcasting?&nbsp;</p>\n\n\n\n<p>Since it is audio-based, there are some unique features that will empower you to achieve your membership site goals.</p>\n\n\n\n<h2 id=\"h-the-power-of-podcasting\">The Power of Podcasting</h2>\n\n\n\n<p>Podcasting is a modern version of humanity’s oldest pastime: storytelling.&nbsp;</p>\n\n\n\n<p>Like storytellers around the fire or kitchen table, podcasters create a human connection to their audience. The easy-to-listen-to format gives people the sense they are in the room listening in on a conversation. This informality is especially helpful for learning about more complex topics.&nbsp;</p>\n\n\n\n<p>Podcasting also grants creators an opportunity to engage and grow their subscriber base. You’ll attract listeners looking for the community you serve. And, if you’ve already built your membership website, you can direct your podcast listeners to explore your website. There, they’ll find additional relevant content and users that share their interests.&nbsp;</p>\n\n\n\n<p>Another major benefit of the audio-based format?</p>\n\n\n\n<p>It can capture your audience’s attention much longer than other mediums.&nbsp;</p>\n\n\n\n<p>In a study by Edison Research, they found over 50% of <a href=\"https://www.edisonresearch.com/the-podcast-consumer-2019/\">podcast listeners</a> consume an entire 40 minute (on average) episode in one session. According to DataBox, the <a href=\"https://databox.com/blog-post-length#:~:text=Our%20experts%20suggest%20that%201500,focus%20on%20writing%20quality%20content.\">ideal word count of a blog post</a> is 1,500 words — that’s a mere seven minutes spent reading an article.</p>\n\n\n\n<p>Edison Research also discovered more than half of listeners are more likely to consider the brands advertised on their favorite podcasts.&nbsp;</p>\n\n\n\n<figure class=\"wp-block-image size-large box-shadow\"><img loading=\"lazy\" width=\"1024\" height=\"576\" src=\"https://www.paidmembershipspro.com/wp-content/uploads/2020/12/Edison-Research-Podcast-Consumer-2019-slide-34-1024x576.png\" alt=\"Edison Research &gt; The Podcast Consumer 2019 &gt; Likelihood to Consider Brands Advertised on Podcasts\" class=\"wp-image-307264\" srcset=\"https://www.paidmembershipspro.com/wp-content/uploads/2020/12/Edison-Research-Podcast-Consumer-2019-slide-34-1024x576.png 1024w, https://www.paidmembershipspro.com/wp-content/uploads/2020/12/Edison-Research-Podcast-Consumer-2019-slide-34-300x169.png 300w, https://www.paidmembershipspro.com/wp-content/uploads/2020/12/Edison-Research-Podcast-Consumer-2019-slide-34-1170x658.png 1170w, https://www.paidmembershipspro.com/wp-content/uploads/2020/12/Edison-Research-Podcast-Consumer-2019-slide-34-128x72.png 128w, https://www.paidmembershipspro.com/wp-content/uploads/2020/12/Edison-Research-Podcast-Consumer-2019-slide-34.png 1200w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" /></figure>\n\n\n\n<p>Your existing members are already advocates of your mission and trust your point of view. You can leverage your authority with your audience to obtain sponsorships and partnerships with quality brands. This can lead to additional revenue for sales made through your show.&nbsp;</p>\n\n\n\n<p>Whether you’re pitching your products or an affiliate’s, advertising on a podcast can generate more income than other mediums.</p>\n\n\n\n<p>The benefits of creating a podcast are clear. As a membership website owner, the audio format is another tool for connecting with your users and differentiating yourself from other sites.</p>\n\n\n\n<h2 id=\"h-how-to-get-started-in-podcasting\">How to Get Started in Podcasting</h2>\n\n\n\n<p>Fortunately, if you want to start a podcast, the barriers to entry are surprisingly low:</p>\n\n\n\n<ol><li>Start with any free recording and editing app to create the first episodes of your show.</li><li>As time goes on, look into more professional equipment to improve your sound quality. But don’t spend too much money if you’re just getting started.&nbsp;</li><li>Decide which podcast hosting platform will store your audio files. The host will provide everything else you need, including an RSS feed, which is a list of links to each episode and other details like your title, description, and image.</li></ol>\n\n\n\n<p>A word of caution: If you plan to have a paid or members-only podcast, make sure the hosting provider has private podcasting features. Unfortunately, this structure will bar you from some of the most popular channels, including Apple and Spotify.&nbsp;</p>\n\n\n\n<p>Whether you’re repurposing your written content or creating something entirely new, there’s no shortage of creative freedom when it comes to what you talk about on your podcast.&nbsp;</p>\n\n\n\n<h2 id=\"h-grow-your-membership-site-through-podcasting\">Grow Your Membership Site Through Podcasting</h2>\n\n\n\n<p>In the competitive world of members-only content, a podcast will help <a href=\"https://www.paidmembershipspro.com/how-to-make-your-membership-site-stand-out-podcast-with-jason-coleman/\">differentiate your brand</a>, grow your revenue stream, and appeal to a wider audience than ever before.&nbsp;</p>\n\n\n\n<p>If you’re ready to <a href=\"https://castos.com/how-to-start-a-podcast/\">create your podcast</a>, check out Casto’s article on the steps to take. The podcast hosting platform also offers a WordPress plugin, <a href=\"https://wordpress.org/plugins/seriously-simple-podcasting/\">Seriously Simple Podcasting</a>, which will simplify the process.&nbsp;</p>\n\n\n\n<p>Jason and Kim, co-founders of Stranger Studios and <a href=\"https://www.paidmembershipspro.com/demo/\">PMPro</a>, are using Castos for their show, <a href=\"https://www.strangerstudios.com/that-talking-thing-episode-1/\">That Talking Thing</a>. Tune into the earliest episodes where they cover family, work, and life.</p>\n\n\n\n<p></p>\n\n\n\n<p></p>\n\n\n\n<p></p>\n\n\n\n<div class=\"wp-block-columns has-background\" style=\"background-color:#efefef\">\n<div class=\"wp-block-column\" style=\"flex-basis:17%\">\n<img class=\"avatar aligncenter\" style=\"max-width: 100px; background-color: #FFF; padding: 15px;\" src=\"https://www.paidmembershipspro.com/images/Paid-Memberships-Pro_icon_shiny.png\" alt=\"PMPro Editorial Staff Icon\">\n</div>\n\n\n\n<div class=\"wp-block-column\" style=\"flex-basis:83%\">\n<p class=\"has-medium-font-size\" style=\"margin: 0;\"><strong>PMPro Editorial Staff</strong></p>\n\n\n\n<p style=\"margin: 0;\">Editorial Staff at Paid Memberships Pro is a team of WordPress membership site and online business experts led by Kim and Jason Coleman. Trusted by over 350,000 readers worldwide.</p>\n</div>\n</div>\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:3;a:6:{s:4:\"data\";s:57:\"\n		\n		\n		\n		\n		\n				\n		\n\n					\n										\n					\n		\n		\n			\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:3:{s:0:\"\";a:6:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:21:\"PMPro Update 2.5.10.1\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:57:\"https://www.paidmembershipspro.com/pmpro-update-2-5-10-1/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Mon, 05 Jul 2021 19:23:11 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"category\";a:1:{i:0;a:5:{s:4:\"data\";s:13:\"Release Notes\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:44:\"https://www.paidmembershipspro.com/?p=356287\";s:7:\"attribs\";a:1:{s:0:\"\";a:1:{s:11:\"isPermaLink\";s:5:\"false\";}}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:444:\"Version 2.5.10.1 of Paid Memberships Pro is out with a couple of fixes. Specifically, this update fixes a bug in our getfile.php script, which can be used to lock down files with PMPro. Please update Paid Memberships Pro from the plugins page of your WordPress dashboard. You can also get the&#160;latest version of PMPro here&#160;or&#160;version <a href=\"https://www.paidmembershipspro.com/pmpro-update-2-5-10-1/\" rel=\"nofollow\">(more...)</a>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:13:\"Jason Coleman\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:40:\"http://purl.org/rss/1.0/modules/content/\";a:1:{s:7:\"encoded\";a:1:{i:0;a:5:{s:4:\"data\";s:1046:\"<div class=\"lead\">\n<p>Version 2.5.10.1 of Paid Memberships Pro is out with a couple of fixes. Specifically, this update fixes a bug in our getfile.php script, <a href=\"https://www.paidmembershipspro.com/locking-down-protecting-files-with-pmpro/\">which can be used to lock down files with PMPro</a>.</p>\n\n\n\n</div><hr />\n\n\n\n<p>Please update Paid Memberships Pro from the plugins page of your WordPress dashboard. You can also get the&nbsp;<a href=\"http://downloads.wordpress.org/plugin/paid-memberships-pro.zip\">latest version of PMPro here</a>&nbsp;or&nbsp;<a href=\"http://downloads.wordpress.org/plugin/paid-memberships-pro.2.5.10.1zip\">version 2.5.10 specifically here</a>.</p>\n\n\n\n<h2 id=\"h-the-full-list-of-updates-is-below\">The full list of updates is below.</h2>\n\n\n\n<ul><li><strong>BUG FIX/ENHANCEMENT:</strong> The &#8216;<code>Edit Code: %s</code>&#8216; string on the discount codes page is now wrapped for translation.</li><li><strong>BUG FIX:</strong> Fixed issue with the <code>getfile.php</code> script introduced in 2.5.10.</li></ul>\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:4;a:6:{s:4:\"data\";s:57:\"\n		\n		\n		\n		\n		\n				\n		\n\n					\n										\n					\n		\n		\n			\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:3:{s:0:\"\";a:6:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:19:\"PMPro Update 2.5.10\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:55:\"https://www.paidmembershipspro.com/pmpro-update-2-5-10/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Fri, 25 Jun 2021 17:00:03 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"category\";a:1:{i:0;a:5:{s:4:\"data\";s:13:\"Release Notes\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:44:\"https://www.paidmembershipspro.com/?p=354187\";s:7:\"attribs\";a:1:{s:0:\"\";a:1:{s:11:\"isPermaLink\";s:5:\"false\";}}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:449:\"Version 2.5.10 of Paid Memberships Pro is out with a handful of bug fixes. Please update Paid Memberships Pro from the plugins page of your WordPress dashboard. You can also get the&#160;latest version of PMPro here&#160;or&#160;version 2.5.10 specifically here. The full list of updates is below. SECURITY: Fixed XSS vulnerability on the edit order page <a href=\"https://www.paidmembershipspro.com/pmpro-update-2-5-10/\" rel=\"nofollow\">(more...)</a>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:13:\"Jason Coleman\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:40:\"http://purl.org/rss/1.0/modules/content/\";a:1:{s:7:\"encoded\";a:1:{i:0;a:5:{s:4:\"data\";s:2705:\"\n<p>Version 2.5.10 of Paid Memberships Pro is out with a handful of bug fixes.</p>\n\n\n\n<p>Please update Paid Memberships Pro from the plugins page of your WordPress dashboard. You can also get the&nbsp;<a href=\"http://downloads.wordpress.org/plugin/paid-memberships-pro.zip\">latest version of PMPro here</a>&nbsp;or&nbsp;<a href=\"http://downloads.wordpress.org/plugin/paid-memberships-pro.2.5.10.zip\">version 2.5.10 specifically here</a>.</p>\n\n\n\n<h2 id=\"h-the-full-list-of-updates-is-below\">The full list of updates is below.</h2>\n\n\n\n<ul><li><strong>SECURITY:</strong> Fixed XSS vulnerability on the edit order page in the dashboard. (Thanks, Scott Kingsley Clark)</li><li><strong>ENHANCEMENT:</strong> Improved escaping and localization for the message returned when clicking to apply discount code.</li><li><strong>ENHANCEMENT:</strong> Now hiding gateway setting API keys behind asterisks.</li><li><strong>BUG FIX/ENHANCEMENT:</strong> Now passing a <code>CARDONFILE</code> parameter with PayPal Payflow payment and subscription transactions.</li><li><strong>BUG FIX/ENHANCEMENT:</strong> Using the <code>wp.passwordStrength.userInputDisallowedList</code> function from WP 4.5 if available.</li><li><strong>BUG FIX:</strong> Fixed issue in <code>getfile.php</code> script where parameters in the URL would cause File not found errors.</li><li><strong>BUG FIX:</strong> Fixed how the PayPal IPN handler handles cases where a subscription is set up correctly but the initial payment failed. We now correctly cancel these users and mark their order as error.</li><li><strong>BUG FIX:</strong> Improved error handling in the PayPal Express integration, particularly when a subscriptions <code>PROFILESTATUS</code> is missing.</li><li><strong>BUG FIX:</strong> User registered date is now shown in local time.</li><li><strong>BUG FIX:</strong> Fixed issue where the deprecated <code>pmpro_getClassForField</code> function wasn&#8217;t returning a value properly. (Thanks, Elena Draculet)</li><li><strong>BUG FIX:</strong> Updated the <code>pmpro_sort_levels_by_order</code> function to use level IDs for keys, since some code expects that for level arrays. This matches the behavior we had before introducing this function.</li><li><strong>BUG FIX:</strong> Updated the <code>pmpro_changeMembershipLevel</code> function always set the order status to error if that was passed in as the &#8220;old level status&#8221;.</li><li><strong>BUG FIX:</strong> Fixed warning in searches/pages when PMPro pages is not set.</li><li><strong>BUG FIX:</strong> Fixed warnings being generated when using PHP 8 and Divi</li><li><strong>BUG FIX:</strong> Fixed warnings related to PayPal Express session variables.</li></ul>\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:5;a:6:{s:4:\"data\";s:69:\"\n		\n		\n		\n		\n		\n				\n		\n		\n		\n		\n		\n\n					\n										\n					\n		\n		\n			\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:3:{s:0:\"\";a:6:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:53:\"How to Set up a Membership Site for Free Members Only\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:89:\"https://www.paidmembershipspro.com/how-to-set-up-a-membership-site-for-free-members-only/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Thu, 24 Jun 2021 21:30:00 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"category\";a:5:{i:0;a:5:{s:4:\"data\";s:8:\"Business\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:1;a:5:{s:4:\"data\";s:10:\"free level\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:2;a:5:{s:4:\"data\";s:15:\"free membership\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:3;a:5:{s:4:\"data\";s:10:\"free trial\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:4;a:5:{s:4:\"data\";s:17:\"membership levels\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:44:\"https://www.paidmembershipspro.com/?p=272993\";s:7:\"attribs\";a:1:{s:0:\"\";a:1:{s:11:\"isPermaLink\";s:5:\"false\";}}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:478:\"Looking to grow your membership website? If you already own and operate a premium membership website, you might be missing out on an entire additional pool of potential users: free members. It may sound counterintuitive, but content for free members helps to create a customer acquisition model that converts, attracts, and retains more paying users <a href=\"https://www.paidmembershipspro.com/how-to-set-up-a-membership-site-for-free-members-only/\" rel=\"nofollow\">(more...)</a>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:16:\"Kimberly Coleman\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:40:\"http://purl.org/rss/1.0/modules/content/\";a:1:{s:7:\"encoded\";a:1:{i:0;a:5:{s:4:\"data\";s:14074:\"<div class=\"lead\">\n<p>Looking to grow your membership website? If you already own and operate a premium membership website, you might be missing out on an entire additional pool of potential users: <strong>free members.</strong> </p>\n\n\n\n<p>It may sound counterintuitive, but content for free members helps to create a customer acquisition model that converts, attracts, and retains more paying users in the long run.</p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" width=\"1024\" height=\"512\" src=\"https://www.paidmembershipspro.com/wp-content/uploads/2020/07/banner-content-for-free-members-membership-site-1024x512.jpg\" alt=\"Banner for Grow your business with a free membership plan to increase conversions\" class=\"wp-image-354014\" srcset=\"https://www.paidmembershipspro.com/wp-content/uploads/2020/07/banner-content-for-free-members-membership-site-1024x512.jpg 1024w, https://www.paidmembershipspro.com/wp-content/uploads/2020/07/banner-content-for-free-members-membership-site-300x150.jpg 300w, https://www.paidmembershipspro.com/wp-content/uploads/2020/07/banner-content-for-free-members-membership-site-1170x585.jpg 1170w, https://www.paidmembershipspro.com/wp-content/uploads/2020/07/banner-content-for-free-members-membership-site.jpg 1200w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" /></figure>\n\n\n\n<p>Continue reading to learn how building a free membership site with Paid Memberships Pro can help you successfully grow your business.</p>\n\n\n\n</div><hr />\n\n\n\n<h2 id=\"h-the-benefits-of-content-for-free-members\">The Benefits of Content for Free Members</h2>\n\n\n\n<p>By offering users access to quality content without payment, you can nurture potential customers while also positioning yourself as a thought leader in your field.</p>\n\n\n\n<p>From a marketing perspective, this “freemium” approach gives you further insight into your audience demographics. This insight allows you to start curating a mailing list of prospects. Having this segment will help you to create ultra-targeted email campaigns. These campaigns attract and convert non-paying members into full-fledged subscribers. For websites who don’t <em>yet </em>have a premium product or service, this approach builds a following for a future launch. </p>\n\n\n\n<p>According to OpenView Partners, when you factor in the cost and effort required for outbound marketing efforts, freemium access to a platform or website <a href=\"https://openviewpartners.com/blog/freemium-vs-free-trial/\">helps to convert users 25% more often than free trials alone</a>.</p>\n\n\n\n<h2 id=\"h-a-free-membership-kickstarts-the-trust-building-process\">A free membership kickstarts the trust-building process.</h2>\n\n\n\n<p>As you work to build out your user base, consider the overarching stages with the marketing and sales funnel:</p>\n\n\n\n<ul><li>Top-of-funnel</li><li>Middle-of-funnel</li><li>Bottom-of-funnel</li></ul>\n\n\n\n<p>The customer journey starts with a general awareness that your website exists. This gradually narrows down as visitors who aren’t interested exit your site. And those who <em>are </em>take the steps to learn more.</p>\n\n\n\n<p>By offering premium content, you can create messaging that guides users through each stage. From content with the sole purpose of attracting traffic through organic search all the way down to bottom-of-funnel pieces that show users why they should convert to being paid members, your content should (and will) do the heavy lifting. When offering free content, you’ll want to consider the resources that went into creating it <em>and </em>whether it would make sense to a new visitor. More complex or highly specific pieces might be better off behind your pay wall.&nbsp;</p>\n\n\n\n<p>When someone signs up to your website, it’s fair to assume they see value in the general theme of the content you’re providing — even if they aren’t paying for it just yet. This free membership kickstarts the trust-building process. Loyal members appreciate the value you deliver, which in turn makes them more likely to become a premium member.</p>\n\n\n\n<p>The benefits of a free membership website are clear, including stronger user insights, personalized marketing opportunities, and a more effective sales funnel. And, now that you understand the advantages of deploying free content as the first step in your customer acquisition model, it’s time to start configuring your website.</p>\n\n\n\n<h2>Creating a Free Membership Level&nbsp;</h2>\n\n\n\n<p>No matter what your experience level with PMPro, creating a free tier on your membership website is a straightforward, user-friendly process:</p>\n\n\n\n<ol><li>Navigate to Memberships > Settings > Levels in the WordPress admin.</li><li>If this is the first time you’re creating a membership level, click the “Create a Membership Level” button.</li><li>If you’re adding a new level to your existing membership site, just click “Add New Level.”</li></ol>\n\n\n\n<p>And just like that, you’re well on your way to building your free membership site. The tier you just created will have several different customization options, including the name, description, confirmation message, billing details, and more. While the exact setting you decide on will depend on your business model, feel free to explore our <a href=\"https://www.paidmembershipspro.com/documentation/membership-levels/\">documentation on setting up membership levels in PMPro</a> to learn more about managing these features.</p>\n\n\n\n<p>The next step in building your free membership site is to create your PMPro pages.</p>\n\n\n\n<h2>Setting up PMPro Pages&nbsp;</h2>\n\n\n\n<p>After you set up your PMPro pages, you’ll be able to manage member data, such as bill information, passwords, and profile edits, all in one place. To configure these pages, follow these steps:</p>\n\n\n\n<ol><li>Navigate to Memberships &gt; Settings &gt; Pages in the WordPress admin.</li><li>If you’re installing PMPro for the first time, select either manual setup or allow the plugin to do it for you. We recommend doing the latter, as it lets you make edits as needed down the road.</li><li>Click “Generate Pages for Me.”</li><li>Don’t forget to save your settings.</li></ol>\n\n\n\n<p>For further guidelines, we recommend you check out our <a href=\"https://www.paidmembershipspro.com/documentation/admin/page-settings/\">admin pages walkthrough</a>.</p>\n\n\n\n<p>Once you’ve generated your pages either manually or automatically, you can configure more advanced settings for your unique site and user needs.</p>\n\n\n\n<h2>Accessing Advanced Settings</h2>\n\n\n\n<img src=\"https://www.paidmembershipspro.com/images/screenshots/pmpro-advanced-settings.png\" style=\"max-width: 300px; height: auto;\" class=\"box-shadow alignright\" />\n\n\n\n<p>Additional configuration settings are available for your membership level from the Advanced Settings tab. From here, you’ll be able to set rules for excerpts, dashboard access, hiding content from non-member view, and more:</p>\n\n\n\n<ol><li>From your WordPress admin, go to Memberships &gt; Settings &gt; Advanced.</li><li>Select or change options as needed.</li><li>As always, don’t forget to save your settings once you’re done!</li></ol>\n\n\n\n<p>There are several ways to configure the <a href=\"https://www.paidmembershipspro.com/documentation/admin/advanced-settings/\">Advanced Settings in PMPro</a> to give your users the best experience possible.</p>\n\n\n\n<h2>Additional Customization Options</h2>\n\n\n\n<p>Every website and user base is unique. As you create your PMPro membership site for free members, you’ll want to consider customizing the following settings:</p>\n\n\n\n<h3 id=\"h-the-price-for-membership-is-0-00-for-now\">“The price for membership is $0.00 for now”</h3>\n\n\n\n<p>By default, free membership levels will display this message to members. Depending on your preferences and users, you may want to entirely hide this text or change it to display “Free.”</p>\n\n\n\n<p>To change the pricing statement as needed, you’ll want to use our <a href=\"https://www.paidmembershipspro.com/add-ons/pmpro-custom-level-cost-text/\">PMPro Custom Level Cost Text Add On</a>. This feature overrides the default text and will let you edit pricing statements as you see fit. For additional guidance, check out our <a href=\"https://www.paidmembershipspro.com/add-ons/pmpro-custom-level-cost-text/#placeholders\">walkthrough on setting up the Custom Level Cost Text Add On</a> to learn how it works and the advanced settings you’ll need to modify.&nbsp;</p>\n\n\n\n<h3 id=\"h-skip-the-membership-levels-page\">Skip the Membership Levels Page</h3>\n\n\n\n<p>If you want free users to entirely skip the PMPro levels page and go straight to check out, add the following line of code to the customization plugin:&nbsp;</p>\n\n\n\n<p>define ( &#8220;PMPRO_DEFAULT_LEVEL&#8221; , &#8220;1&#8221; ) ;</p>\n\n\n\n<p>Be sure to double check that your free level has ID 1, or adjust that in the code above. If you add additional levels in the future, you’ll need to remove this line. For more information on this process, <a href=\"https://www.paidmembershipspro.com/skipping-the-pmpro-levels-page/\">refer to this step-by-step guide</a>.</p>\n\n\n\n<h3 id=\"h-remove-the-invoices-section\">Remove the &#8220;Invoices&#8221; Section</h3>\n\n\n\n<p>PMPro comes with <a href=\"https://www.paidmembershipspro.com/documentation/shortcodes/\">shortcodes and blocks</a> that can be used to insert or show plugin-generated content on membership level inside pages, posts, widgets, and more.</p>\n\n\n\n<p>When you’re offering a free membership level, you might want to remove any block or shortcode under the membership invoice page. To check whether the shortcode or block is active, follow these steps:</p>\n\n\n\n<ol><li>Navigate to Memberships > Settings > Pages in the WordPress admin.</li><li>On the “Invoice Page (Membership Invoice)” tab, click on “Edit Page.”</li><li>Make sure there’s no active block or additional CSS.</li><li>Update the page.</li></ol>\n\n\n\n<figure class=\"wp-block-image size-large box-shadow\"><img loading=\"lazy\" width=\"1024\" height=\"394\" src=\"https://www.paidmembershipspro.com/wp-content/uploads/2020/07/How-to-Set-Up-a-Membership-Site-for-Free-Members-Only-1024x394.jpg\" alt=\"\" class=\"wp-image-273023\" srcset=\"https://www.paidmembershipspro.com/wp-content/uploads/2020/07/How-to-Set-Up-a-Membership-Site-for-Free-Members-Only-1024x394.jpg 1024w, https://www.paidmembershipspro.com/wp-content/uploads/2020/07/How-to-Set-Up-a-Membership-Site-for-Free-Members-Only-300x115.jpg 300w, https://www.paidmembershipspro.com/wp-content/uploads/2020/07/How-to-Set-Up-a-Membership-Site-for-Free-Members-Only-1170x450.jpg 1170w, https://www.paidmembershipspro.com/wp-content/uploads/2020/07/How-to-Set-Up-a-Membership-Site-for-Free-Members-Only.jpg 1276w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" /></figure>\n\n\n\n<p>You can also toggle the display under the “Invoices” section on the <a href=\"https://www.paidmembershipspro.com/documentation/frontend-pages/membership-account/\">Membership Account page</a>:</p>\n\n\n\n<ol><li>Navigate to Memberships &gt; Settings &gt; Pages in the WordPress admin.</li><li>On the “Account Page (Membership Account),”click “Edit Page.”</li><li>If the invoice block is active, uncheck the “Show Invoices” button.</li><li>Update the page.</li></ol>\n\n\n\n<figure class=\"wp-block-image size-large box-shadow\"><img loading=\"lazy\" width=\"1024\" height=\"573\" src=\"https://www.paidmembershipspro.com/wp-content/uploads/2020/07/2-1024x573.jpg\" alt=\"\" class=\"wp-image-273024\" srcset=\"https://www.paidmembershipspro.com/wp-content/uploads/2020/07/2-1024x573.jpg 1024w, https://www.paidmembershipspro.com/wp-content/uploads/2020/07/2-300x168.jpg 300w, https://www.paidmembershipspro.com/wp-content/uploads/2020/07/2-1170x655.jpg 1170w, https://www.paidmembershipspro.com/wp-content/uploads/2020/07/2-128x72.jpg 128w, https://www.paidmembershipspro.com/wp-content/uploads/2020/07/2.jpg 1200w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" /></figure>\n\n\n\n<h3 id=\"h-use-the-signup-shortcode-add-on\">Use the Signup Shortcode Add On</h3>\n\n\n\n<p>The <a href=\"https://www.paidmembershipspro.com/add-ons/pmpro-signup-shortcode/\">Signup Shortcode</a> is another useful Add On that makes the signup process quick and convenient—especially for free members. The feature streamlines check out by:</p>\n\n\n\n<ul><li>Enabling email-only signup.</li><li>Instantly redirecting to the referrer or specified page.</li><li>Setting the level ID and displaying specific signup fields.</li><li>Enabling a popup integration.</li></ul>\n\n\n\n<p>For installation procedures, check out this <a href=\"https://www.paidmembershipspro.com/add-ons/pmpro-signup-shortcode/\">companion guide on the Signup Shortcode Add On</a>. If you’re going to use the shortcode in a popup, this post has details on <a href=\"https://www.paidmembershipspro.com/membership-logic-enable-disable-popups-popup-maker-popups-optinmonster/\">filtering popup displays based on membership level</a>.</p>\n\n\n\n<p>There are several ways to customize your free membership website with PMPro—remember that you can always adjust your settings as your needs change. Offering a free membership is just one way to grow your website, and you can set up a <a href=\"https://www.paidmembershipspro.com/offer-trial-memberships-that-can-only-be-used-once/\">free trial period</a> that more directly converts users to a paying model. </p>\n\n\n\n<h2>Get Started with a Free Membership Website</h2>\n\n\n\n<p>At Stranger Studios, we offer the most complete WordPress membership plugin available to businesses that need an easy way to restrict content and manage subscriptions. Through our <a href=\"https://www.paidmembershipspro.com/features/\">Add On plugins</a>, you can explore new features, functionalities, and integrate with third-party services to create the exact experience you hope to deliver to your users.</p>\n\n\n\n<p>If you are interested in creating a free membership website or have any additional questions about Paid Memberships Pro, <a href=\"https://www.paidmembershipspro.com/contact/\">contact our team</a> today.</p>\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:6;a:6:{s:4:\"data\";s:57:\"\n		\n		\n		\n		\n		\n				\n		\n\n					\n										\n					\n		\n		\n			\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:3:{s:0:\"\";a:6:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:43:\"Four Strategies to Improve Member Retention\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:63:\"https://www.paidmembershipspro.com/member-retention-strategies/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Fri, 18 Jun 2021 16:17:54 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"category\";a:1:{i:0;a:5:{s:4:\"data\";s:8:\"Business\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:44:\"https://www.paidmembershipspro.com/?p=352552\";s:7:\"attribs\";a:1:{s:0:\"\";a:1:{s:11:\"isPermaLink\";s:5:\"false\";}}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:438:\"The number one question I hear from membership sites that are already bringing in members and revenue is: &#8220;How do I keep my members coming back, month after month, and year after year.&#8221; In this guide, I share the top four strategies for improving member retention. With very little effort, anyone who manages a subscription <a href=\"https://www.paidmembershipspro.com/member-retention-strategies/\" rel=\"nofollow\">(more...)</a>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:16:\"Kimberly Coleman\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:40:\"http://purl.org/rss/1.0/modules/content/\";a:1:{s:7:\"encoded\";a:1:{i:0;a:5:{s:4:\"data\";s:6255:\"<div class=\"lead\">\n<p>The number one question I hear from membership sites that are already bringing in members and revenue is: &#8220;How do I keep my members coming back, month after month, and year after year.&#8221; In this guide, I share the top four strategies for improving member retention. With very little effort, anyone who manages a subscription or member-supported online business can launch these strategies and start tackling churn.</p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" width=\"1024\" height=\"512\" src=\"https://www.paidmembershipspro.com/wp-content/uploads/2021/06/Strategies-Improve-Member-Retention-Guide-1024x512.jpg\" alt=\"Strategies to Improve Member Retention Guide\" class=\"wp-image-352587\" srcset=\"https://www.paidmembershipspro.com/wp-content/uploads/2021/06/Strategies-Improve-Member-Retention-Guide-1024x512.jpg 1024w, https://www.paidmembershipspro.com/wp-content/uploads/2021/06/Strategies-Improve-Member-Retention-Guide-300x150.jpg 300w, https://www.paidmembershipspro.com/wp-content/uploads/2021/06/Strategies-Improve-Member-Retention-Guide-1170x585.jpg 1170w, https://www.paidmembershipspro.com/wp-content/uploads/2021/06/Strategies-Improve-Member-Retention-Guide.jpg 1200w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" /></figure>\n\n\n\n</div><hr />\n\n\n\n<h2 id=\"h-don-t-force-a-recurring-business-model-just-because-you-like-the-idea-of-recurring-income\">Don&#8217;t force a recurring business model, just because you like the idea of recurring income.</h2>\n\n\n\n<p>Do you even need to offer a recurring subscription? Maybe you don&#8217;t. Maybe your content doesn&#8217;t fit with a recurring subscription model.</p>\n\n\n\n<p>There are plenty of businesses selling one-time products that make money month, after month, after month. One of my rules of thumb is this, <a href=\"https://www.paidmembershipspro.com/front-load-membership-pricing-double-revenues/\">the timing of your membership pricing should match the timing of the value that you deliver</a>. If you have a course that is changing lives in one month, get paid for that upfront. Consider charging a higher one-time price. Instead of charging $50 per month charge $150 one time. Front-loading your pricing like this can even reduce churn for recurring subscriptions.</p>\n\n\n\n<h2 id=\"h-match-the-timing-of-your-membership-pricing-to-the-timing-of-the-value-you-deliver\">Match the timing of your membership pricing to the timing of the value you deliver.</h2>\n\n\n\n<p>What does that mean? First, make sure that you&#8217;re delivering value for your members every single month or for annual memberships every single year. Second, even if you&#8217;re delivering value every month, you&#8217;ll often find that customers still get most of the value in month one.</p>\n\n\n\n<p>If your impact is front-loaded, you should consider front-loading your pricing, too. Put simply, charge more upfront with a lower recurring amount. Here&#8217;s a quick example. Say you&#8217;re charging $50 per month for your membership, but you find customers canceling after two to three months. Consider instead charging $150 upfront and $20 per month after that. The $150 will match the lifetime value you were getting before. And while raising prices means fewer sales, you&#8217;ll often make more money overall. Experiment to find the specific numbers that work for you. The key to this tactic is for the recurring amount to be less than the initial payment.</p>\n\n\n\n<p>When the value members receive is more in line with the price they are paying, they are more likely to renew.</p>\n\n\n\n<h2 id=\"h-make-sure-that-you-re-handling-failed-payments-well\">Make sure that you&#8217;re handling failed payments well.</h2>\n\n\n\n<p>Email every single member who expires because of a failed payment. Email them multiple times until they sign back up. Spread the later emails out, but don&#8217;t stop until they ask you to stop. If you have their phone number, call them. There are SaaS products that will do this for you. Or you could set up an automated email series yourself. </p>\n\n\n\n<p>At a certain scale, it makes sense to hire someone part-time, maybe on commission, just to manage failed payments for you.&nbsp;</p>\n\n\n\n<h2 id=\"h-get-personal-with-your-members\">Get personal with your members.</h2>\n\n\n\n<p>Share more about your own journey. In many membership businesses, people are really just patronizing the personality behind the product. So get personal. If your story connects with someone and changes their life, well, then you might just have yourself a customer for life. You must deliver real useful value for your membership. But if you&#8217;re too robotic or formulaic in your offerings, people will stop paying once they&#8217;ve gotten what they need. Sharing more about yourself and your mission will keep people subscribed.</p>\n\n\n\n<p>I recorded each of these strategies for busting churn and <a href=\"https://youtube.com/playlist?list=PLFxlsdJtda3qphJQ_QQjtZJBMH5ahU4IL\">improving member retention in a three part video series</a> you can watch now on YouTube. </p>\n\n\n\n<iframe loading=\"lazy\" width=\"744\" height=\"419\" src=\"https://www.youtube.com/embed/videoseries?list=PLFxlsdJtda3qphJQ_QQjtZJBMH5ahU4IL\" title=\"YouTube video player\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen=\"\"></iframe>\n\n\n\n<hr class=\"wp-block-separator is-style-wide\"/>\n\n\n\n<div class=\"wp-block-columns has-background\" style=\"background-color:#efefef\">\n<div class=\"wp-block-column\" style=\"flex-basis:17%\">\n<img class=\"avatar\" style=\"max-width: 100px;\" src=\"https://www.paidmembershipspro.com/images/Jason_Coleman-256x256.jpg\" alt=\"Jason Coleman\">\n</div>\n\n\n\n<div class=\"wp-block-column\" style=\"flex-basis:83%\">\n<p style=\"margin: 0;\"><strong>Author: <a href=\"https://www.paidmembershipspro.com/author/strangerstudios/\">Jason Coleman</a></strong></p>\n<p style=\"margin: 0;\">Jason is co-founder of Paid Memberships Pro, the 100% open source membership plugin for WordPress. He has been pushing WordPress to its limits for many years and is an advocate for using WordPress as an application framework to build web sites and apps that go above and beyond the typical blog of CMS site.</p>\n</div>\n</div>\n\n\n\n<p></p>\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:7;a:6:{s:4:\"data\";s:60:\"\n		\n		\n		\n		\n		\n				\n		\n		\n\n					\n										\n					\n		\n		\n			\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:3:{s:0:\"\";a:6:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:57:\"Make That Money: Your Guide to Collecting Membership Dues\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:59:\"https://www.paidmembershipspro.com/collect-membership-dues/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Fri, 11 Jun 2021 15:46:09 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"category\";a:2:{i:0;a:5:{s:4:\"data\";s:8:\"Business\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:1;a:5:{s:4:\"data\";s:11:\"association\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:44:\"https://www.paidmembershipspro.com/?p=351191\";s:7:\"attribs\";a:1:{s:0:\"\";a:1:{s:11:\"isPermaLink\";s:5:\"false\";}}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:462:\"If you are in charge of a membership-based association, you probably wear a haberdashery’s worth of hats. You are rarely just a creative or executive — you’re also an administrator, manager, marketer, and webmaster.&#160;And you handle it all with determination, organization, and a talent for multitasking.&#160; But then it comes time to be an accountant, <a href=\"https://www.paidmembershipspro.com/collect-membership-dues/\" rel=\"nofollow\">(more...)</a>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:15:\"Patrick Rauland\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:40:\"http://purl.org/rss/1.0/modules/content/\";a:1:{s:7:\"encoded\";a:1:{i:0;a:5:{s:4:\"data\";s:10419:\"<div class=\"lead\">\n<p>If you are in charge of a membership-based association, you probably wear a haberdashery’s worth of hats. You are rarely just a creative or executive — you’re also an administrator, manager, marketer, and webmaster.&nbsp;And you handle it all with determination, organization, and a talent for multitasking.&nbsp;</p>\n\n\n\n<p>But then it comes time to be an accountant, and you start to feel squeamish. <a href=\"https://money.usnews.com/investing/articles/2016-12-27/why-is-talking-about-money-such-a-taboo-subject\">We are uncomfortable talking about money</a>. You are daunted by the onslaught of requests, questions, and issues that arise during membership renewal periods.&nbsp;</p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" width=\"1000\" height=\"500\" src=\"https://www.paidmembershipspro.com/wp-content/uploads/2021/06/collecting-membership-dues-guide.jpg\" alt=\"Collecting Membership Dues Guide\" class=\"wp-image-351385\" srcset=\"https://www.paidmembershipspro.com/wp-content/uploads/2021/06/collecting-membership-dues-guide.jpg 1000w, https://www.paidmembershipspro.com/wp-content/uploads/2021/06/collecting-membership-dues-guide-300x150.jpg 300w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" /></figure>\n\n\n\n<p>You are consumed by member registrations, scheduling, email communications, and other administrative tasks. You think, “I do not have time for this. There must be a better way!”&nbsp;</p>\n\n\n\n<p>Here is the good news:&nbsp;</p>\n\n\n\n<p>There<em> is</em> a better way. This guide will show you how <a href=\"https://www.paidmembershipspro.com/\">membership software</a> can manage your membership dues. We will also go over best practices to alleviate the stress and overhead you might face during renewal season.&nbsp;</p>\n\n\n\n</div><hr />\n\n\n\n<p><strong>Jump Ahead to Learn:</strong></p>\n\n\n\n<ul><li><a href=\"#h-how-membership-software-handles-due-reminders\">How Membership Software Handles Due Reminders</a></li><li><a href=\"#h-best-practices-for-sending-due-reminders-to-members\">Best Practices for Sending Due Reminders to Members</a></li><li><a href=\"#h-how-membership-software-handles-late-payments\">How Membership Software Handles Late Payments</a></li><li><a href=\"#h-how-paid-memberships-pro-improves-your-membership-renewal-process\">How Paid Memberships Pro Improves Your Membership Renewal Process</a></li></ul>\n\n\n\n<h2 id=\"h-how-membership-software-handles-due-reminders\">How Membership Software Handles Due Reminders</h2>\n\n\n\n<p>Most association members are busy — they have careers, hobbies, and plenty of life commitments. Among their many worries, concerns about when their association dues are up for renewal are unlikely to rank top of mind.</p>\n\n\n\n<p>You need a system to collect dues from your busy members.&nbsp;</p>\n\n\n\n<p>And that is where membership software comes in like an organizational superhero. Its superpowers are taking payments and providing something (like access) in return.</p>\n\n\n\n<p>Good membership software includes features that make its payment-taking job easier and more effective — including automatic reminders.&nbsp;</p>\n\n\n\n<p>The method of delivery varies between platforms. But whether they are push notifications or emails, these reminders let you spend more time <a href=\"https://www.paidmembershipspro.com/step-by-step-guides/videos/webinars/starting-growing-membership-site-lessons/\">growing your member base</a> and less time chasing down dues.</p>\n\n\n\n<p>According to 2020 data from <a href=\"https://www.statista.com/statistics/707248/entertainment-subscriptions-per-user/\">Statista</a>, on average, Americans use 12 subscription services per person — and that is just for entertainment services. So it makes sense that most people do not memorize the renewal dates for every membership.&nbsp;</p>\n\n\n\n<p>But as your membership base expands, it gets harder to manually track all those dates and send reminders.</p>\n\n\n\n<p>Membership software monitors each user’s membership period and sends them a notification when it is time to renew. These automated reminders will drive you towards a better return on investment (ROI) faster and keep your membership number high without manual intervention.</p>\n\n\n\n<h2 id=\"h-best-practices-for-sending-due-reminders-to-members\">Best Practices for Sending Due Reminders to Members</h2>\n\n\n\n<p>Every association and membership base is different. So membership software should provide a variety of ways to notify your members they have dues coming up.</p>\n\n\n\n<p>These alerts shouldn’t be limited to renewal notices, either. Regularly encourage your members to take advantage of the opportunities and benefits your organization provides. This ensures they feel their membership is a good value when it’s time to pay their dues.&nbsp;</p>\n\n\n\n<p>Here are 10 notifications your association should send members to keep them connected and engaged:</p>\n\n\n\n<ol><li><strong>Confirmation emails</strong> when a subscriber signs up for your service</li><li><strong>Subscription-approved emails</strong> if there is an approval process for members.</li><li><strong>Thank-you messages</strong> when users sign up for a subscription</li><li><strong>Thank-you messages</strong> for received payments</li><li><strong>Content restricted messages</strong> when users try to access premium content</li><li><strong>Renewal reminders</strong> when it’s time for users to renew their membership</li><li><strong>Upgrade special offers</strong> to encourage users to upgrade to a higher-level plan</li><li><strong>Cancellation confirmation emails</strong> when subscribers cancel their membership</li><li><strong>Price-adjustment notifications</strong> to tell your subscribers if the cost of their membership dues will increase</li><li><strong>Text message reminders</strong> to notify users before and after their subscription expires</li></ol>\n\n\n\n<h2 id=\"h-how-membership-software-handles-late-payments\">How Membership Software Handles Late Payments</h2>\n\n\n\n<p>Not all associations can collect late fees. Some industries do not allow it, and some organizations do not specify a fee structure for late payments, which makes those retroactive late fees unenforceable.&nbsp;</p>\n\n\n\n<p>If your association applies late fees for tardy membership dues, your membership software may provide options to enforce and streamline the collection process.</p>\n\n\n\n<p>But association members are inevitably going to miss their payments. If you want to keep them in your organization (which is usually in your best interest), you should formulate a strategy for approaching tardy membership dues.&nbsp;</p>\n\n\n\n<p>Always assume a missed payment was an innocent mistake. There is likely a logical reason why the member’s payment is delayed. A soft emailed reminder from your membership software might be enough to clear it up.</p>\n\n\n\n<p>The first late-payment email should detail the past-due payment and give the member a way to get in touch with you in case of difficulties. If the account remains delinquent, send a second follow-up email to remind them of the amount due and available payment options. If there is no response, your membership system can send a warning of impending service suspension.</p>\n\n\n\n<p>Outside of your membership software, you may need to adopt additional standard operating procedures to ensure you are communicating directly with your members if their subscription is especially valuable.</p>\n\n\n\n<h2 id=\"h-how-paid-memberships-pro-improves-your-membership-renewal-process\">How Paid Memberships Pro Improves Your Membership Renewal Process</h2>\n\n\n\n<p>While Paid Memberships Pro does work for <a href=\"https://www.paidmembershipspro.com/how-to-set-up-a-membership-site-for-free-members-only/\">free membership sites</a>, the majority of people building on PMPro want to get paid. And we built our platform in a way that makes recurring payments painless. That’s why PMPro makes sure auto-renewal is configured by default. The vast majority of the time your site successfully renews memberships and sends a success notification to the customer.</p>\n\n\n\n<p>Sometimes of course payments do fail—usually when a credit card expires. And PMPro built entire systems to minimize the harm of missed payments.&nbsp;</p>\n\n\n\n<p>To start with, both users and admins get an email notification when a payment fails. The user can then log in and update their payment information and the admin can follow up with the user if no action is taken. In addition, payment gateways will retry the card automatically several times depending on your gateway. <a href=\"https://stripe.com/docs/invoicing/automatic-collection#retry-schedule\">Stripe retries a card up to 4 times</a> over several days (users receive an email from your site each time a payment retry fails).</p>\n\n\n\n<p>And to prevent a missed payment in the first place <a href=\"https://www.paidmembershipspro.com/automatically-cancel-membership-after-x-failed-payments/\">Paid Memberships Pro notifies users one week before expiration</a>. You can use our <a href=\"https://www.paidmembershipspro.com/add-ons/extra-expiration-warning-emails-add-on/\">Extra Expiration Warning Add On</a> to send out additional notifications as early as you like. This gives customers plenty of time to update their credit card information should anything be out of date.</p>\n\n\n\n<h2 id=\"h-final-tips\">Final Tips</h2>\n\n\n\n<p>Asking for money can be a challenge in its own right. It quickly becomes that awkward conversation you have with someone. It doesn’t have to be though. When you start collecting membership dues, taking a smart approach about how to collect and creating a process that makes things easier and more efficient can be achieved with your membership system.</p>\n\n\n\n<div class=\"wp-block-columns has-background\" style=\"background-color:#efefef\">\n<div class=\"wp-block-column\" style=\"flex-basis:17%\">\n<img class=\"avatar\" style=\"max-width: 100px;\" src=\"/images/Patrick_Rauland.jpg\" alt=\"Patrick Rauland\">\n</div>\n\n\n\n<div class=\"wp-block-column\" style=\"flex-basis:83%\">\n<p style=\"margin: 0;\"><strong>Author: <a href=\"https://www.paidmembershipspro.com/author/bftrick/\">Patrick Rauland</a></strong></p>\n<p style=\"margin: 0;\">Patrick is the Brand Manager at Paid Memberships Pro. He loves helping small businesses, membership, and eCommerce sites. When not being a WordPress nerd he&#8217;s designing board games like a regular nerd.</p>\n</div>\n</div>\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:8;a:6:{s:4:\"data\";s:69:\"\n		\n		\n		\n		\n		\n				\n		\n		\n		\n		\n		\n\n					\n										\n					\n		\n		\n			\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:3:{s:0:\"\";a:6:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:66:\"Set the Member’s Display Name to Username at Membership Checkout\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:99:\"https://www.paidmembershipspro.com/set-the-members-display-name-to-username-at-membership-checkout/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Thu, 10 Jun 2021 10:21:11 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"category\";a:5:{i:0;a:5:{s:4:\"data\";s:33:\"Plus and Unlimited Member Content\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:1;a:5:{s:4:\"data\";s:7:\"Recipes\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:2;a:5:{s:4:\"data\";s:11:\"code recipe\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:3;a:5:{s:4:\"data\";s:14:\"customizations\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:4;a:5:{s:4:\"data\";s:29:\"pmpro_checkout_new_user_array\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:44:\"https://www.paidmembershipspro.com/?p=351061\";s:7:\"attribs\";a:1:{s:0:\"\";a:1:{s:11:\"isPermaLink\";s:5:\"false\";}}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:486:\"Correctly displaying your member&#8217;s name on your membership site can have a big impact. Imagine displaying a formal name when subtle privacy is needed. This code recipe will allow you to set your member&#8217;s default display name to their username. About the Code Recipe Member display names are important. A member&#8217;s name can be seen <a href=\"https://www.paidmembershipspro.com/set-the-members-display-name-to-username-at-membership-checkout/\" rel=\"nofollow\">(more...)</a>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:11:\"Travis Lima\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:40:\"http://purl.org/rss/1.0/modules/content/\";a:1:{s:7:\"encoded\";a:1:{i:0;a:5:{s:4:\"data\";s:997:\"\n<p>Correctly displaying your member&#8217;s name on your membership site can have a big impact.  Imagine displaying a formal name when subtle privacy is needed. This code recipe will allow you to set your member&#8217;s default display name to their username.</p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" width=\"1024\" height=\"512\" src=\"https://www.paidmembershipspro.com/wp-content/uploads/2021/06/Set-username-as-default-1024x512.jpg\" alt=\"member username\" class=\"wp-image-351069\" srcset=\"https://www.paidmembershipspro.com/wp-content/uploads/2021/06/Set-username-as-default-1024x512.jpg 1024w, https://www.paidmembershipspro.com/wp-content/uploads/2021/06/Set-username-as-default-300x150.jpg 300w, https://www.paidmembershipspro.com/wp-content/uploads/2021/06/Set-username-as-default.jpg 1120w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" /></figure>\n\n\n\n<div class=\"pmpro_content_message\">This content is for members only. Visit the site and log in/register to read.</div>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:9;a:6:{s:4:\"data\";s:72:\"\n		\n		\n		\n		\n		\n				\n		\n		\n		\n		\n		\n		\n\n					\n										\n					\n		\n		\n			\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:3:{s:0:\"\";a:6:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:67:\"How to Send Your Sponsored or Group Members Discount Code to Zapier\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:103:\"https://www.paidmembershipspro.com/how-to-send-your-sponsored-or-group-members-discount-code-to-zapier/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Wed, 02 Jun 2021 11:27:48 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"category\";a:6:{i:0;a:5:{s:4:\"data\";s:33:\"Plus and Unlimited Member Content\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:1;a:5:{s:4:\"data\";s:7:\"Recipes\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:2;a:5:{s:4:\"data\";s:11:\"code recipe\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:3;a:5:{s:4:\"data\";s:14:\"customizations\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:4;a:5:{s:4:\"data\";s:26:\"pmproz_after_checkout_data\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:5;a:5:{s:4:\"data\";s:17:\"sponsored members\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:44:\"https://www.paidmembershipspro.com/?p=348968\";s:7:\"attribs\";a:1:{s:0:\"\";a:1:{s:11:\"isPermaLink\";s:5:\"false\";}}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:474:\"Automate your Sponsored or Group members discount code process by sending it through to Zapier. 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href=\"https://www.paidmembershipspro.com/add-ons/pmpro-roles/?utm_source=plugin&utm_medium=pmpro-notifications&utm_campaign=add-ons&utm_content=40108\">View the Add On Docs</a></p>\";s:11:\"dismissable\";b:1;}i:10;O:8:\"stdClass\":12:{s:2:\"id\";i:40109;s:4:\"name\";s:23:\"install-pmpro-hollerbox\";s:6:\"starts\";s:10:\"2020-10-01\";s:4:\"ends\";s:10:\"2030-01-01\";s:8:\"priority\";s:1:\"4\";s:7:\"show_if\";O:8:\"stdClass\":1:{s:14:\"plugins_active\";a:1:{i:0;s:23:\"hollerbox/hollerbox.php\";}}s:7:\"hide_if\";O:8:\"stdClass\":1:{s:14:\"plugins_active\";a:1:{i:0;s:35:\"pmpro-hollerbox/pmpro-hollerbox.php\";}}s:4:\"type\";s:7:\"general\";s:8:\"dashicon\";s:9:\"megaphone\";s:5:\"title\";s:44:\"Connect Paid Memberships Pro and Holler Box.\";s:7:\"content\";s:544:\"<p>Display unique popups and banners based on the user’s membership status using the <a target=\"blank\" 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This Add On adds a delay setting to membership levels and discount codes.</p><p><a class=\"button button-primary\" target=\"blank\" href=\"https://www.paidmembershipspro.com/add-ons/subscription-delays/?utm_source=plugin&utm_medium=pmpro-notifications&utm_campaign=add-ons&utm_content=50103\">View the Add On Docs</a></p>\";s:11:\"dismissable\";b:1;}i:15;O:8:\"stdClass\":11:{s:2:\"id\";i:50104;s:4:\"name\";s:51:\"install-pmpro-add-paypal-express-option-at-checkout\";s:6:\"starts\";s:10:\"2020-10-01\";s:4:\"ends\";s:10:\"2030-01-01\";s:8:\"priority\";i:5;s:7:\"hide_if\";O:8:\"stdClass\":2:{s:14:\"plugins_active\";a:1:{i:0;s:53:\"pmpro-add-paypal-express/pmpro-add-paypal-express.php\";}s:13:\"pmpro_setting\";O:8:\"stdClass\":1:{s:13:\"pmpro_gateway\";a:1:{i:0;s:6:\"paypal\";}}}s:4:\"type\";s:7:\"general\";s:8:\"dashicon\";s:9:\"money-alt\";s:5:\"title\";s:59:\"Increase Revenue by Adding More Payment Options at Checkout\";s:7:\"content\";s:412:\"<p>Appeal to the highest number of potential customers by offering PayPal as a payment option in addition to your onsite credit card payment gateway.</p><p><a class=\"button button-primary\" target=\"blank\" href=\"https://www.paidmembershipspro.com/add-ons/pmpro-add-paypal-express-option-checkout/?utm_source=plugin&utm_medium=pmpro-notifications&utm_campaign=add-ons&utm_content=50104\">View the Add On Docs</a></p>\";s:11:\"dismissable\";b:1;}i:16;O:8:\"stdClass\":11:{s:2:\"id\";i:50105;s:4:\"name\";s:23:\"install-pmpro-mailchimp\";s:6:\"starts\";s:10:\"2020-10-01\";s:4:\"ends\";s:10:\"2030-01-01\";s:8:\"priority\";s:1:\"5\";s:7:\"hide_if\";O:8:\"stdClass\":1:{s:14:\"plugins_active\";a:1:{i:0;s:35:\"pmpro-mailchimp/pmpro-mailchimp.php\";}}s:4:\"type\";s:7:\"general\";s:8:\"dashicon\";s:9:\"email-alt\";s:5:\"title\";s:43:\"Integrate User Registrations with Mailchimp\";s:7:\"content\";s:402:\"<p>PMPro works seamlessly with your Mailchimp account to add members to unique audiences. You can segment members by level or other custom merge fields.</p><p><a class=\"button button-primary\" target=\"blank\" href=\"https://www.paidmembershipspro.com/add-ons/pmpro-mailchimp-integration/?utm_source=plugin&utm_medium=pmpro-notifications&utm_campaign=add-ons&utm_content=50105\">View the Add On Docs</a></p>\";s:11:\"dismissable\";b:1;}i:17;O:8:\"stdClass\":12:{s:2:\"id\";i:50106;s:4:\"name\";s:30:\"install-pmpro-member-directory\";s:6:\"starts\";s:10:\"2020-10-01\";s:4:\"ends\";s:10:\"2030-01-01\";s:8:\"priority\";s:1:\"5\";s:7:\"show_if\";O:8:\"stdClass\":1:{s:14:\"site_url_match\";a:1:{i:0;s:5:\".club\";}}s:7:\"hide_if\";O:8:\"stdClass\":1:{s:14:\"plugins_active\";a:1:{i:0;s:49:\"pmpro-member-directory/pmpro-member-directory.php\";}}s:4:\"type\";s:7:\"general\";s:8:\"dashicon\";s:6:\"groups\";s:5:\"title\";s:41:\"Member Directories and Profiles for Clubs\";s:7:\"content\";s:445:\"<p>Explore our Member Directory and Profiles Add On for your members-only club. This Add On enhances your membership site with a public or private searchable directory and customizable member profile pages.</p><p><a class=\"button button-primary\" target=\"blank\" href=\"https://www.paidmembershipspro.com/add-ons/member-directory/?utm_source=plugin&utm_medium=pmpro-notifications&utm_campaign=add-ons&utm_content=50106\">View the Add On Docs</a></p>\";s:11:\"dismissable\";b:1;}i:18;O:8:\"stdClass\":11:{s:2:\"id\";i:50107;s:4:\"name\";s:29:\"recommend-video-content-tools\";s:6:\"starts\";s:10:\"2020-10-01\";s:4:\"ends\";s:10:\"2030-01-01\";s:8:\"priority\";s:1:\"5\";s:7:\"show_if\";O:8:\"stdClass\":1:{s:14:\"site_url_match\";a:1:{i:0;s:3:\".tv\";}}s:4:\"type\";s:7:\"general\";s:8:\"dashicon\";s:11:\"media-video\";s:5:\"title\";s:47:\"Restrict Premium Video Content For Members Only\";s:7:\"content\";s:1013:\"<p>There are many ways to offer premium video content in your membership site. Check out our guides on <a target=\"blank\" href=\"https://www.paidmembershipspro.com/how-to-restrict-self-hosted-videos/?utm_source=plugin&utm_medium=pmpro-notifications&utm_campaign=blog&utm_content=50107\">self-hosted video</a>, <a target=\"blank\" href=\"https://www.paidmembershipspro.com/hosting-and-embedding-your-video-with-vimeo/?utm_source=plugin&utm_medium=pmpro-notifications&utm_campaign=blog&utm_content=50107\">using Vimeo to protect videos</a>, and <a target=\"blank\" href=\"https://www.paidmembershipspro.com/how-to-restrict-videos-with-youtube-and-wordpress/?utm_source=plugin&utm_medium=pmpro-notifications&utm_campaign=blog&utm_content=50107\">even hosting video on YouTube</a>.</p><p><a class=\"button button-primary\" target=\"blank\" href=\"https://www.paidmembershipspro.com/how-to-restrict-self-hosted-videos/?utm_source=plugin&utm_medium=pmpro-notifications&utm_campaign=blog&utm_content=50107\">View the Video Guides</a></p>\";s:11:\"dismissable\";b:1;}i:19;O:8:\"stdClass\":12:{s:2:\"id\";i:50108;s:4:\"name\";s:31:\"install-pmpro-sponsored-members\";s:6:\"starts\";s:10:\"2020-10-01\";s:4:\"ends\";s:10:\"2030-01-01\";s:8:\"priority\";s:1:\"5\";s:7:\"show_if\";O:8:\"stdClass\":1:{s:14:\"site_url_match\";a:1:{i:0;s:4:\".edu\";}}s:7:\"hide_if\";O:8:\"stdClass\":1:{s:14:\"plugins_active\";a:1:{i:0;s:51:\"pmpro-sponsored-members/pmpro-sponsored-members.php\";}}s:4:\"type\";s:7:\"general\";s:8:\"dashicon\";s:18:\"welcome-learn-more\";s:5:\"title\";s:34:\"Sell Organization Membership Packs\";s:7:\"content\";s:742:\"<p>Organization and Association members often need to <a target=\"blank\" href=\"https://www.paidmembershipspro.com/add-ons/pmpro-sponsored-members/?utm_source=plugin&utm_medium=pmpro-notifications&utm_campaign=add-ons&utm_content=50108\">purchase a block of linked accounts</a>. This Add On provides the primary (parent) member with a code to distribute to their team. Organizations can optionally register the child accounts during checkout or allow team members to claim their accounts personally.</p><p><a class=\"button button-primary\" target=\"blank\" href=\"https://www.paidmembershipspro.com/add-ons/pmpro-sponsored-members/?utm_source=plugin&utm_medium=pmpro-notifications&utm_campaign=add-ons&utm_content=50108\">View the Add On Docs</a></p>\";s:11:\"dismissable\";b:1;}i:20;O:8:\"stdClass\":12:{s:2:\"id\";i:50109;s:4:\"name\";s:21:\"install-pmpro-payfast\";s:6:\"starts\";s:10:\"2020-10-01\";s:4:\"ends\";s:10:\"2030-01-01\";s:8:\"priority\";s:1:\"5\";s:7:\"show_if\";O:8:\"stdClass\":1:{s:14:\"site_url_match\";a:1:{i:0;s:6:\".co.za\";}}s:7:\"hide_if\";O:8:\"stdClass\":1:{s:14:\"plugins_active\";a:1:{i:0;s:31:\"pmpro-payfast/pmpro-payfast.php\";}}s:4:\"type\";s:7:\"general\";s:8:\"dashicon\";s:14:\"admin-site-alt\";s:5:\"title\";s:54:\"Integrate the South African Gateway Payfast with PMPro\";s:7:\"content\";s:724:\"<p>If you are from South Africa and need a local payment gateway, <a target=\"blank\" href=\"https://www.paidmembershipspro.com/add-ons/payfast-payment-gateway/?utm_source=plugin&utm_medium=pmpro-notifications&utm_campaign=add-ons&utm_content=50109\">check out our Payfast Payment Gateway Integration</a>. This gateway offers a secure and instant transfer of money between online buyers and sellers. Merchants can accept funds from local and international customers in ZAR.</p><p><a class=\"button button-primary\" target=\"blank\" href=\"https://www.paidmembershipspro.com/add-ons/payfast-payment-gateway/?utm_source=plugin&utm_medium=pmpro-notifications&utm_campaign=add-ons&utm_content=50109\">View the Payfast Gateway Docs</a></p>\";s:11:\"dismissable\";b:1;}i:21;O:8:\"stdClass\":12:{s:2:\"id\";i:50110;s:4:\"name\";s:23:\"install-pmpro-donations\";s:6:\"starts\";s:10:\"2020-10-01\";s:4:\"ends\";s:10:\"2030-01-01\";s:8:\"priority\";s:1:\"5\";s:7:\"show_if\";O:8:\"stdClass\":1:{s:14:\"site_url_match\";a:1:{i:0;s:4:\".org\";}}s:7:\"hide_if\";O:8:\"stdClass\":1:{s:14:\"plugins_active\";a:1:{i:0;s:35:\"pmpro-donations/pmpro-donations.php\";}}s:4:\"type\";s:7:\"general\";s:8:\"dashicon\";s:6:\"smiley\";s:5:\"title\";s:51:\"Collect an Optional Donation at Membership Checkout\";s:7:\"content\";s:441:\"<p>Give members the option to \'Make a Gift\' at checkout or allow existing members to make donations at any time. Users can enter a custom donation amount or select from a dropdown of recommended values.</p><p><a class=\"button button-primary\" target=\"blank\" href=\"https://www.paidmembershipspro.com/add-ons/donations-add-on/?utm_source=plugin&utm_medium=pmpro-notifications&utm_campaign=add-ons&utm_content=50110\">View the Add On Docs</a></p>\";s:11:\"dismissable\";b:1;}i:22;O:8:\"stdClass\":12:{s:2:\"id\";i:50111;s:4:\"name\";s:30:\"install-pmpro-variable-pricing\";s:6:\"starts\";s:10:\"2020-10-01\";s:4:\"ends\";s:10:\"2030-01-01\";s:8:\"priority\";s:1:\"5\";s:7:\"show_if\";O:8:\"stdClass\":1:{s:14:\"site_url_match\";a:1:{i:0;s:4:\".org\";}}s:7:\"hide_if\";O:8:\"stdClass\":1:{s:14:\"plugins_active\";a:1:{i:0;s:49:\"pmpro-variable-pricing/pmpro-variable-pricing.php\";}}s:4:\"type\";s:7:\"general\";s:8:\"dashicon\";s:6:\"smiley\";s:5:\"title\";s:66:\"Offer \'Pay What You Want\' Memberships With Variable Member Pricing\";s:7:\"content\";s:652:\"<p>Allow members to <a target=\"blank\" href=\"https://www.paidmembershipspro.com/add-ons/variable-pricing-add-on/?utm_source=plugin&utm_medium=pmpro-notifications&utm_campaign=add-ons&utm_content=50111\">set their own price for membership</a> in a custom field or using a dropdown of recommended prices. This Add On is useful for donation-type sites, where you give members the ability to \'pay what they can\'.</p><p><a class=\"button button-primary\" target=\"blank\" href=\"https://www.paidmembershipspro.com/add-ons/variable-pricing-add-on/?utm_source=plugin&utm_medium=pmpro-notifications&utm_campaign=add-ons&utm_content=50111\">View the Add On Docs</a></p>\";s:11:\"dismissable\";b:1;}}','no'),(235,'finished_updating_comment_type','1','yes'),(241,'pmpro_license_check','a:2:{s:7:\"license\";b:0;s:7:\"enddate\";i:0;}','no'),(243,'_transient_doing_cron','1627489041.7580220699310302734375','yes');

--
-- Table structure for table `wp_pmpro_discount_codes`
--
-- http://www.phpmyadmin.net
--
--
-- PMPro Version: 1.5.2
--

-- --------------------------------------------------------

--
-- Table structure for table `wp_pmpro_discount_codes`
--


CREATE TABLE `wp_pmpro_discount_codes` (
  `id` int(10) unsigned NOT NULL AUTO_INCREMENT,
  `code` varchar(32) NOT NULL,
  `starts` date NOT NULL,
  `expires` date NOT NULL,
  `uses` int(11) NOT NULL,
  PRIMARY KEY (`id`),
  UNIQUE KEY `code` (`code`),
  KEY `starts` (`starts`),
  KEY `expires` (`expires`)
);

-- --------------------------------------------------------

--
-- Table structure for table `wp_pmpro_discount_codes_levels`
--


CREATE TABLE `wp_pmpro_discount_codes_levels` (
  `code_id` int(11) unsigned NOT NULL,
  `level_id` int(11) unsigned NOT NULL,
  `initial_payment` decimal(18,8) NOT NULL DEFAULT '0.00',
  `billing_amount` decimal(18,8) NOT NULL DEFAULT '0.00',
  `cycle_number` int(11) NOT NULL DEFAULT '0',
  `cycle_period` enum('Day','Week','Month','Year') DEFAULT 'Month',
  `billing_limit` int(11) NOT NULL COMMENT 'After how many cycles should billing stop?',
  `trial_amount` decimal(18,8) NOT NULL DEFAULT '0.00',
  `trial_limit` int(11) NOT NULL DEFAULT '0',
  `expiration_number` int(10) unsigned NOT NULL,
  `expiration_period` enum('Hour','Day','Week','Month','Year') NOT NULL,
  PRIMARY KEY (`code_id`,`level_id`),
  KEY `initial_payment` (`initial_payment`)
);

-- --------------------------------------------------------

--
-- Table structure for table `wp_pmpro_discount_codes_uses`
--


CREATE TABLE `wp_pmpro_discount_codes_uses` (
  `id` int(10) unsigned NOT NULL AUTO_INCREMENT,
  `code_id` int(10) unsigned NOT NULL,
  `user_id` int(10) unsigned NOT NULL,
  `order_id` int(10) unsigned NOT NULL,
  `timestamp` timestamp NOT NULL DEFAULT CURRENT_TIMESTAMP ON UPDATE CURRENT_TIMESTAMP,
  PRIMARY KEY (`id`),
  KEY `user_id` (`user_id`),
  KEY `timestamp` (`timestamp`)
);

-- --------------------------------------------------------

--
-- Table structure for table `wp_pmpro_membership_levels`
--


CREATE TABLE `wp_pmpro_membership_levels` (
  `id` int(11) unsigned NOT NULL AUTO_INCREMENT,
  `name` varchar(255) NOT NULL,
  `description` longtext NOT NULL,
  `confirmation` longtext NOT NULL,
  `initial_payment` decimal(18,8) NOT NULL DEFAULT '0.00',
  `billing_amount` decimal(18,8) NOT NULL DEFAULT '0.00',
  `cycle_number` int(11) NOT NULL DEFAULT '0',
  `cycle_period` enum('Day','Week','Month','Year') DEFAULT 'Month',
  `billing_limit` int(11) NOT NULL COMMENT 'After how many cycles should billing stop?',
  `trial_amount` decimal(18,8) NOT NULL DEFAULT '0.00',
  `trial_limit` int(11) NOT NULL DEFAULT '0',
  `allow_signups` tinyint(4) NOT NULL DEFAULT '1',
  `expiration_number` int(10) unsigned NOT NULL,
  `expiration_period` enum('Hour','Day','Week','Month','Year') NOT NULL,
  PRIMARY KEY (`id`),
  KEY `allow_signups` (`allow_signups`),
  KEY `initial_payment` (`initial_payment`),
  KEY `name` (`name`)
);

-- --------------------------------------------------------

--
-- Table structure for table `wp_pmpro_membership_levelmeta`
--


CREATE TABLE `wp_pmpro_membership_levelmeta` (
  `meta_id` int(10) unsigned NOT NULL AUTO_INCREMENT,
  `pmpro_membership_level_id` int(10) unsigned NOT NULL,
  `meta_key` varchar(255) NOT NULL,
  `meta_value` longtext,
  PRIMARY KEY (`meta_id`),
  KEY `pmpro_membership_level_id` (`pmpro_membership_level_id`),
  KEY `meta_key` (`meta_key`)
);

-- --------------------------------------------------------

--
-- Table structure for table `wp_pmpro_membership_ordermeta`
--


CREATE TABLE `wp_pmpro_membership_ordermeta` (
  `meta_id` int(10) unsigned NOT NULL AUTO_INCREMENT,
  `pmpro_membership_order_id` int(10) unsigned NOT NULL,
  `meta_key` varchar(255) NOT NULL,
  `meta_value` longtext,
  PRIMARY KEY (`meta_id`),
  KEY `pmpro_membership_order_id` (`pmpro_membership_order_id`),
  KEY `meta_key` (`meta_key`)
);

-- --------------------------------------------------------

--
-- Table structure for table `wp_pmpro_membership_orders`
--


CREATE TABLE `wp_pmpro_membership_orders` (
  `id` int(11) unsigned NOT NULL AUTO_INCREMENT,
  `code` varchar(10) NOT NULL,
  `session_id` varchar(64) NOT NULL DEFAULT '',
  `user_id` int(11) unsigned NOT NULL DEFAULT '0',
  `membership_id` int(11) unsigned NOT NULL DEFAULT '0',
  `paypal_token` varchar(64) NOT NULL DEFAULT '',
  `billing_name` varchar(128) NOT NULL DEFAULT '',
  `billing_street` varchar(128) NOT NULL DEFAULT '',
  `billing_city` varchar(128) NOT NULL DEFAULT '',
  `billing_state` varchar(32) NOT NULL DEFAULT '',
  `billing_zip` varchar(16) NOT NULL DEFAULT '',
  `billing_country` varchar(128) NOT NULL,
  `billing_phone` varchar(32) NOT NULL,
  `subtotal` varchar(16) NOT NULL DEFAULT '',
  `tax` varchar(16) NOT NULL DEFAULT '',
  `checkout_id` int(11) NOT NULL DEFAULT '0',
  `total` varchar(16) NOT NULL DEFAULT '',
  `payment_type` varchar(64) NOT NULL DEFAULT '',
  `cardtype` varchar(32) NOT NULL DEFAULT '',
  `accountnumber` varchar(32) NOT NULL DEFAULT '',
  `expirationmonth` char(2) NOT NULL DEFAULT '',
  `expirationyear` varchar(4) NOT NULL DEFAULT '',
  `status` varchar(20) NOT NULL DEFAULT '',
  `gateway` varchar(64) NOT NULL,
  `gateway_environment` varchar(64) NOT NULL,
  `payment_transaction_id` varchar(64) NOT NULL,
  `subscription_transaction_id` varchar(32) NOT NULL,
  `timestamp` datetime NOT NULL DEFAULT '0000-00-00 00:00:00',
  `affiliate_id` varchar(32) NOT NULL,
  `affiliate_subid` varchar(32) NOT NULL,
  `notes` TEXT NOT NULL,
  PRIMARY KEY (`id`),
  UNIQUE KEY `code` (`code`),
   KEY `session_id` (`session_id`),
	KEY `user_id` (`user_id`),
	KEY `membership_id` (`membership_id`),
	KEY `status` (`status`),
	KEY `timestamp` (`timestamp`),
	KEY `gateway` (`gateway`),
	KEY `gateway_environment` (`gateway_environment`),
	KEY `payment_transaction_id` (`payment_transaction_id`),
	KEY `subscription_transaction_id` (`subscription_transaction_id`),
	KEY `affiliate_id` (`affiliate_id`),
	KEY `affiliate_subid` (`affiliate_subid`),
	KEY `checkout_id` (`checkout_id`)
);

-- --------------------------------------------------------

--
-- Table structure for table `wp_pmpro_memberships_categories`
--


CREATE TABLE `wp_pmpro_memberships_categories` (
  `membership_id` int(11) unsigned NOT NULL,
  `category_id` int(11) unsigned NOT NULL,
  `modified` timestamp NOT NULL DEFAULT CURRENT_TIMESTAMP ON UPDATE CURRENT_TIMESTAMP,
  UNIQUE KEY `membership_category` (`membership_id`,`category_id`),
  UNIQUE KEY `category_membership` (`category_id`,`membership_id`)
);

-- --------------------------------------------------------

--
-- Table structure for table `wp_pmpro_memberships_pages`
--


CREATE TABLE `wp_pmpro_memberships_pages` (
  `membership_id` int(11) unsigned NOT NULL,
  `page_id` int(11) unsigned NOT NULL,
  `modified` timestamp NOT NULL DEFAULT CURRENT_TIMESTAMP ON UPDATE CURRENT_TIMESTAMP,
  UNIQUE KEY `category_membership` (`page_id`,`membership_id`),
  UNIQUE KEY `membership_page` (`membership_id`,`page_id`)
);

-- --------------------------------------------------------

--
-- Table structure for table `wp_pmpro_memberships_users`
--


CREATE TABLE `wp_pmpro_memberships_users` (
   `id` bigint(20) unsigned NOT NULL AUTO_INCREMENT,
   `user_id` int(11) unsigned NOT NULL,
   `membership_id` int(11) unsigned NOT NULL,
   `code_id` int(11) unsigned NOT NULL,
   `initial_payment` decimal(18,8) NOT NULL,
   `billing_amount` decimal(18,8) NOT NULL,
   `cycle_number` int(11) NOT NULL,
   `cycle_period` enum('Day','Week','Month','Year') NOT NULL DEFAULT 'Month',
   `billing_limit` int(11) NOT NULL,
   `trial_amount` decimal(18,8) NOT NULL,
   `trial_limit` int(11) NOT NULL,
   `status` varchar(20) NOT NULL DEFAULT 'active',
   `startdate` datetime NOT NULL,
   `enddate` datetime DEFAULT NULL,
   `modified` timestamp NOT NULL DEFAULT CURRENT_TIMESTAMP ON UPDATE CURRENT_TIMESTAMP,
   PRIMARY KEY (`id`),
   KEY `membership_id` (`membership_id`),
   KEY `modified` (`modified`),
   KEY `code_id` (`code_id`),
   KEY `enddate` (`enddate`),
   KEY `user_id` (`user_id`),
   KEY `status` (`status`)
);

-- --------------------------------------------------------

--
-- Table structure for table `wp_pmpro_subscriptions`
--


CREATE TABLE `wp_pmpro_subscriptions` (
  `id` bigint(20) unsigned NOT NULL AUTO_INCREMENT,
  `user_id` int(11) unsigned NOT NULL,
  `membership_level_id` int(20) unsigned NOT NULL,
  `gateway` varchar(64) NOT NULL,
  `gateway_environment` varchar(64) NOT NULL,
  `subscription_transaction_id` varchar(32) NOT NULL,
  `status` varchar(20) NOT NULL DEFAULT 'active',
  `startdate` datetime NOT NULL,
  `enddate` datetime DEFAULT NULL,
  `next_payment_date` datetime DEFAULT NULL,
  `billing_amount` decimal(18,8) NOT NULL,
  `cycle_number` int(11) NOT NULL,
  `cycle_period` enum('Day','Week','Month','Year') NOT NULL DEFAULT 'Month',
  `billing_limit` int(11) NOT NULL,
  `trial_amount` decimal(18,8) NOT NULL,
  `trial_limit` int(11) NOT NULL,
  `modified` timestamp NOT NULL DEFAULT CURRENT_TIMESTAMP ON UPDATE CURRENT_TIMESTAMP,
  PRIMARY KEY (`id`),
  KEY `user_id` (`user_id`),
  KEY `membership_level_id` (`membership_level_id`),
  KEY `gateway` (`gateway`),
  KEY `gateway_environment` (`gateway_environment`),
  KEY `subscription_transaction_id` (`subscription_transaction_id`),
  KEY `status` (`status`),
  KEY `startdate` (`startdate`),
  KEY `enddate` (`enddate`),
  KEY `next_payment_date` (`next_payment_date`),
  KEY `modified` (`modified`)
);

--
-- Table structure for table `wp_podsrel`
--

 SET character_set_client = utf8mb4 ;
CREATE TABLE `wp_podsrel` (
  `id` bigint(20) unsigned NOT NULL AUTO_INCREMENT,
  `pod_id` int(10) unsigned DEFAULT NULL,
  `field_id` int(10) unsigned DEFAULT NULL,
  `item_id` bigint(20) unsigned DEFAULT NULL,
  `related_pod_id` int(10) unsigned DEFAULT NULL,
  `related_field_id` int(10) unsigned DEFAULT NULL,
  `related_item_id` bigint(20) unsigned DEFAULT NULL,
  `weight` smallint(5) unsigned DEFAULT '0',
  PRIMARY KEY (`id`),
  KEY `field_item_idx` (`field_id`,`item_id`),
  KEY `rel_field_rel_item_idx` (`related_field_id`,`related_item_id`),
  KEY `field_rel_item_idx` (`field_id`,`related_item_id`),
  KEY `rel_field_item_idx` (`related_field_id`,`item_id`)
) ENGINE=InnoDB DEFAULT CHARSET=utf8mb4 COLLATE=utf8mb4_unicode_520_ci;

--
-- Dumping data for table `wp_podsrel`
--


--
-- Table structure for table `wp_postmeta`
--

 SET character_set_client = utf8mb4 ;
CREATE TABLE `wp_postmeta` (
  `meta_id` bigint(20) unsigned NOT NULL AUTO_INCREMENT,
  `post_id` bigint(20) unsigned NOT NULL DEFAULT '0',
  `meta_key` varchar(255) COLLATE utf8mb4_unicode_520_ci DEFAULT NULL,
  `meta_value` longtext COLLATE utf8mb4_unicode_520_ci,
  PRIMARY KEY (`meta_id`),
  KEY `post_id` (`post_id`),
  KEY `meta_key` (`meta_key`(191))
) ENGINE=InnoDB AUTO_INCREMENT=3 DEFAULT CHARSET=utf8mb4 COLLATE=utf8mb4_unicode_520_ci;

--
-- Dumping data for table `wp_postmeta`
--

INSERT INTO `wp_postmeta` VALUES (1,2,'_wp_page_template','default'),(2,3,'_wp_page_template','default');

--
-- Table structure for table `wp_posts`
--

 SET character_set_client = utf8mb4 ;
CREATE TABLE `wp_posts` (
  `ID` bigint(20) unsigned NOT NULL AUTO_INCREMENT,
  `post_author` bigint(20) unsigned NOT NULL DEFAULT '0',
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INSERT INTO `wp_posts` VALUES (1,1,'2021-07-27 17:04:37','2021-07-27 17:04:37','<!-- wp:paragraph -->\n<p>Welcome to WordPress. This is your first post. Edit or delete it, then start writing!</p>\n<!-- /wp:paragraph -->','Hello world!','','publish','open','open','','hello-world','','','2021-07-27 17:04:37','2021-07-27 17:04:37','',0,'http://wordpress.test/?p=1',0,'post','',1),(2,1,'2021-07-27 17:04:37','2021-07-27 17:04:37','<!-- wp:paragraph -->\n<p>This is an example page. It\'s different from a blog post because it will stay in one place and will show up in your site navigation (in most themes). Most people start with an About page that introduces them to potential site visitors. It might say something like this:</p>\n<!-- /wp:paragraph -->\n\n<!-- wp:quote -->\n<blockquote class=\"wp-block-quote\"><p>Hi there! I\'m a bike messenger by day, aspiring actor by night, and this is my website. I live in Los Angeles, have a great dog named Jack, and I like pi&#241;a coladas. (And gettin\' caught in the rain.)</p></blockquote>\n<!-- /wp:quote -->\n\n<!-- wp:paragraph -->\n<p>...or something like this:</p>\n<!-- /wp:paragraph -->\n\n<!-- wp:quote -->\n<blockquote class=\"wp-block-quote\"><p>The XYZ Doohickey Company was founded in 1971, and has been providing quality doohickeys to the public ever since. Located in Gotham City, XYZ employs over 2,000 people and does all kinds of awesome things for the Gotham community.</p></blockquote>\n<!-- /wp:quote -->\n\n<!-- wp:paragraph -->\n<p>As a new WordPress user, you should go to <a href=\"http://wordpress.test/wp-admin/\">your dashboard</a> to delete this page and create new pages for your content. Have fun!</p>\n<!-- /wp:paragraph -->','Sample Page','','publish','closed','open','','sample-page','','','2021-07-27 17:04:37','2021-07-27 17:04:37','',0,'http://wordpress.test/?page_id=2',0,'page','',0),(3,1,'2021-07-27 17:04:37','2021-07-27 17:04:37','<!-- wp:heading --><h2>Who we are</h2><!-- /wp:heading --><!-- wp:paragraph --><p><strong class=\"privacy-policy-tutorial\">Suggested text: </strong>Our website address is: http://test.pmpro-phx.local.</p><!-- /wp:paragraph --><!-- wp:heading --><h2>Comments</h2><!-- /wp:heading --><!-- wp:paragraph --><p><strong class=\"privacy-policy-tutorial\">Suggested text: </strong>When visitors leave comments on the site we collect the data shown in the comments form, and also the visitor&#8217;s IP address and browser user agent string to help spam detection.</p><!-- /wp:paragraph --><!-- wp:paragraph --><p>An anonymized string created from your email address (also called a hash) may be provided to the Gravatar service to see if you are using it. The Gravatar service privacy policy is available here: https://automattic.com/privacy/. After approval of your comment, your profile picture is visible to the public in the context of your comment.</p><!-- /wp:paragraph --><!-- wp:heading --><h2>Media</h2><!-- /wp:heading --><!-- wp:paragraph --><p><strong class=\"privacy-policy-tutorial\">Suggested text: </strong>If you upload images to the website, you should avoid uploading images with embedded location data (EXIF GPS) included. Visitors to the website can download and extract any location data from images on the website.</p><!-- /wp:paragraph --><!-- wp:heading --><h2>Cookies</h2><!-- /wp:heading --><!-- wp:paragraph --><p><strong class=\"privacy-policy-tutorial\">Suggested text: </strong>If you leave a comment on our site you may opt-in to saving your name, email address and website in cookies. These are for your convenience so that you do not have to fill in your details again when you leave another comment. These cookies will last for one year.</p><!-- /wp:paragraph --><!-- wp:paragraph --><p>If you visit our login page, we will set a temporary cookie to determine if your browser accepts cookies. This cookie contains no personal data and is discarded when you close your browser.</p><!-- /wp:paragraph --><!-- wp:paragraph --><p>When you log in, we will also set up several cookies to save your login information and your screen display choices. Login cookies last for two days, and screen options cookies last for a year. If you select &quot;Remember Me&quot;, your login will persist for two weeks. If you log out of your account, the login cookies will be removed.</p><!-- /wp:paragraph --><!-- wp:paragraph --><p>If you edit or publish an article, an additional cookie will be saved in your browser. This cookie includes no personal data and simply indicates the post ID of the article you just edited. It expires after 1 day.</p><!-- /wp:paragraph --><!-- wp:heading --><h2>Embedded content from other websites</h2><!-- /wp:heading --><!-- wp:paragraph --><p><strong class=\"privacy-policy-tutorial\">Suggested text: </strong>Articles on this site may include embedded content (e.g. videos, images, articles, etc.). Embedded content from other websites behaves in the exact same way as if the visitor has visited the other website.</p><!-- /wp:paragraph --><!-- wp:paragraph --><p>These websites may collect data about you, use cookies, embed additional third-party tracking, and monitor your interaction with that embedded content, including tracking your interaction with the embedded content if you have an account and are logged in to that website.</p><!-- /wp:paragraph --><!-- wp:heading --><h2>Who we share your data with</h2><!-- /wp:heading --><!-- wp:paragraph --><p><strong class=\"privacy-policy-tutorial\">Suggested text: </strong>If you request a password reset, your IP address will be included in the reset email.</p><!-- /wp:paragraph --><!-- wp:heading --><h2>How long we retain your data</h2><!-- /wp:heading --><!-- wp:paragraph --><p><strong class=\"privacy-policy-tutorial\">Suggested text: </strong>If you leave a comment, the comment and its metadata are retained indefinitely. This is so we can recognize and approve any follow-up comments automatically instead of holding them in a moderation queue.</p><!-- /wp:paragraph --><!-- wp:paragraph --><p>For users that register on our website (if any), we also store the personal information they provide in their user profile. All users can see, edit, or delete their personal information at any time (except they cannot change their username). Website administrators can also see and edit that information.</p><!-- /wp:paragraph --><!-- wp:heading --><h2>What rights you have over your data</h2><!-- /wp:heading --><!-- wp:paragraph --><p><strong class=\"privacy-policy-tutorial\">Suggested text: </strong>If you have an account on this site, or have left comments, you can request to receive an exported file of the personal data we hold about you, including any data you have provided to us. You can also request that we erase any personal data we hold about you. This does not include any data we are obliged to keep for administrative, legal, or security purposes.</p><!-- /wp:paragraph --><!-- wp:heading --><h2>Where we send your data</h2><!-- /wp:heading --><!-- wp:paragraph --><p><strong class=\"privacy-policy-tutorial\">Suggested text: </strong>Visitor comments may be checked through an automated spam detection service.</p><!-- /wp:paragraph -->','Privacy Policy','','draft','closed','open','','privacy-policy','','','2021-07-27 17:04:37','2021-07-27 17:04:37','',0,'http://wordpress.test/?page_id=3',0,'page','',0),(4,1,'2021-07-27 18:34:52','0000-00-00 00:00:00','','Auto Draft','','auto-draft','open','open','','','','','2021-07-27 18:34:52','0000-00-00 00:00:00','',0,'http://wordpress.test/?p=4',0,'post','',0);

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