Quality vs. Quantity: Content Marketing Strategies for Membership and Subscription Sites

Time is one of the biggest limitations a content creator faces when it comes to consistently releasing quality content. This short guide will help you take a step back and analyze your goals for content. How can you release content on the tight schedule your members demand without sacrificing standards for quality?

Content Marketing Strategies for Membership Sites: Quantity vs. Quality

Content Marketing for Membership and Subscription Sites

Paid Memberships Pro can give you the tools to offer Content Marketing to a specific community or audience and keep them engaged with member-specific content on your website. The content marketing strategy can increase sales, save on marketing costs, and create more loyal customers. 

Not only does the PMPro plugin offer content marketing features, but we also apply content marketing for our own audience and members. This guide shares an overview of content marketing for membership sites.

content marketing

How to Build an Online Music Membership Business

Is it your dream to build a business around your passion for music and musical instruments? Matthew, from howtoplaythesax.com, accomplished this and much more. We will explore how he started his music membership business and how he used Paid Memberships Pro to do it.

Homepage How to play the sax with PMPro

How to improve your sales funnel and grow membership by giving something away for free.

Your prospects and leads are a group of potential customers that have an interest in your business and products, often referred to as your “list.”

In this article, we tackle the problem of building and growing your list. We’ll show you how to leverage a Free Membership product as the first phase of your business’ sales funnel and (ultimately) help you convert list members from prospects to lifetime customers.

Free Giveaway Graphic

How We Built A Subscriber List of 60,000+ Members

Paid Memberships Pro has always been and always will be 100% GPL and available for free to download from WordPress.org. So how are we capturing (and hopefully converting) all of these free users of our plugin and documentation?

Below are a few tactics that have helped Paid Memberships Pro grow into (one of) the most used membership plugins for WordPress.