Quality vs. Quantity: Content Marketing Strategies for Membership and Subscription Sites

Time is one of the biggest limitations a content creator faces when it comes to consistently releasing quality content. This short guide will help you take a step back and analyze your goals for content. How can you release content on the tight schedule your members demand without sacrificing standards for quality?

Content Marketing Strategies for Membership Sites: Quantity vs. Quality

The Paid Memberships Pro Membership Content Strategy

The marketing team behind Paid Memberships Pro has a content strategy for our own audience and give our members continued, valuable, and important membership-business related content. This is reflected in the extensive knowledge base in our Documentation, Blog Posts and Webinars.

content strategy

Getting Started with Content Marketing on Your Membership or Subscription Site

Whether or not you are already using a content marketing strategy, the tools exist in your Paid Memberships Pro and WordPress site to start any time. Here are some features you can explore to enhance your content marketing strategy.

content marketing

Marketing Strategy Tips For Membership and Subscription Sites

You have your membership business model in mind, and possibly even set-up, but what now? How can you engage your members and keep them coming back and continue their subscription? The Marketing Strategy tips in this guide might just help.

marketing strategy

Content Marketing for Membership and Subscription Sites

Paid Memberships Pro can give you the tools to offer Content Marketing to a specific community or audience and keep them engaged with member-specific content on your website. The content marketing strategy can increase sales, save on marketing costs, and create more loyal customers. 

Not only does the PMPro plugin offer content marketing features, but we also apply content marketing for our own audience and members. This guide shares an overview of content marketing for membership sites.

content marketing

How to Build an Online Music Membership Business

Is it your dream to build a business around your passion for music and musical instruments? Matthew, from howtoplaythesax.com, accomplished this and much more. We will explore how he started his music membership business and how he used Paid Memberships Pro to do it.

Homepage How to play the sax with PMPro

Building an Online Academy for Martial Arts with Paid Memberships Pro

In June 2019, Lucca leveraged his 6 years of Martial Arts training experience to build an online training business using WordPress, Paid Memberships Pro, and a variety of other tools. His membership includes Martial Arts, well-being and fitness training through online courses, learning resources, and video tutorials.

Banner for Lucca D Online Academy for Martial Arts Showcase

In this showcase, we explore the business model Lucca chose for his membership and the technology that powers his successful online academy.

What is Affiliate Marketing?

Have you ever wondered what affiliate marketing actually is? Ever thought about becoming an affiliate of a company but didn’t know where to begin? Do you have your own business and want to start an affiliate marketing program of your own? If you answered ‘yes’ to any of these scenarios, this article is for you.

Affiliate marketing

5 Tips for Running a Black Friday or Cyber Monday Sale.

Running a Black Friday sale can raise a lot of questions. Is my sale price appealing to customers and is it sustainable for me? Will members come to expect sales and devalue my actual price? Am I going to be able to meet the demand post-sale? Will the sale be worth my time and effort?

This article gives you 5 tried and tested tips to help you run a successful Black Friday or Cyber Monday sale that converts visitors into customers.

  1. Find Your Pricing Sweet Spot
  2. Make Sure Your Host Can Support the Load
  3. Develop a Marketing Plan of Attack
  4. Streamline the Member On-boarding and Order Fulfillment Process.
  5. Set Up a Sale-Specific Checkout Experience.

5 Tips for Running a Black Friday or Cyber Monday Sale.