Spiritual awakening and technology may sound contradictory, but Open Up Wide membership site owner Kim Doucette has made it work. Kim, a born psychic medium and spiritual counselor, sees beyond earthly limitations that may stymie others.
Also known as Kimspirational, Kim has been helping people transform their lives and achieve greater awareness for over twenty years. However, she was only able to guide a limited number of people in person. Now, via her website Open Up Wide, and with the help of Paid Memberships Pro, she can reach more people who can benefit from her seminars, meditations, and other bespoke products.
If there is anything I learned in life, it is not to let anything hold us back.
—Kim Doucette, Open Up Wide
As a psychic medium, Kim helps people transform their lives through personal growth and recognizing patterns in their lives. Upon learning of her Indigenous Canadian heritage (Mi’kmaq), she embarked on a journey of discovery, leading her to many teachers, lessons, and experiences around the world, from Korea and Australia to Africa. Guidance from teachers like Native elders, Peruvian shamans, and light workers in Hawaii taught her ancient techniques like sound healing, angel therapy, and mediumship readings. She uses these and other practices in her shamanic healing both online and in Slovenia, where she currently resides.
The Creation of Open Up Wide
Kim shares that guidance from her angels and spirit guides made her realize she could integrate membership-based web technology with her calling. By building the Open Up Wide website, she could reach more people who need her teachings.
While Kim and her husband have learned enough about WordPress to maintain the website themselves, they did reach out to a developer to build it. The developer suggested using Paid Memberships Pro to integrate the membership capabilities into the site—a decision Kim is very happy about.
To say Open Up Wide offers an abundance of content would be an understatement. Seminars, meditations, oracle card readings, apps, and podcasts are available on a rich variety of topics. These range from well-being, healing, psychic development, personal growth, positivity, and balance, to archangels, past lives, passed loved ones, clairvoyance, and other transformative lessons.
With so much content, a membership site allows people to subscribe and choose from any of the teachings Kim offers. A library of mobile apps is also available and helps keep students connected and focused on their goals.
Kim also sells oracle cards and her book, Golden Cages – Illusion of Freedom, a novel about a man’s journey of self-discovery. Individual coaching sessions with Kim are available, as is a psychic/mediumship certification masterclass.
PMPro is the perfect tool for reaching more people who want to work on personal and spiritual growth with me. PMPro gives me more time to create new content for people because I don’t have enough time to help more people.
—Kim Doucette, Open Up Wide
The PMPro Impact
Global Reach
PMPro plays an essential role in marketing Kim’s huge inventory of products. There are only so many hours in a day when Kim can do readings for clients. By building the Open Up Wide website, Kim now connects with more people worldwide—she considers this global reach her biggest business achievement so far.
Time Management
A PMPro-based membership format also allows her to continue scaling up her business, giving her enough time to create even more courses, seminars, and audio meditations.
Value Added
Using PMPro means Kim can sell memberships that add huge value. While visitors may choose to purchase any of the seminars or other products individually, as members, they can access nearly all the content. They may choose either a monthly or an annual subscription.
Flexibility
Particularly helpful in how she runs her business is the option to have multiple subscriptions. PMPro’s ability to display prices in local currency is also valuable to Kim; as a Canadian living in Europe, she conducts business across continents. She appreciates how its many different features can be useful for any kind of business. For her own users, however, she found it was best to simplify—a strategy that others may find helpful as well when starting to use PMPro. She gives high marks for PMPro’s customer support as well.
The support is fantastic, and they are very quick to respond. I always get the solution to the issue.
—Kim Doucette, Open Up Wide
Kim’s Tech Stack
Kim needs to integrate a variety of image carousels, audio, video, and ecommerce into her Open Up Wide website. To do so, her tech stack includes:
- WordPress
- Paid Memberships Pro
- Simply Gallery for product slideshows
- Mailer Lite for email marketing
- WooCommerceWP User Notes
- PrestoPlayer for videos
- Sonaar MP3 player for audio meditations
- GeneratePress theme
Marketing
The most challenging part of running her business, Kim tells us, is marketing. For email marketing, she uses Mailer Lite, but has email marketing on her PMPro wishlist. In the meantime, she plans to expand marketing as her next step.
Reduced prices on memberships, seminars, and other products are among the incentives Kim offers, as well as a “try for 7 days” promotion. She also uses a “gift your friends” marketing technique for those who can benefit from Open Up Wide’s content. When a member invites two friends to improve their mental, physical, emotional, and spiritual balance, they can extend a 58% off coupon to subscribe, plus receive a free year of membership for themselves.
A spiritual compass naturally encompasses generosity. Kim looks forward to growing the membership to where it can sustain free subscriptions to people who have been abused physically, emotionally, or spiritually.
Believe in yourself. Fear of the unknown is what keeps us from living our dream. Living our dream helps make fear unknown.
Follow Kim Doucette on her “Kimspirational” Social Channels:
