In December, Unlimited members will be invited to participate in a new Membership Accelerator Program (MAP) with Jose Palomino. I wrote this article to detail how we’ve learned and implemented the six session topics that Jose will be covering through the MAP.
Happy Thanksgiving Today in the United States, we celebrate a holiday centered on being thankful. We are truly blessed in our lives and in our business. We have thousands of supportive customers and a solid group of core developers working to maintain the PMPro platform. Tens of thousands of sites use Paid Memberships Pro to (more…)
Black Friday and Cyber Monday (BFCM) are coming this weekend. This post summarizes some of my thoughts on massive sales, as well as a few tips for running a successful BFCM campaign.
The holiday buying season is upon us—Black Friday, Cyber Monday and Giving Tuesday are less than 2 weeks away.
Join Jason Coleman for a webinar this Thursday, 15 November, as he sets up the Black Friday/Cyber Monday sale we’ll be running for our own site later this month.
Your prospects and leads are a group of potential customers that have an interest in your business and products, often referred to as your “list.”
In this article, we tackle the problem of building and growing your list. We’ll show you how to leverage a Free Membership product as the first phase of your business’ sales funnel and (ultimately) help you convert list members from prospects to lifetime customers.
In mid-2017, WordPress.com began to offer a Business Plan. Sites on this plan pay an annual fee to unlock various features, specifically the ability to install any theme or plugin from the WordPress.org repository (prior to this, sites could only activate a specific set of plugins). This means that WordPress.com sites could finally run Paid Memberships Pro. Pretty neat. Or not.
WordPress has released its latest version, 4.9.6, which includes privacy-related updates intended to help your site comply with the European Union’s General Data Protection Regulation (GDPR). Continue reading for background information on these updates and to explore the three new GDPR-related tools in WordPress 4.9.6 and Paid Memberships Pro 1.9.5, including:
- Included membership information in the personal data export, and
- The membership data that will be erased or anonymized as part of the user’s right to delete their personal information.
As you begin to build a membership or subscription business online, one of the first decisions you need to consider is pricing. More specifically, what type of pricing model do you want to use for your business?
This post aims to cover the most popular pricing models for membership-type businesses.
- Fixed Term Membership
- Recurring Subscriptions with Fixed Price per Period
- Front-loaded Membership Pricing
- Installment Plans
- Free or Reduced-rate Trial Periods
- Lifetime Membership
- Group Pricing / Sponsored Membership / Umbrella Plans
- Addon Pricing Models
- Utility Pricing
- Donations or “Pay What You Want” Membership
My experience in the WordPress products world has taught me a thing of two about the full stack of issues facing an entrepreneur. This post aims to share my thoughts on starting up in the WordPress economy as well as experience-based actions you can take to improve your chances of success.
Running a successful membership website can be tough. There are many aspects to consider before you even choose the right plugin or platform and acquire your first paying members. Hopefully, this post helps you take a step back and consider some of the “big picture” topics surrounding a membership-based business.