Re-engaging Past Members to Win Them Back

Membership site owners often focus on generating new leads to enter their sales funnel. This practice can distract you from the list of prospects already in your network: expired and cancelled members.

In this article, we will cover a few ways to create a list of leads and execute a win-back strategy focused on your current offerings or promotions. The goal is to re-engage your past members and regain their interest in your membership.

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In this Article

This entry was posted by Kimberly Coleman in Business and tagged . Bookmark the permalink. Last updated: July 24, 2020. Titled Re-engaging Past Members to Win Them Back

Create a Robust Association Membership Site on WordPress

Modern Associations are faced with a broad range of solutions to move membership processes online, while at the same time attracting and retaining more members. Read on to explore what I believe are the key considerations of an association looking to build a new membership site or migrate from antiquated third-party tools.

PMPro: Open Source Association Management Software

How to Pause Subscriptions at the Gateway and Skip Membership Payments

Pausing is a method to temporarily skip subscription payments for a member. Instead of cancelling a member’s account, you may think how great it would be to set temporary or open ended ‘hold’ on all recurring payments.

This article is designed to help anyone running a subscription business get a clear understanding of the work involved in allowing one or more members to pause subscription payments to you.

Skip membership payments or pause subscriptions guide

This entry was posted by Kimberly Coleman in Business, FAQ and tagged . Bookmark the permalink. Last updated: April 3, 2020. Titled How to Pause Subscriptions at the Gateway and Skip Membership Payments

Dealing with Haters and the Stress They Cause

Entrepreneurship is hard. To run a successful business takes knowledge, skill, and money. It also takes a certain kind of personality to persist through the innumerable issues many entrepreneurs struggle with. Some business owners struggle with financial risks, competition, failures, and more failures. Some struggle with the responsibility of providing for one’s family and employee’s families.

There’s one more thing many business owners struggle with: hate.

Dealing with haters

This entry was posted by Jason Coleman in Business and tagged . Bookmark the permalink. Last updated: November 1, 2019. Titled Dealing with Haters and the Stress They Cause

Ask Us Anything: YouTube Live Stream with the PMPro Team

Have you ever had a technical question you wanted to ask Jason Coleman? Ever wonder how Kim gets so much done? And, who is that guy on the left?

We’re gearing up for our first AMA about PMPro and what it takes to run a successful membership business. So, what do you want to know?

Ask the Paid Memberships Pro Team Anything

This entry was posted by Travis Lima in Business and tagged . Bookmark the permalink. Last updated: October 25, 2019. Titled Ask Us Anything: YouTube Live Stream with the PMPro Team

What is Affiliate Marketing?

Have you ever wondered what affiliate marketing actually is? Ever thought about becoming an affiliate of a company but didn’t know where to begin? Do you have your own business and want to start an affiliate marketing program of your own? If you answered ‘yes’ to any of these scenarios, this article is for you.

Affiliate marketing

5 Tips for Running a Black Friday or Cyber Monday Sale.

Running a Black Friday sale can raise a lot of questions. Is my sale price appealing to customers and is it sustainable for me? Will members come to expect sales and devalue my actual price? Am I going to be able to meet the demand post-sale? Will the sale be worth my time and effort?

This article gives you 5 tried and tested tips to help you run a successful Black Friday or Cyber Monday sale that converts visitors into customers.

  1. Find Your Pricing Sweet Spot
  2. Make Sure Your Host Can Support the Load
  3. Develop a Marketing Plan of Attack
  4. Streamline the Member On-boarding and Order Fulfillment Process.
  5. Set Up a Sale-Specific Checkout Experience.

5 Tips for Running a Black Friday or Cyber Monday Sale.