Email Marketing Integrations for Paid Memberships Pro

Below is a list of the third-party email marketing integrations available for Paid Memberships Pro.


Third-Party Email Marketing Platforms


 
Sign Up for AWeber

AWeber Integration

Integrate User Registrations with AWeber. Adds members to lists based on their membership level.


 
Sign Up for Constant Contact

Constant Contact Integration

Integrate User Registrations with Constant Contact. Adds members to lists based on their membership level.


ConvertKit

ConvertKit Integration

Integrate your ConvertKit tags with Paid Memberships Pro membership levels. This Add On is provided and supported by ConvertKit.


 
Sign Up for GetResponse

GetResponse Integration

Add users to GetResponse campaigns, with or without Paid Memberships Pro.


 
Sign Up for MailChimp

MailChimp Integration

Integrate User Registrations with MailChimp. Adds members to lists based on their membership level and includes level ID and name as merge fields.


On-Site User Email Systems


Email Users Integration

Easily kick off an email to your WordPress site users directly in the WordPress admin. You can segment users by a few criteria, including their Paid Memberships Pro “Membership Level”. The Paid Memberships Pro integration is built in to the core plugin.

View the Plugin

MailPoet Integration

Adds a checkbox on checkout page for your customers to subscribe to your MailPoet newsletters. This Add On is provided and supported by MailPoet.

View the Plugin

Updated OAuth Authentication for our AWeber Integration

AWeber is releasing an update to their OAuth authentication and API calls, and we’ve released v1.3 of our AWeber Integration Add On to meet their new requirements. Read the steps below to update, authenticate, and continue using AWeber with your WordPress site.


About the Update

Jason has updated the add on in a few ways. First and foremost it now uses the new AWeber OAuth methods. After upgrading the plugin, you will need to reauthorize the application.

The plugin now makes it more clear how to get an authorization code. We updated the display to hide the Access Key and Access Secret from the options screen to make things less confusing (these are set automatically from the authorization code). The plugin now better handles times when an app is de-authorized or a new authorization code is issued.

How to Update

  1. Navigate to the Dashboard > Updates screen in the WordPress admin.
  2. Check the box next to the “Paid Memberships Pro – AWeber Add On” and click “Update Plugins”
  3. Navigate to Settings > PMPro AWeber
  4. Verify that your app is authorized or complete the prompted steps to re-authorize your app. See this documentation page provided by AWeber for instructions on authorizing your app.

The full list of updates is below

  • BUG/ENHANCEMENT: Now fetching a new consumer key/secret pair to comply with AWeber OAUTH updates.
  • ENHANCEMENT: Making sure we don’t forget your list settings when reauthenticating with AWeber.
  • ENHANCEMENT: Added an admin notice that checks no more than once per day if the AWeber API is working and if not shows a link to the settings page.
  • ENHANCEMENT: Improved messaging to make it more clear how to authorize the app at AWeber. Compatible for the Jan 16, 2017 API updates.
  • BUG: Fixed some warnings.
  • BUG/ENHANCEMENT: Will now fetch > 100 lists if you have that many. (Thanks, Fabio on GitHub)

Set Up a Landing Page to Capture Email Addresses

I recently created a tutorial video on how to set up a landing page in just 5 minutes using PMPro + Register Helper + the Memberlite theme.

Set Up a Landing Page to Capture Email AddressesThe landing page in the demo gives access to a video, but you could offer other freemium content like an eBook, White Paper, audio file, subscription to a newsletter, or file download.

Watch the Video


A landing page is a great way to ensure that you are capturing all possible leads on your site – and this tutorial streamlines the signup process as much as possible. We don’t want a single barrier to capturing that lead!

Note: The tutorial does not require Memberlite - it just makes it look nicer (IMHO).

You will still need to generate traffic to your website, but having a setup like the above will ensure that some percentage of people visiting your site will convert to mailing list members… that you can upsell later… wink, wink.

For Paid Memberships Pro, roughly 1,000 people visit our site every day, and about 50 of them convert into mailing list members. That’s 1,500 new subscribers every month or 18,000 new subscribers every year. Not too shabby.


Enjoyed the tutorial?

Let us know your thoughts below. What are some other ways you capture leads? What are some things you can give away as “freemium” content to build your list?

How We Built A Subscriber List of 24,000+ Members

Paid Memberships Pro has always been and always will be 100% GPL and available for free to download from WordPress.org. So how are we capturing (and hopefully converting) all of these free users of our plugin and documentation?

Below are a few tactics that have helped Paid Memberships Pro grow into (one of) the most used membership plugins for WordPress.


  1. Give away quality content for free on your website.

    Share on social media. Guest blog. Post free plugins to the WordPress.org repository. Anything to get traffic to your site. Make sure the free content is useful to your target customers.


  2. Have a desirable product to encourage users to share their email on your site.

    With Paid Memberships Pro, we ask you to become a free member before you can download the plugin or view our documentation. You could use white papers, 15-minute consultation calls, free samples that are inexpensive to ship, or anything that would convince users to subscribe.


  3. Synchronize your free members with MailChimp or another email marketing applications.

    See our MailChimp add on or browse all of our third party integration options here.


  4. Add email forms EVERYWHERE.

    Add them to the bottom of your posts and pages. Use plugins like OptinMonster to ask for emails in a slightly annoying (but totally effective) manner.


  5. Set up a landing page to capture email address.

    In a couple days we’ll be posting an article about how to easily set this up with Paid Memberships Pro.


Post a comment if you’ve tried these tactics.

I’d love to hear if you are having success with list building using these concepts. Or, share a comment about other list-building techniques that you’ve found successful.